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The Rational Optimist: How Prosperity Evolves (P.S.) Paperback – Illustrated, June 7, 2011
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“A delightful and fascinating book filled with insight and wit, which will make you think twice and cheer up.” — Steven Pinker
In a bold and provocative interpretation of economic history, Matt Ridley, the New York Times-bestselling author of Genome and The Red Queen, makes the case for an economics of hope, arguing that the benefits of commerce, technology, innovation, and change—what Ridley calls cultural evolution—will inevitably increase human prosperity. Fans of the works of Jared Diamond (Guns, Germs, and Steel), Niall Ferguson (The Ascent of Money), and Thomas Friedman (The World Is Flat) will find much to ponder and enjoy in The Rational Optimist.
For two hundred years the pessimists have dominated public discourse, insisting that things will soon be getting much worse. But in fact, life is getting better—and at an accelerating rate. Food availability, income, and life span are up; disease, child mortality, and violence are down all across the globe. Africa is following Asia out of poverty; the Internet, the mobile phone, and container shipping are enriching people's lives as never before.
An astute, refreshing, and revelatory work that covers the entire sweep of human history—from the Stone Age to the Internet—The Rational Optimist will change your way of thinking about the world for the better.
- Print length480 pages
- LanguageEnglish
- PublisherHarper Perennial
- Publication dateJune 7, 2011
- Dimensions5.31 x 1.08 x 8 inches
- ISBN-109780061452062
- ISBN-13978-0061452062
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Editorial Reviews
Review
“The chapters tracing the human story from 50,000 years ago through the seventeenth century are themselves worth the price of admission, with vivid storytelling illuminating the huge role of markets and trade in material progress…Read The Rational Optimist for its fascinating history of trade and economics.” — New York Times Book Review
“A superb book…Elegant, learned, and cogent…a far-reaching synthesis of economics and ecology, a triumphant new demarche in the understanding of wealth and poverty…Inspiring.” — George Gilder, National Review
“A very good book…a rich analysis…Ridley is a cogent and erudite social critic…He bolsters his argument with an impressive tour of evolutionary biology, economics, philosophy, world history.” — Washington Post
“A fast-moving, intelligent description of why human life has so consistently improved over the course of history, and a wonderful overview of how human civilizations move forward.” — John Tierney, New York Times
“Chock-full of in-your-face challenges to conventional wisdom…Ridley is a sworn enemy of Cassandras and Chicken Littles. In The Rational Optimist, he covers 200,000 years of human history to make a compelling case that over the millennia poverty declined, disease retreated, violence atrophied, freedom grew and happiness increased.” — The Oregonian (Portland)
“A delightful and fascinating book filled with insight and wit, which will make you think twice and cheer up.” — Steven Pinker
“The Rational Optimist teems with challenging and original ideas…No other book has argued with such brilliance and historical breadth against the automatic pessimism that prevails in intellectual life.” — Ian McEwan
“Ridley eloquently weaves together economics, archeology, history, and evolutionary theory…His words effortlessly turn complicated economic and scientific concepts into entertaining, digestible nuggets.” — Barrett Sheridan, Newsweek
“Invigorating…For Mr. Ridley, the market for ideas needs to be as open as possible in order to breed ingenuity from collaboration.” — Trevor Butterworth, Wall Street Journal
“The Rational Optimist will give a reader solid reasons for believing that the human species will overcome its economic, political and environmental woes during this century.” — Fort Worth Star-Telegram
“This inspiring book, a glorious defense of our species…is a devastating rebuke to humanity’s self-haters.” — Sunday Times (London)
“Original, clever and …controversial” — The Guardian
“A dose of just the kind of glass-half-full information we need right now…A powerful antidote to gloom-n-doom-mongering.” — Washington Examiner
“A mesmerizing book.” — Los Angeles Times
“Dr. Ridley provides a grand unified theory of history from the Stone Age to the better age awaiting us in 2010. It’s an audacious task, but he has the intellectual breadth for it.” — New York Times
“Ridley’s dazzling, insightful and entertaining book on the unstoppable march of innovation is a refresher course in human history...Great ideas spring up unexpectedly from every direction, with each new one naturally coordinating with others...” — New York Post
“Without sounding like a cockeyed optimist, The Rational Optimist will give a reader solid reasons for believing that the human species will overcome its economic, political and environmental woes during this century.” — Fort Worth Star-Telegram
A fabulous new book... I was so delighted, amused and uplifted by it that I bought a couple hundred copies and sent one to all my clients. — Donald Luskin, Smart Money
From the Back Cover
For two hundred years the pessimists have dominated public discourse, insisting that things will soon be getting much worse. But in fact, life is getting better—and at an accelerating rate. Food availability, income, and life span are up; disease, child mortality, and violence are down all across the globe. Africa is following Asia out of poverty; the Internet, the mobile phone, and container shipping are enriching people's lives as never before.
