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Publishing & Marketing Realities for the Emerging Author Paperback – April 23, 2011
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Top Customer Reviews
Make sure that when you purchase the book you are buying the Second Edition. The publishing industry is constantly changing and her book has changed with it. Several sections have been updated in this latest edition to reflect the changes that have occurred since the book's original release.
The extensive 'Marketing' chapter gives solid 'getcha started' info about online marketing with Facebook, Twitter, blogs, book tours and so forth. I'm not a fan of the automated Twitter follower-building approach outlined, but that's honestly my personal preference (because I don't like it as a Twitter user), but this opinion is obviously out-of-sync with how mass marketers actually use Twitter. On the whole, this chapter by-and-large gives useful info, especially for folks with little direct experience in this area.
The ePublishing chapter was the reason I read the book in the first place. The author sorts out today's major players - Amazon, Smashwords, Pubit!, etc. - saving me many hours of online research from disparate sources; plus, her first-hand experience with these venues builds my confidence in the veracity of the info. I now have a solid to-do list for approaching my first eBook project.
I appreciate the tight 200 page length; it gets right to the point, delivers the relevant info, and lets you move on to putting it to use.
A little history: I attended a local Celtic fair recently, the first in our area. While strolling amongst the vendors' booths, I saw a table with a book display, which of course meant I had to check it out. And there was a book on publishing for the emerging author! I bought it, she signed it, and I love it. Highly recommended!