- Paperback: 246 pages
- Publisher: 360 Books, LLC; 2 edition (May 1, 2015)
- Language: English
- ISBN-10: 0988953544
- ISBN-13: 978-0988953543
- Product Dimensions: 6 x 0.6 x 9 inches
- Shipping Weight: 15.4 ounces (View shipping rates and policies)
- Average Customer Review: 4.7 out of 5 stars See all reviews (29 customer reviews)
- Amazon Best Sellers Rank: #594,022 in Books (See Top 100 in Books)
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Publish Your First Magazine (Second Edition): A Practical Guide For Wannabe Publishers 2nd Edition
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Awarded 5 out of 5 (excellent) for structure and organization, grammar, and cover design. Phillips offers a fantastic guide for anyone interested in starting a magazine. The book's general information on how magazines work is to the point. It's ideal for busy professionals who don't have all day or the entire weekend to drudge through a boring textbook. I cannot think of anything the author needs to improve content wise.
"If you're thinking about starting your own magazine, you can do it the hard way -- or you can read this book! Lorraine Phillps' plainspoken account of what it takes to create a successful magazine -- including how she did it herself -- will save you time and money. And, thanks to her upbeat attitude and good humor, you'll also have a great time reading and learning how to make your publishing dream come true."
—Jim Barnes, Editor - Independent Publisher
This is a must read for any new magazine publisher. Lorraine does a great job of detailing out a lot of the processes needed to launch a magazine which will save you both time and money.
—Mark Loeffler, President of Infoswell Media
"An incredible resource for aspiring or seasoned publishers. From basic business plan insights and typography tips to media kits and web tools, the only manuscript I'll need to publish my first magazine!"
—Craig A. Williams, Donald Trump's Apprentice
"Simple and intelligent, this book is a guide that assembles all aspects of publishing your first magazine."
—Tyler Waylett, Publisher - MagazineLaunch.com
"This book has blazed your trail; the author has been there. Read this book. It is far cheaper than a mistake."
—Dan Poynter, The Self-Publishing Manual --This text refers to an out of print or unavailable edition of this title.
From the Back Cover
Have an idea for a magazine but don't know where to start?
Find out everything I learned about the magazine publishing business that enabled me to go directly from idea to newsstand on my first attempt. This quick, easy guide is packed with useful information on how to "Publish Your First Magazine," showing you all the steps I took to wind up with not one, not two, but three distribution deals on the table. I'll not only show you my process but also provide you with the documentation I created and used along the way.
In this new, expanded edition you will learn:
* Magazine business fundamentals
* The necessary start-up costs
* How to brand and design your publication
* How to manage the editorial process
* The different ways a magazine can be monetized
* How to set your ad rates and sell ads
* How to select and work with a printer
* Great sources for content and photography
* How to effectively use social media to connect with your audience
* The legalities of publishing
And much, much more!
Learn in a weekend what took me years to research in this instructional guide that's created for anyone who's contemplating producing a print magazine in today's highly volatile and competitive marketplace.
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Top customer reviews
A quick read, but packed full of amazing knowledge.
Again it's all done for you.
She gives the do's and don'ts for media kits and website design:All which is really helpful when trying to draw revenue from every stream imaginable.
She breaks down every aspect of the the industry to a T. That way you know what you're getting into before you jump in the water.
I highly recommend this book to any new publisher, an existing publisher or one looking to learn to the industry before making a final decision.
Lorraine's website is great too as she response to your questions with answers.
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Buy this book :-) or you'll be sorry