- Paperback: 232 pages
- Publisher: Routledge; 1 edition (July 12, 2015)
- Language: English
- ISBN-10: 0415738164
- ISBN-13: 978-0415738163
- Product Dimensions: 6 x 0.5 x 9 inches
- Shipping Weight: 14.1 ounces (View shipping rates and policies)
- Average Customer Review: 3 customer reviews
- Amazon Best Sellers Rank: #942,778 in Books (See Top 100 in Books)
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The Principles of Multimedia Journalism: Packaging Digital News 1st Edition
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The Amazon Book Review
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"Hernandez and Rue have been key players in the evolution of multimedia storytelling. With this book they detail the key tenants and history of this emerging format with detailed case studies on some of the top producers working today." ―Brian Storm, Founder, MediaStorm
"Hernandez and Rue take us behind the scenes to the pivotal moments that helped shape the techniques employed by today's best interactive storytellers. Along the way, they introduce us to a new way of categorizing stories, which gives those of us in the newsroom and classroom a foundation to think about new work." ―Josh Williams, Multimedia Editor, The New York Times
"I saw a piece of art from Pop artist Donny Miller that stated: ‘Those who cannot remember the past are condemned to think they're original.’ I appreciate the snark. But one truly needs to value history. If you understand how the past was shaped, your future will be better informed and more enlightened. Principles of Multimedia Journalism from Koci and Rue is a perfect combination of looking at the evolution of news design, diving deeply into recent case studies and exploring the current frameworks to help push us into the future." ―Andrew DeVigal, University of Oregon School of Journalism & Communication
About the Author
Richard Koci Hernandez is an Assistant Professor of New Media at the University of California at Berkeley Graduate School of Journalism and a National Emmy Award winning multimedia producer. His work for the Mercury News earned him two Pulitzer Prize nominations. In 2003, he was the recipient of the James K. Batten Knight Ridder Excellence Award.
Jeremy Rue is a Lecturer of New Media at the University of California at Berkeley Graduate School of Journalism. He was formerly a multimedia instructor for the Knight Digital Media Center at UC Berkeley where he taught new media storytelling workshops. He is a former print reporter, photojournalist and web developer. In 2007, he was the recipient of the Dorothea Lange Fellowship award for his photo documentary work on migrant farmworkers in California’s Central Valley.
Top customer reviews
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I think it's helpful when you read this to know that the chapters are more of a collection of completely separate entities, and they can be read out of order. You can jump around and read what's most interesting. Here is a quick summary:
Chapter 2 is the history section.
Chapter 3 covers their taxonomy ideas, and is a little more involved reading.
Chapters 4-7 are case studies to backup the taxonomy.
Chapter 8 I thought was really interesting, almost a preamble about how people consume media, and maybe should have been placed much sooner.
Chapter 9 is work flows for producers, and is probably the most practical chapter
Chapter 10 is an ending wrap-up
They analysed and categorised every peace of media asset possibly available and developed a framework about how to understand and work with these storytelling components.
I have been working with media for the last 20 years. When i started, we just had one channel to worry about: print, radio, TV. Now, when we think about a story, we have too many options and it can be overwhelming. This book really helps the content creator on the decision making process of which are the best assets to build so that you can tell an specific story.