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The Quick Fix: Why Fad Psychology Can't Cure Our Social Ills Hardcover – April 6, 2021
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An investigative journalist exposes the many holes in today’s bestselling behavioral science, and argues that the trendy, TED-Talk-friendly psychological interventions that are so in vogue at the moment will never be enough to truly address social injustice and inequality.
With their viral TED talks, bestselling books, and counter-intuitive remedies for complicated problems, psychologists and other social scientists have become the reigning thinkers of our time. Grit and “power posing” promised to help overcome entrenched inequalities in schools and the workplace; the Army spent hundreds of millions of dollars on a positive psychology intervention geared at preventing PTSD in its combat soldiers; and the implicit association test swept the nation on the strength of the claim that it can reveal unconscious biases and reduce racism in police departments and human resources departments.
But what if much of the science underlying these blockbuster ideas is dubious or fallacious? What if Americans’ longstanding preference for simplistic self-help platitudes is exerting a pernicious influence on the way behavioral science is communicated and even funded, leading respected academics and the media astray?
In The Quick Fix, Jesse Singal examines the most influential ideas of recent decades and the shaky science that supports them. He begins with the California legislator who introduced self-esteem into classrooms around the country in the 1980s and the Princeton political scientist who warned of an epidemic of youthful “superpredators” in the 1990s. In both cases, a much-touted idea had little basis in reality, but had a massive impact. Turning toward the explosive popularity of 21st-century social psychology, Singal examines the misleading appeal of entertaining lab results and critiques the idea that subtle unconscious cues shape our behavior. As he shows, today’s popular behavioral science emphasizes repairing, improving, and optimizing individuals rather than truly understanding and confronting the larger structural forces that drive social ills.
Like Anand Giridharadas’s Winners Take All, The Quick Fix is a fresh and powerful indictment of the thought leaders and influencers who cut corners as they sell the public half-baked solutions to problems that deserve more serious treatment.
- Print length352 pages
- LanguageEnglish
- PublisherFarrar, Straus and Giroux
- Publication dateApril 6, 2021
- Dimensions6.34 x 1.21 x 9.36 inches
- ISBN-100374239800
- ISBN-13978-0374239800
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Editorial Reviews
Review
"Singal’s analysis is . . . a quick fix for readers who want to be more enlightened and thoughtful consumers of psychological science. It is also a bracing reminder that social realms in which there are Big Problems―such as crime, education and poverty―are beyond the reach of fads and quick fixes, no matter how seductive." ―Sally Satel, The Wall Street Journal
"Singal has a skeptic’s keen eye for spotting shoddy claims, while remaining balanced in his assessments, and a knack for explaining complex statistical and methodological issues." ―Aaron Kheriaty, First Things
"Engaging and persuasive . . . [Singal] wisely counsels us to resist the appeal of the monocausal explanation, the oversimplified narrative." ―Michael M. Rosen, National Review
"Jesse Singal is America’s best social science journalist. In this book he shows that addressing social problems is hard, there is no quick fix, and we psychologists will have to be more careful in our work and restrained in our claims. Singal focuses on social psychology, but this book is a great read for anyone who wants to understand and ameliorate social problems." ―Jonathan Haidt, professor at New York University―Stern School of Business, author of The Righteous Mind, and coauthor of The Coddling of the American Mind
"Meticulously investigated yet accessible . . . [Singal] takes the reader on a fascinating march through years of pop-psychology, revealing layer after layer of issues with concepts we’ve come to know ― some of which are still quite popular." ―Pamela B. Paresky, Psychology Today
"An overdue and very well-executed look at how many of the problems in social psychology run deeper than just the replication crisis. [The Quick Fix] covers topics of self-help books, posing and power, superpredators, bias tests, and much more." ―Tyler Cowen, Marginal Revolution