In his bold and bracing exploration into how human culture evolves positively through exchange and specialization, bestselling author Matt Ridley does more than describe how things are getting better. He explains why. An astute, refreshing, and revelatory work that covers the entire sweep of human history—from the Stone Age to the Internet—The Rational Optimist will change your way of thinking about the world for the better.
About the Author
Matt Ridley is the author of books that have sold well over a million copies in 32 languages: THE RED QUEEN, THE ORIGINS OF VIRTUE, GENOME, NATURE VIA NURTURE, FRANCIS CRICK, THE RATIONAL OPTIMIST, THE EVOLUTION OF EVERYTHING, and HOW INNOVATION WORKS. In his bestseller GENOME and in his biography of Francis Crick, he showed an ability to translate the details of genomic discoveries into understandable and exciting stories. During the current pandemic, he has written essays for the Wall Street Journal and The Spectator about the origin and genomics of the virus. His most recent WSJ piece appeared on January 16, 2021. He is a member of the House of Lords in the UK.
Product details
- ASIN : 0061452068
- Publisher : Harper Perennial; Illustrated edition (June 7, 2011)
- Language : English
- Paperback : 480 pages
- ISBN-10 : 9780061452062
- ISBN-13 : 978-0061452062
- Item Weight : 12.8 ounces
- Dimensions : 5.31 x 1.08 x 8 inches
- Best Sellers Rank: #24,173 in Books (See Top 100 in Books)
- #50 in History of Civilization & Culture
- #58 in Economic History (Books)
- #199 in Entrepreneurship (Books)
- Customer Reviews:
About the author

Matt Ridley's books have been shortlisted for six literary awards, including the Los Angeles Times Book Prize (for Genome: The Autobiography of a Species in 23 Chapters). His most recent book, The Agile Gene: How Nature Turns on Nurture, won the award for the best science book published in 2003 from the National Academies of Science. He has been a scientist, a journalist, and a national newspaper columnist, and is the chairman of the International Centre for Life, in Newcastle, England. Matt Ridley is also a visiting professor at Cold Spring Harbor Laboratory in New York.
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Ridley's book "The Rational Optimist: How Prosperity Evolves" is quite a bit more serious than that first paragraph makes it sound, but it does describe a key point. He says, "Without trade, innovation just does not happen. Exchange is to technology as sex is to evolution. It stimulates novelty." Another key thing that exchange and trade allow is specialization. Self-sufficiency sounds good in theory (and in practice if you are in a basic survival situation), but when it comes to growth, prosperity, and happiness (all closely linked), specialization means more of everything for everybody. If multiple people in a community have different skills and products, and if exchange is allowed, everyone has the potential to benefit from the knowledge and output of everyone else. Ideas are especially valuable in part because sharing an idea is like lighting a candle for someone else - now you both have a lighted candle (or an idea of how to do something better). When knowledge is shared in a community, it becomes something like a "collective brain." And when the community expands to include the entire world, interconnected by vast transportation networks and with the Internet as its central nervous system, you can have the wild orgy of exchange of ideas, goods, and services that we call the modern world.
