Product Manager Product Success: How to keep your product on track and make it become a success 1st Edition

ISBN-13: 978-1492380160
ISBN-10: 1492380164
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Editorial Reviews

About the Author

Managing a product is not just a business, it’s a science. Nobody knows more about the science of product management than Dr. Jim Anderson.

As Dr. Anderson says “I don’t embrace excuses from product managers about why their products are not successful, I embrace solutions.”

Over the last 25 years, Dr. Anderson has transformed failing products worldwide. Dr. Anderson will turn these money pits into money makers. Welcome to the premier blog for learning how to develop, launch, and manage wildly successful products.

Dr. Jim Anderson is known as the “Billion Dollar Product Manager” because the products that he’s managed have produced over US$1B in revenue. In reaching this goal, he has truly been there / done that. He has applied his knowledge of the science of product management to individual products at small start-ups as well as entire products lines for some of the world’s companies.

The same successful product management science techniques can be made to work in both environments. In over 25 years of managing products and solutions, Dr. Anderson has implemented best practices for managing products at some of the world’s largest firms: Boeing, Siemens, Alcatel, and Verizon.

Coupled with his practical, real-world experience in his role as the President of Blue Elephant Consulting he’s created a proven strategy, $TOMP, for streamlining the development of products. Dr. Anderson realizes that for a product to be successful, it takes an entire company working together, not different departments working separately. Making this happen is the real challenge that Product Managers face.


Product details

  • Paperback : 56 pages
  • ISBN-10 : 1492380164
  • ISBN-13 : 978-1492380160
  • Item Weight : 3.2 ounces
  • Product Dimensions : 6 x 0.13 x 9 inches
  • Publisher : CreateSpace Independent Publishing Platform; 1st Edition (September 14, 2013)
  • Language: : English
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