"The Quick Fix is a great read, well-written in a lively style and aimed at general audiences . . . Even as a psychologist familiar with the replication crisis there are some deep dives here into a lot of important areas." ―Christopher J. Ferguson, Psychology Today
“In order to explain the allure of fad psychology, Singal . . . presents this well-researched book that explains how half-baked behavioral science spreads . . . Readers can approach this book a chapter at a time, and overall, they will see Singal’s big picture of how ideas about self-esteem, bias tests, positive psychology, and other fads put limitations on everyone’s ability to dig deeper into these matters. This book will appeal to readers who want to understand the complexity of psychological issues.” ―Jennifer Adams, Booklist
"Jesse Singal is one of the smartest, fairest, and most skeptical writers around. He is somehow able to delve into complex matters, give every side its due, and still render judgment. And―most amazing of all―he's an awful lot of fun to read." ―Jonathan Chait, columnist at New York magazine and author of Audacity and The Big Con
"Combining dry humor with forensic research, The Quick Fix is an absorbing account of how media-friendly but largely spurious self-help ideas came to dominate our thinking about society's most complex problems. Yet it left me feeling unexpectedly inspired: once you've been disabused of the notion that changing the world might be simple, you're better equipped for the messy, reality-based challenge of actually making a difference." ―Oliver Burkeman, author of Four Thousand Weeks: Time Management for Mortals
About the Author
Product details
- Publisher : Farrar, Straus and Giroux (April 6, 2021)
- Language : English
- Hardcover : 352 pages
- ISBN-10 : 0374239800
- ISBN-13 : 978-0374239800
- Item Weight : 1.28 pounds
- Dimensions : 6.34 x 1.21 x 9.36 inches
- Best Sellers Rank: #519,797 in Books (See Top 100 in Books)
- #871 in Medical Social Psychology & Interactions
- #1,538 in Popular Social Psychology & Interactions
- #2,232 in History & Philosophy of Science (Books)
- Customer Reviews:
About the author

Jesse Singal is a Brooklyn-based writer who is a contributing writer at New York Magazine, where he was formerly a senior editor and writer-at-large. He is the cohost of the podcast Blocked and Reported, and has written for The New York Times, The Atlantic, The Boston Globe, and other outlets on subjects ranging from psychology's replication crisis to the strangest corners of internet culture to PTSD and youth gender dsyphoria. His first book, The Quick Fix: Why Fad Psychology Can't Cure Our Social Ills, is out April 6, 2021.
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1. Self-esteem. Yes, the self-esteem movement was a flop. But the core problem was that the movement never made clear what real self-esteem was actually based on. Since self-esteem is a genuine need, people who do not have the real thing try to fake it. The conventional view is that it is based on social approval (e.g., praise, prizes for everyone and everything, even for just showing up). Parents are told never to discipline their kids (such as with loss of privileges) because they might experience negative emotions which will destroy them. (See Charlotte Cushman’s brilliant book, Effective Discipline, which argues for the exact opposite view). Genuine self-esteem has to be earned. It is not based on unearned praise and feel-good self-talk but on reliance on one’s power to think (cf., Ayn Rand) and to guide action toward rational goals. Dweck’s Mindset theory is off base. Intellectual ability (the capacity to learn) is, in fact, heavily genetic but knowledge is not. So, you do not properly work to change your IQ but rather to use what ability you have to increase your knowledge and skill. Maybe this is what Mindset training actually involves.
2. Superpreditors. I fully agree with the basic idea that moral values have to be taught—and they often are not—not even in school. Of course, our culture is nearing the end stage of moral relativism, thanks to our intellectuals. Singal does not mention the work of Rand on reason as the highest virtue or the work of Stanton Samenow, probably the world’s foremost expert on criminal thinking. To criminals “morality is whatever I want to do.”
3. Power Posing. A great demolition job. The most revealing quote (p. 86) is by a key researcher who admitted that the main results were not based on comparing power posers to neutral posers but from comparing neutral posers to negative (slouching) posers. This pretty much ends the debate for me. The best antidote to unequal representation would be the use of more objective procedures for hiring and the like, though this is not mentioned.