Ridley spends most of the book in a chronological journey through the development of civilization, from the first inklings of exchange and specialization some 200,000 years ago (when we really diverged from other species including our close cousins the apes), through expanded barter systems, to the development of agriculture some 10,000 years ago. Of course climate stability had a lot to do with that as well, but an interesting point is that trade is what really made agriculture interesting and worthwhile. There was also the development of energy sources, from human power (including slavery, unfortunately), to animal power, to various forms of "current solar" energy (water power, wind power, burning wood, etc.), to various forms of "stored solar" (coal, oil, natural gas). There are more steps, but it's clear that the modern world is based to a great extent on exchange and specialization, including free trade and the free exchange of ideas. These have in turn produced a wide range of innovations in social systems and technology and led to the astounding prosperity that most (but of course not all) people in the world enjoy today. Ridley points out that while Louis XIV used some 498 servants to prepare his meals, a modern person of average means has many more people working for him or her (mostly indirectly and on a shared basis) to make easily available food, clothing, medicines, transportation, entertainment, and everything else that we take for granted in modern life. In this sense the average person today is richer than a king in the seventeenth century.
But if things are so great and getting better all the time, why are so many people so pessimistic about the present and the future? Ridley doesn't have a good explanation for this, though he knows he's fighting from a minority position (optimists must be naive!), and he shows that it has always been so. People were fretting over "peak coal" in 1830, and convinced that things had improved so much in the previous half century that there could be no place to go but down. But of course the rest of the nineteenth century was in fact a golden age of technological and social development. Things like slavery and child labor declined not so much because people became nicer, but because energy sources and manufacturing methods made them less necessary (or you could say affordable).
The Rational Optimist is not really an ideological work. While there is a strong sense that Ridley believes that markets generally work better than governments (especially corrupt governments like many in Africa), he's not saying that governments are not necessary. He's certainly a strong proponent for free trade and individual rights, which are strongly correlated with a sense of well-being or "happiness." He also believes that things will continue to get better, even for Africa, as long as we keep moving forward in terms of trade and openness. Although anything can happen including terrorism, crazy governments, natural disasters, etc., his optimism is based on considerations of history and of how things really work, not on wishful thinking or on some belief that prosperity is humanity's right or destiny. It's more or less what we do.
I personally tend toward optimism myself, and this book has given me a lot to think about including many reasons for optimism that I hadn't thought about before. I highly recommend this book.
"The perpetual innovation machine that drives the modern economy owes its existence not mainly to science (which is its beneficiary more than its benefactor); nor to money (which is not always a limiting factor); nor to patents (which often get in the way); nor to government (which is bad at innovation). It is not a top-down process at all. Instead, I am going to try now to persuade you that one word will suffice to explain this conundrum: exchange. It is the ever-increasing exchange of ideas that causes the ever-increasing rate of innovation in the modern world."
Why is Ridley a "rational optimist"? Because, in his words, he has "arrived at optimism not through temperament or instinct, but by looking at the evidence". As Ridley sees it, throughout history, when the free exchange of ideas has been hampered by natural disasters, disease, war, wrong-headed government policy and monopolistic business practices, the result has been a reverse in development and a regression of health and happiness. Despite these periods of regression, Ridley remains optimistic that the world will continue to get better as long as we ensure that society remains open. Recent developments in communication technology have only accelerated what Ridley sees as an already robust atmosphere for ideational mating. This, combined with the progress already achieved in medicine, agriculture, and human rights gives him more hope than not that as a global society we will avoid the many catastrophic predictions making the rounds.
Overall, the book was quite enjoyable. Ridley spares no sacred cows and marshalls logical and empirical evidence to make his point--whether he is eviscerating the organic farming and climate change movements or patent rights. He traces over 200,000 years of human history to make the case that we are, on balance, far better today than we have ever been. This isn't to gloss over the many problems that persist. Rather, Ridley freely admits the issues we face while arguing that the past should give us confidence that these issues will also be overcome. History has shown us that when ideas are allowed to freely move about and reproduce with each other, society is able to drastically improve itself and solve seemingly intractable problems. I would have liked to see more explicit discussion of ideational "mating", rather than it's sprinkling through various chapters, but overall the point is well taken. My biggest peave with the book is Ridley's treatment of government.
