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Publicize Your Book (Updated): An Insider's Guide to Getting Your Book the Attention It Deserves Paperback – July 1, 2008
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From Publishers Weekly
Copyright 2003 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
“Everything your publisher, editor, and publicist will never tell you but you need to know.”
—M. J. Rose, co-author of Buzz Your Book
“No-nonsense, take-charge advice.”
—Nancy Lindemeyer, founding editor, Victoria magazine
—Ellen Levine, editorial director, Hearst Magazines
“For authors planning to go on the road, I recommend this book highly.”
—Sharon Kelly Roth, director, public relations, Books & Co., Dayton
“Valuable advice here for both the first-time author and the seasoned pro.”
—Douglas Clegg,co- author of The Hour Before Dark and Buzz Your Book
“A treasure house of essential wisdom for any author seeking to publicize their work.”
—Sharon Salzberg, author of Trusting Your Own Deepest Experience and Lovingkindness, the Revolutionary Art of Happiness
Top Customer Reviews
Jacqueline Deval's description of the in-house promotion process is invaluable--you simply won't find a better description anywhere (and incidentally, I don't know the author and never heard of her before buying this book). Almost every detail of what she describes is something I've encountered with the in-house promotion for my latest book. In fact, it's a bit unsettling just how accurate her descriptions are.
One of the things I like best about this book, in fact, is that it is written to promote books that are being published through normal mainstream publishers. Many promotion books are written for self publishers--and those publisher/authors will certainly find this book more than useful--but there are fewer books written for traditionally published books. This book takes you inside the promotion departments of the biggest publishers and there is not a single page that is not overflowing with great information.
The chapters on "Internet Marketing" (she should probably change the name to "Online Marketing" which sounds more modern) and how to "Set up Your Own Publicity" are terrific.Read more ›
I put off starting Jaqueline Deval's "Publicize Your Book" as long as I could, and much to my surprise, this is the first instructional/How-to book I have read cover to cover.
The style is straightforward and easy to read. Not too long and not too short, with just the right amount of asides for me to understand the details and apply them to my genre. I am a first time author of a gift book, and found Deval's guide covered book publicity as well as the parts of publishing relevant to publicity. Just what I needed.
After many months of trying to understand both the industry in general and my publisher in particular, I wish this book came out a year ago.
Michael Duranko, Bootism: a shoe religion
The entire book underscores the realization that today authors need to be in charge of their own destiny. Even if an author is signed with a large publishing firm, he or she still needs to be active in marketing their book. And this includes preparing a marketing plan from even before the book is published.
While much of this information was geared toward writers published with a traditional publishing house, as I self-published writer I also found valuable information that I can incorporate into my own marketing plan. The author addresses the proper way to approach print markets, radio, and television (even giving realistic info on approaching that holy grail called THE OPRAH WINFRY SHOW). This book provides valuable websites, contact ideas, as well as templates for press releases and pitch letters.
Most Recent Customer Reviews
It's the right book to read to attract attention to your book. Full of great marketing and PR advice.Published 4 months ago by Marie A. Voltaire
Publicize Your Book by Jacqueline Deval was everything I expected it to be. This is an essential book for any first time author. Read morePublished 19 months ago by David Cartwright
A writer is always doing research to make their characters come alive to the reader. This book has helped me delve a little deeper into the action and re-action of certain... Read morePublished on April 13, 2014 by Pamela K. Long
This is a great book to get writers into the marketing mindset. It has given me many different ideas for marketing my own books, and even though some of it is a little outdated... Read morePublished on March 3, 2014 by Sara Crawford
Covers many of the bases. Still reasonably up to date in late 2013. Her expertise comes from her professional experience and that's valuable.Published on November 12, 2013 by Leilani & Rich
"Marketing is particularly thrilling when you come up with a bright idea, carry it through, and, as a result, enjoy a boost in your book's sales. Read morePublished on April 5, 2013 by Rebecca of Amazon