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Regular Guy says: "Ingredients are PURE, and the PITS"
on April 25, 2010
Allow me to give you some frame of reference on me: I'm not a vegan or even vegetarian, or sufferer of Celiac Disease. If I fell into either one of those camps, I would instantly raise the rating at least a star. But since I'm not adverse to occasionally ingesting an artificial ingredient or two, I'll give you the straight dope on this very healthy snack bar.
The ingredient list is quite impressive, if only for the fact that someone who doesn't have a chemistry degree can understand it. That in itself is refreshing. They've even got a YES/NO breakdown printed next to the ingredients that goes something like this:
YES!: Certified Organic, Gluten-Free, Full Serving [of] Fruit, Organic Protein, Rich in Omega-3s, Good Source of Fiber, Raw, Vegan
NO!: Refined Sugars, Gluten Dairy or Soy, Cholesterol, Trans Fats, Preservatives, GMOs, Artificial Nothin'
WOW! 5-STARS SO FAR! Let's tear this thing open!
At first glance, it looks just like holiday fruitcake that's been mashed with a rolling pin. Mmmmm... Maybe that's why it doesn't need preservatives and the expiration date is almost a full year in the future. Smells a lot like fruitcake, too. I lost my first test subject (my wife) on looks and smell alone. (Minus 1 star for lack of family appeal -- I don't count the kids' outright rejection.)
The first bite redeemed the bar. It's tastier than I'd anticipated, full flavored and sweet without being powdery or sugary. I think I might like this.
The second bite lost the other star instantly. I felt like I almost broke a tooth on a rather large fruit pit. Guess I should have paid closer attention to the disclaimer on the wrapper that states, "May contain pieces of nuts, shells, stems, or pits." I found a stem in the other half of the bar.
As good as this fruit bar may be for me, I don't think I should have to strain it prior to eating it. I have enjoyed similarly nutritious bars in the past and not one thought of seeking a dentist.
Though the PURE BAR is EVERYTHING they promise (pits and all), I'll probably do some more "research" (read: taste tests) on other healthy snack bars before buying a case. I will, however, recommend this bar to a family member who needs a Gluten-free diet, because it tastes significantly better than most Gluten-free snacks I've sampled.
Just be careful and take small bites.