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Book needs a professional makeover
on March 28, 2012
One teeth-grinding feature of this book is Ms. Makely's constant habit of putting quotes around phrases (e.g., "prove yourself", "free labor", "press your buttons") -- phrases that don't need quotes. Someone needs to tell her that this has the effect in readers' minds of casting doubt on whatever is being said -- it's as though she's saying, "I don't believe what I'm writing" or maybe "I think what I am writing here is beneath me, but I'll write it anyway."
Another (and probably worse) is the tendency to lecture as though her audience is a bunch of PINS (persons in need of supervision), especially the places where she lobs rhetorical question after rhetorical question, implying the reader is no doubt the laziest, sloppiest person imaginable. These harangues are insulting and disrespectful.
Finally, the CD is out of date -- it claims to work on a Macintosh, but it sure doesn't on mine.