From Publishers Weekly
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Easy read on a technical topic. Dan does an excellent job of explaining his research. I truly believe that there is a reason for everything a person does. Read morePublished 1 day ago by Paul E
Behavioral economics is my favorite topic to study. This books explains several day to day decisions we take, are completely irrational.
Specious reasoning, non sequitur arguments, and hasty generalizations made me stop reading the book early on. Only good for anecdotes.Published 9 days ago by Jakensine
It's all just very wordy and verbose and drawn out. There will be an interesting study and result that could be described in a paragraph, but it'll be drawn out for pages and... Read morePublished 11 days ago by Amazon Customer
Whether you want to learn how to influence other people, or control yourself from making bad decisions - this book is a MUST read.Published 12 days ago by Robert
This is a fascinating look into how our brains process information. The author sets up experiments to test his hypotheses about how people respond under a variety of situations. Read morePublished 13 days ago by Sheila M. Warner