Ridley is clearly not a "big government" advocate, and that is a totally reasonable position. The idea that innovation and economic growth is primarily driven by bottom-up activity versus top-down planning and decree is correct. However, at many points in the book, Ridley seemingly fails to adequately wrestle with the fact that much of the progress he lauds is a by-product of optimal government policy, not despite it.
For example, when discussing how the country of Botswana could have developed at an incredible rate despite facing many of the same crushing obstacles as other perpetually underdeveloped African states, Ridley succintly notes that the main difference was that Botswana had "good institutions":
"In particular, Botswana turns out to have secure, enforceable property rights that are fairly widely distributed and fairly well respected. When Daron Acemoglu and his colleagues compared property rights with economic growth throughout the world, they found that the first explained an astonishing three quarters of the variation in the second and that Botswana was no outlier: the reason it had flourished was because its people owned property without fear of confiscation by chiefs or thieves to a much greater extent than in the rest of Africa. This is much the same explanation for why England had a good eighteenth century while China did not."
I agree whole heartedly with Ridley's emphasis on property rights. Here, he is following such eminent economic historians as Douglass North (whom he cites) by emphasizing that good institutions are critical to shaping the economic outcomes we hope to achieve. However, Ridley goes on to argue that property rights cannot simply be imposed from above by government, but must evolve from the bottom-up. The bottom-up evolution of institutions and the importance of government are not mutually exclusive or at odds. Optimal property rights, particularly those that allow for robust exchange in an impersonal economy, must at some point be formalized and enforced through fully functioning legal and court systems. Additionally, they must be codified in a such a way where they can be changed if necessary to improve their efficiency and functionality. The only way to formalize such rules, ensure their proper enforcement, and allow for occasional "tweaking" is to have in place a government system that is at once robust in it's authority and responsive enough to citizens to minimize the abuse of property rights (e.g. through the creation of a rentier class). In other words, liberal Democracy. This is not to say that governments are optimal or do not, in some cases, harm innovation and economic growth (surely they do). Rather, the point is that the dynamics that Ridley so covets cannot flourish despite government, but rather require "good" governments and institutions that can facilitate free idea exchange and commerce.
Top reviews from other countries
If you want to read an optimist's account of the world today, this book is a must. I just finished it and have thoroughly enjoyed it. Lord Ridley's vision is refreshing and illuminating and his writing style is crisp and clear. 5/5.
In a nutshell: Isolation is bad. Networking is good.
There are professional reviewers who have covered more ground than me on this, but this is the general picture.
But this book shows that actually, and perhaps counter-intuitively, things are actually getting steadily better in the world as a whole.
For more people, in more places, the indicators of improvement are gradually consolidating and growing - the defeat of childhood diseases, life expectancy and longevity, family incomes, standards of education, travel, growth of democracy or electoral freedom, life choices, and so on.
Each chapter gives statistics and references, and seems to be very thorough. The graphics are easy to understand.
No doubt the book is written from a right-wing-ish point of view, but it's a good antidote to the relentless gloom and doom of the media, which can only survive on bad news and disaster. It does not gloss over the difficulties still faced by too many people, but it provides a viewpoint over time, and not just responding to each crisis or peril as it happens.
In some ways, this is a rather shocking book. There is such a clumpish mass of received opinion about what's wrong in the world, and I have found it is quite hard to challenge the set views about it all, but this book attempts to do that.
It does not say things are 'good' or even 'good enough' but it does say things are getting better - for lots of people, in lots of ways, in lots of places.
I found it an invigorating read, and I wish I had bought it as a 3D version, and not on Kindle, where the whole footnote/indexing/referencing systems are so clunky.
Recommended.
