4. Positive Psychology. A very good chapter showing that Seligman and others had a feel-good theory looking for an application. The applications, including those aimed at reducing stress among soldiers, routinely failed. Worse yet, the statistical data alleged to show positive results have often been hidden from view, presumably because there was a lot to hide.
5. Grit. An excellent chapter. Grit is simply a relabeling of concepts that have always been widely known, e.g., persistence, tenacity, determination, etc. No one can doubt that persistence can be beneficial in life. But the studies show that if one controls for intellectual ability and what is called Conscientiousness (C), a key trait in personality theory, a separate grit scale adds little predictive ability. This is because grit is very similar, if not identical, in meaning to C. I want to add a comment here: it is best not to view grit as a general trait because everyone is selective about what they persist in. Persistence is task and situationally specific.
6. The Bias Test. The results of using projective tests to uncover implicit (subconscious) racial bias have not been good. The measure is not reliable over time and does a poor job of predicting action. I think the underlying motive of this movement may be to make white people (many or most of whom may never have harmed anyone) to feel unearned guilt, viz. deep down you are really no good. In the case of the police, I would argue that the real, racial bias that exists is quite conscious. This suggests a serious selection and training problem. Again, objectivity is the best antidote, in this and other contexts.
7. Non-Replication. I agree with Singal that there have been serious replication problems with priming studies as well as with the bizarre claims made by Bargh such as that the conscious mind has very little relevance to everyday life because we are run by the subconscious. I read a story by one writer who kept track of his conscious decisions made during one day; it came to nearly 300. This is probably typical. However, some priming studies do replicate, as Singal acknowledges. Gary Latham at the University of Toronto has run many successful priming studies but found that priming effects were mediated by conscious factors such as goal setting and self-efficacy. The priming champions need to build an inductive theory of how and when priming actually works.
8. Nudging. Kahneman and Tversky claim people are not rational. This is true sometimes, but this is much too big a topic for me to comment on here. I am not familiar with most of the nudging work, but the good thing is that the nudgers have worked to do experiments in the real world and seem to have collected good data. They also acknowledge limitations.
Conclusion. I think this is a very good book. The lesson to be learned here is that one should be wary of headline news and claims that seem too good to be true. The best theory claims to trust are those that are based on long term research programs based on induction. Three examples are: cognitive-behavior therapy (Beck—noted by Singal), self-efficacy (Bandura) and goal setting (I confess: done by myself and Latham). These have been applied and have endured for over 50 years.
Overall, I liked this book. The main drawback is that the author seems to think some questions cannot be asked. For example, when discussing preschools he writes that large-scale experiments in this area have failed, but the general trend of the experiments is positive. If they failed, perhaps it's one of those ideas that seem good on paper, but don't work? Similarly, when discussing gender differences, one gets the feeling that one elephant in the room cannot be discussed -- That of female preferences for employment.
Other than this criticism, I highly recommend reading this book.
That nuance makes it all the more challenging because I was a fan of some of the concepts Singal tackled - Seligman’s Positive Psychology, Duckworth’s Grit, Sunstein’s Nudge.
I found myself getting frustrated that he was shooting holes in these things…and then I realized that he wasn't shooting down the entire concept.
He was shooting down the STUDIES.
It takes quite a lot to understand that he's not negating the idea that thinking positive would help one accomplish a lot more than thinking negative, that persevering would be more effective than quitting, and that certain nudges can actually affect change at low-cost. He's negating the studies that haven’t proven that these work like magic and can be taught at scale.
That’s really subtle and probably hard for most people to separate.
I’m a fan of Singal and I felt personally attacked when he took on those subjects for their lack of scientific rigor. The reason I persevered was that I trusted him to teach me something I didn’t already know.
I appreciate the author for being a true voice of reason amidst the noise.








