- Paperback: 176 pages
- Publisher: RockBench Publishing Corp.; First edition (March 3, 2014)
- Language: English
- ISBN-10: 1605440299
- ISBN-13: 978-1605440293
- Package Dimensions: 7.9 x 5.2 x 0.6 inches
- Shipping Weight: 6.4 ounces (View shipping rates and policies)
- Average Customer Review: 48 customer reviews
- Amazon Best Sellers Rank: #866,480 in Books (See Top 100 in Books)
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Raise Your Voice: A Cause Manifesto Paperback – March 3, 2014
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"I was reading Brian Sooy's book "Raise Your Voice: A Cause Manifesto" when these concepts [Values, purpose, mission, vision], became clearer in how they relate to each other." Referenced in David C. Baker's, The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
"The take-away I have is to use the principles outlined in the 12 steps to create meaningful mission-based communications that effectively tell our story and form a case for support, even if other messaging that is disseminated from other arms of our organization are going in another direction." Vice President, Wesleyan Senior Living
Brian Sooy writes in his book "Raise Your Voice: A Cause Manifesto" that a non-profit organization must be passionate about their cause and clearly articulate their cause using both words and visual imagery. This clarity will inspire others to join their cause and take action. --Linda Freeman, author (Thrive; Inspired for Greater Things), and mission director)
"Your book was extraordinary, challenging traditional and conventional strategic thinking." -- Steve Fedyski, COO, PureFlix Studio
From the Back Cover
Every day, meaningful causes are trying to rise above the noise and be heard.
Is your nonprofit or philanthropy one of them? Raise Your Voice is an exploration of mission-driven design and the touch points that are meaningful to your audience. It explores a framework for understanding how your cause is represented by your organization's unique personality and distinctive voice.
The resolutions of the Cause Manifesto are timeless principles that align how an organization communicates its values through its purpose, character, culture, and unique voice. These twelve strategic, inspirational, relational, and aspirational principles will transform your culture and empower you to communicate more powerfully and effectively.
The principles of mission-driven design, and the resolutions of the Cause Manifesto, are a call to be courageous as you inspire your audience and connect them with your mission.
This book is for anyone who supports and believes in a meaningful cause. It's full of insights for executive directors, communication officers, grant and program managers, development directors and fundraising professionals. Share it with your board members, grantees, and volunteers. Encourage the organizations that you support and believe in to apply the principles, and make them part of its culture.
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