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ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income Paperback – April 26, 2010
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'...structured in easy, well written stages...this book is essential if you are going to achieve your blogging objectives.' (Bookworm73.wordpress.com, March 2011).
From the Back Cover
Turn your passion for blogging into extra revenue
There are no magic wands, hidden tricks, or secret handshakes that can bring you immediate success in the blogging world, but with the help of this book, you can get there. Written by two leading authorities on creating and monetizing blogs, ProBlogger carefully lays out the steps you need to follow to create a revenue-generating blog. From choosing a topic and publishing your first post to promoting your site using social media and receiving your first check, you'll find out what really works.
Packed with practical, tried and tested advice, this guide shows you how to:
- Choose the right blog tools and platforms
- Find your niche so you can excel
- Start writing in a way that attracts visitors
- Follow winning strategies on how to earn income with your blog
- Drive readers to your blog through Twitter®, Facebook®, and Digg
- Select the best advertising services
- Uncover the secrets of successful blogs
Top customer reviews
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I have been running a relatively successful blog for over a year now with great traffic, but I have failed to monetize it. I was hoping this book would help me figure out that part of the equation. It did help add some perspective to structuring content to pull in more readers, while also doing the whole SEO thing.
To those reviewers who complained that this info could be found on a variety of websites about blogging, that claim could be made about most books sold on Amazon. The purpose of going out to buy the book is convenience and reliability of information. If you want to spend days or weeks looking for and collating the same information, by all means, have at it. If you want it in a convenient package, then get this book.
My only complaint, would be the price. I'd barely pay $12 for the paperback, so I'd hoped the Kindle version would be around the $10 mark. Seems a bit pricey for a digital download.
First, ProBlogger emphasizes that professional blogging takes lots of time and effort to produce results. I despise get-rich-quick schemes, which is why I was glad that the authors repeatedly highlight that their book and online resources will not make you rich in a week (or less!). Research, planning, time, effort--all of these are required to produce a successful blog. It's the cold, hard truth, and this book doesn't shy from repeatedly stating that truth.
Second, the authors clearly recognize that bloggers achieve success in different ways. There is no magic blogging formula that guarantees millions within a month. You'll find that the authors present examples of successful blogs to demonstrate different ways that bloggers have earned money and built loyal audiences. Is advertising the simple answer to monetizing blogs? Nope. While advertising can serve as an excellent option, it's not always the best option. A blog's topic and audience (among other factors) will determine the best way to generate income, and employing more than one method often proves most effective.
Third, the book presents a good deal of advice clearly gained by experience--and lots of it. Darren and Chris are no rookies. They offer an instructive selection of information that includes niche blogging, effective writing, income strategies, social media promotion, and more. Much more information is on their ProBlogger website.
In summary, ProBlogger is a practical and fun guide to professional blogging. I highly encourage this book to anyone interested in professional blogging, but watch out: when you finish reading this one, you've only begun the blogging journey. Much more reading and writing must ensue if you're going to become a true professional blogger.