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Propaganda Paperback – September 1, 2004
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''Bernays' honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies.'' --Noam Chomsky, American linguist, philosopher, and social activist
''Released in 1928, this was the first book that explored the use of propaganda as a government and business means of manipulating the masses. Bernays, the first public relations guru, was in charge of the US Committee on Public Information, which had the task of designing an ad campaign to make World War I look like a good idea. Somehow it worked. He discusses that and much more here.'' --Library Journal --This text refers to an out of print or unavailable edition of this title.
About the Author
Edward Bernays (1891-1995) was an Austrian American pioneer in the field of public relations and propaganda and was referred to in his obituary as "the father of public relations." He combined the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud. He was named one of the hundred most influential Americans of the twentieth century by Life magazine.--This text refers to an out of print or unavailable edition of this title.
Top customer reviews
The new introduction by Mark Crispin Miller does not fail to add value and more insight, too. His criticism of Bernays, properly put in historical context, sheds light on some obscure points of the book. Combined with the book, this gives you an astonishing overview of 'manufacturing consent' and the 'illusion of democracy'.