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Pretending You Care: The Retail Employee Handbook Paperback – October 16, 2007
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About the Author
Norm Feuti is a Massachusetts-based cartoonist and, with 15 years experience as a department store manager, a retail veteran. He has worked in stores such as Bostonian Shoes, Learningsmith, and Michael's Arts and Crafts. His comic strip "Retail," on which the book is based, is syndicated by King Features and featured in 20 newspapers nationwide.
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He's right. Working behind the cash register certainly isn't a picnic, especially not for those who work under the steel fists of micromanaging corporate giants. Be ready for random days off (which you will likely spend at home while your friends go to the mall, as one strip illustrates trenchantly), disrespectful customers who can't tell or don't care when you're on your lunch break, and arrogant mothers who expect help even after treating you like garbage. Be on the lookout for the "idiot test", a questionnaire asking you whether you are honest, likely to steal and willing to follow unreasonable demands such as working overtime without pay.
And don't even think about enjoying Thanksgiving or Black Friday ever again. You'll be working for weeks trying to keep up with the preparations only to see your hard work go up in smoke after bargain-hungry shopping addicts show up. And if you can make it through the day with no injuries or 911 calls, you've already beaten the odds.
This book is done in the style of Scott Adams' Dilbert books, seamlessly interweaving personal anecdotes and rants (why can't Management focus on customer theft instead of employee theft!?) with strips from his comic series. The final chapter is my favourite. When your employee is going out of business (try and get a job with worthless, second-hand thrift stores instead of perennial anchor tenants), say hello to double wages, free products and the ability to avenge yourself on customers like they deserve with impunity!
Norm needs to write lots and lots more books for all us retail people out there. Keep those funny comics coming please!!!
Rant of a Retailer: True Stories from a Retail Manager