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Pocketbook Power: How to Reach the Hearts and Minds of Today's Most Coveted Consumer - Women Hardcover – April 9, 2004

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Product details

  • Series: Advertising Age Books
  • Hardcover: 288 pages
  • Publisher: McGraw-Hill; 1 edition (April 9, 2004)
  • Language: English
  • ISBN-10: 0071418601
  • ISBN-13: 978-0071418607
  • Product Dimensions: 6.2 x 1 x 9.1 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars 1 customer review
  • Amazon Best Sellers Rank: #8,135,832 in Books (See Top 100 in Books)
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September 16, 2004
Format: Hardcover
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