ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income 3rd Edition, Kindle Edition
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From the Back Cover
Make blogging your business ― and love what you do!
You really CAN make a living as a blogger ― if you're willing to commit the time and effort, and if you follow the advice in this book. Written by two leading authorities on creating and monetizing blogs, ProBlogger lays out the steps you need to follow to create a revenue-generating blog. Complete with exercises to help you put the advice into practice, this book offers a realistic, approachable look at what it really takes to turn blogging into a successful career.
With this practical guide, you can
- Understand both direct and indirect earning methods
- Develop a successful earning strategy
- Write content that attracts and holds visitors
- Learn to market and promote your blogs
- Engage followers via Twitter, Facebook, and LinkedIn
- Study the secrets of more than a half-dozen successful blogs
About the Author
Darren Rowse is the guy behind ProBlogger.net, a leading online information source for professional bloggers. He writes for various blogs and edits the popular Digital Photography School site (digital-photography-school.com).
Chris Garrett is a writer, online business consultant, teacher, coach, new media industry commentator, and of course, professional blogger. He shares blogging advice at chrisg.com and contributes to numerous blogs. --This text refers to the paperback edition.
- ASIN : B0077FDAC6
- Publisher : Wiley; 3rd edition (February 7, 2012)
- Publication date : February 7, 2012
- Language : English
- File size : 3277 KB
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Not Enabled
- Print length : 343 pages
- Lending : Enabled
- Best Sellers Rank: #805,765 in Kindle Store (See Top 100 in Kindle Store)
- Customer Reviews:
Top reviews from the United States
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If you don't know ProBlogger, you should, at least if you're interested in blogging: it's the go-to blog about blogs. Yes, I love meta and the word "blog" will come frequently in this post.
In any case, as I left the academic world and decided to try something new, I thought about starting blogs for money. I love to write, I seem to be pretty good at managing and producing content, and I'm sure there are things I could share with the world... for a profit.
The book goes through the three steps of making money from blogs:
Setting up a blog
Making it popular
Earning money from it
The most important lesson I got from the book is the importance of choosing a niche; it helps build a loyal community, get expertise and great, contextualized advertising. However, except for the generic "start by identifying your own interests, passions, and energy levels for topics", there's not a lot of direction about how to choose a profitable niche. There also isn't much about search engine optimization (which I fortunately covered in another book) or about keyword research. However, a lot of the things that Rowse and Garrett hold important (niching, ads, etc) aren't necessarily the be-all and end-all of popular blogging.
The one section I found really useful was the monetizing section where the authors explain all about choosing the right ads, affiliate programs and other revenue streams. While I'm sure there's more complete info on this (it could be worth an entire book), it was a good introduction and gave me guidelines if I ever have to do something like this myself.
In general I found ProBlogger interesting and informative, even if it doesn't delve too deep into any of the topics the authors touch on. Even the case study in the last chapter lacked depth-I would have liked to know more about how he managed his content, built a community, etc. But as an introduction to professional blogging, it does the job.
I already knew before I bought the book that the phrase "secrets for blogging your way to a six figure income" was going to be a gimmick, and sure enough, on page xxvi of the introduction (which comes before page 1), the authors tell you that it's a lot of work and not all that common to make six figure incomes from blogging. So if you were under the impression that this book would contain secrets for blogging your way to a six figure income because the title seems to promise that, you'll be a bit disappointed. The tone of the book is also a little grating. Most people who would consider blogging for a living are people who, for example, know what a blog is, and have used the internet before. A lot of the language felt like a combination of marketing speak and like the writers actually thought I knew nothing. While you are supposed to assume that your reader knows nothing, you are supposed to do this without letting on to the reader that you think he or she knows nothing! ha! So this book loses a star for making a promise on the cover that it can't possibly keep and for having a tone that made me roll my eyes.
But the information is real, and good, and at least 75% of the exercises they suggest struck me as really good ideas for people who are thinking about getting into blogging seriously and are not things I would have thought of before, and the resources they suggest are also fantastic. If I had to go back and do it again, I'd still choose this book, and I am happy with my purchase.
Top reviews from other countries
It is written in an open and honest way, by two authors who make their living blogging and tell you how.
I have picked up many tips that I will put to good use.
Would definitely recommend this book for anyone who want's to learn about having a blog.