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|Print List Price:||$24.00|
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Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die Kindle Edition
|Length: 356 pages||Word Wise: Enabled||Enhanced Typesetting: Enabled|
|Page Flip: Enabled|
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About the Author
From the Inside Flap
TRANSLATED INTO 9 LANGUAGES USED IN COURSES AT MORE THAN 30 UNIVERSITIES
In this rich, fascinating—and surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day.
Trendsetters like Chase, Facebook, Google, HP, IBM, Match.com, Netflix, the NSA, Pfizer, Target, and Uber are seizing upon the power of big data to predict human behavior—including yours.
Why? Predictive analytics reinvents industries and runs the world. Read on to discover how it combats risk, boosts sales, fortifies healthcare, optimizes social networks, toughens crime fighting, and wins elections.
"What Nate Silver did for poker and politics, this does for everything else."
—David Leinweber, author of Nerds on Wall Street
"The Freakonomics of big data."
—Stein Kretsinger, founding executive, Advertising.com
"A deeply informative dive into a topic that is critical to virtually every sector of business today."
—Geoffrey Moore, author of Crossing the Chasm
"Moneyball for business, government, and healthcare."
—Jim Sterne, founder, eMetrics Summit
Learn more: www.ThePredictionBook.com--This text refers to an alternate kindle_edition edition.
- File Size : 7438 KB
- Print Length : 356 pages
- Word Wise : Enabled
- Publication Date : January 12, 2016
- Publisher : Wiley; 2nd Edition (January 12, 2016)
- ASIN : B019HR9X4U
- Enhanced Typesetting : Enabled
- Language: : English
- X-Ray : Enabled
- Text-to-Speech : Enabled
- Lending : Enabled
- Best Sellers Rank: #355,834 in Kindle Store (See Top 100 in Kindle Store)
- Customer Reviews: