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The Purpose Economy, Expanded and Updated: How Your Desire for Impact, Personal Growth and Community Is Changing the World Paperback – October 11, 2016
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"The Purpose Economy has many great ideas that can be used to jumpstart purpose in your own life and career."
"Building on his experience as the founder of Taproot, which connects commerce with social good, Aaron Hurst powerfully sums up in The Purpose Economy the fundamental changes taking place in the business world."
Chair, President and Editor-in-Chief of the Huffington Post Media Group
"In The Purpose Economy, Aaron Hurst shows how this mass quest for self-expression in the workplace is reshaping corporate behavior and creating new economic opportunities. Filled with insights, this book clarify how technology is changing not only how we work but what we want from work."
Co-founder/Chair of LinkedIn
Co-author of the #1 NYT bestseller The Start-up of You
"Here is that rare animal, a business book grounded in compassion. The Purpose Economy taps into our deep craving for meaning in our life and work. If Aaron Hurst is right, and I think he is, we are on the threshold of a new, more value-rich era in business. This book will help find your place in it."
Daniel H. Pink
Author of To Sell Is Human and Drive
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From a basic look at meaning and purpose, to purpose driven motivation, to redefining success in the purpose economy, this book lays out a potential path to where we are headed and what it might mean to us as individuals, our organizations and our society as a whole. As a student of organizations and organizational change, I particularly enjoyed the section on the purpose economy organization.
I found the book to be well written and engaging. It contained the right mix of theory, stories and research results to suit my tastes. From my perspective, I would put this book in the must read category for anyone interested in a potential view of the future and what it might mean across the spectrum of life.
Employees today are increasingly looking to identify and live a life of meaning and purpose at work. With this predominant desire in place, it only makes sense that our economy will evolve towards being purpose driven as well.
I wish there were more data and analysis about the drivers, the data such as Climate Change, alarming rate of consumption of water, etc. There is one line mentioning Monsanto being the most destructive company on earth, but that was it nothing else. It left me wondering why? If we are going to talk about Purpose I think we need to be ready to take a deep dive at the good, the bad and the ugly and while there are many examples of purpose driven companies and individuals the fact is many are not today. We are still filled with greedy corporations and individuals. What will it take to convert them, what is the tipping point? I look forward to part II.