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Reinventing Organizations: A Guide to Creating Organizations Inspired by the Next Stage in Human Consciousness Paperback – Illustrated, February 10, 2014
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Deep inside, we long for soulful workplaces, for authenticity, community, passion, and purpose. The solution, according to many progressive scholars, lies with more enlightened management. But reality shows that this is not enough. In most cases, the system beats the individual-when managers or leaders go through an inner transformation, they end up leaving their organizations because they no longer feel like putting up with a place that is inhospitable to the deeper longings of their soul.
We need more enlightened leaders, but we need something more: enlightened organizational structures and practices. But is there even such a thing? Can we conceive of enlightened organizations?
In this groundbreaking book, the author shows that every time humanity has shifted to a new stage of consciousness in the past, it has invented a whole new way to structure and run organizations, each time bringing extraordinary breakthroughs in collaboration. A new shift in consciousness is currently underway. Could it help us invent a radically more soulful and purposeful way to run our businesses and nonprofits, schools and hospitals?
The pioneering organizations researched for this book have already "cracked the code." Their founders have fundamentally questioned every aspect of management and have come up with entirely new organizational methods. Even though they operate in very different industries and geographies and did not know of each other's experiments, the structures and practices they have developed are remarkably similar. It's hard not to get excited about this finding: a new organizational model seems to be emerging, and it promises a soulful revolution in the workplace.
"Reinventing Organizations" describes in practical detail how organizations large and small can operate in this new paradigm. Leaders, founders, coaches, and consultants will find this work a joyful handbook, full of insights, examples, and inspiring stories.
- Print length382 pages
- LanguageEnglish
- Publication dateFebruary 10, 2014
- Dimensions6 x 0.96 x 9 inches
- ISBN-102960133501
- ISBN-13978-2960133509
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Editorial Reviews
Review
--Ken Wilber, from the Foreword
"The most exciting book I've read in years on organization design and leadership models."
--Jenny Wade, Ph.D., Author of Changes of Mind
"A book like Reinventing Organizations only comes along once in a decade. Sweeping and brilliant in scope, it is the Good To Great for a more enlightened age.
What it reveals about the organizational model of the future is exhilarating and deeply hopeful."
--Norman Wolfe, Author of The Living Organization
"A comprehensive, highly practical account of the emergent worldview in business. Everything you need to know about building a new paradigm organization!"
--Richard Barrett, Chairman and Founder, Barrett Values Center
"Frederic Laloux has done business people and professionals everywhere a signal service. He has discovered a better future for organizations by describing, in useful detail, the unusual best practices of today."
--Bill Torbert, Author of Action Inquiry
"As the rate of change escalates exponentially, the old ways of organizing and educating, which were designed for efficiency and repetition, are dying. Frederic Laloux is one of the few management leaders exploring what comes next. It's deeply different."
--Bill Drayton, Founder, Ashoka: Innovators for the Public --Advance praise
About the Author
His groundbreaking research in the field of emerging organizational models has been described as groundbreaking, brilliant, spectacular, impressive, and world-changing by some of the most respected scholars in the field of human development. Frederic Laloux lives in Brussels, Belgium, with his wife, Hélène, and their two children.
Product details
- Publisher : Nelson Parker; First Edition (February 10, 2014)
- Language : English
- Paperback : 382 pages
- ISBN-10 : 2960133501
- ISBN-13 : 978-2960133509
- Item Weight : 1.15 pounds
- Dimensions : 6 x 0.96 x 9 inches
- Best Sellers Rank: #32,133 in Books (See Top 100 in Books)
- #9 in Organizational Change (Books)
- #10 in Management Science
- Customer Reviews:
About the author

Frederic Laloux works as an adviser, coach, and facilitator for corporate leaders who feel called to explore fundamentally new ways of organizing. A former Associate Partner with McKinsey & Company, he holds an MBA from INSEAD and a degree in coaching from Newfield Network in Boulder, Colorado.
His groundbreaking research in the field of emerging organizational models has been described as groundbreaking, brilliant, spectacular, impressive, and world-changing by some of the most respected scholars in the field of human development. Frederic Laloux lives in Brussels, Belgium, with his wife, Hélène, and their two children.
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Reinventing Organizations by Frederic Laloux is a book about how organizations and management have evolved since the beginning of time and what is in store for the future. Laloux postulates that, since 150,000 B.C., human organizational evolution has created 7 different types of organizations, each one more complex than the last. The seven types of organizations, color coded for easier understanding, are:
1. 150,000 B.C. – 50,000 B.C. Infra-red – Reactive (little or no understanding of the world)
2. 15,000 – 10,000 B.C. Magic – Magenta (sees the mysteries of the world through Magic and Spiritualism)
3. 10,000 B.C. – Impulsive – Red “sees the world through a crude lens of power. Power is exercised constantly by ‘Chiefs’ to keep foot soldiers in line. Fear and unpredictability hold the organization together. Highly reactive with a short-term focus, well-suited to thrive in chaotic environments. Wolf packs are a good metaphor for Red organizations.” ex: street gangs and mafias, ancient tribes.
4. 4,000 B.C. – Conformist Amber (organizations are akin to armies: rule abiding bureaucratic institutions) “The Amber stage of consciousness enabled humankind to develop organizations that could operate on an unprecedented scale. This led to the formation of bureaucratic institutions, and nation states, many of which have survived for centuries. Amber organizations strive for stability and are characterized by clear roles and ranks within a hierarchical structure. Leadership is exercised through command and control and compliance is expected throughout the organization.”. ex: armies, catholic church, public schools, government institutions.
Breakthroughs of Amber
1. Long Term Perspective (stable processes)
2. Size and Stability (formal hierarchies)
5. 1750s A.D. – Achievement Orange (Organizations are akin to machines: large corporate organizations, meritocracy, shareholder focused) “Orange organizations represent the advance of the scientific and industrial revolutions. The world is seen as a complex machine whose inner workings and natural laws can be investigated and understood. This view has brought unprecedented levels of prosperity and life expectancy. Current management thinking, which is focused on competition, innovation and performance. shape how Orange organizations operate.” ex: modern-day corporations, multi-national corporations.
Breakthroughs of Orange
1. Innovation
2. Accountability
3. Meritocracy
6. 1950s A.D. – Pluralistic Green (Organizations are families, with extreme egalitarianism, striving for harmony, tolerance, and equality) “Green organizations reflect the Green stage of consciousness, which strives for harmony, tolerance and equality. While retaining a pyramidal structure, Green organizations focus on empowerment to lift motivation. They go beyond the shareholder focus of Orange to embrace all stakeholders. Family is the dominant metaphor.” ex: hippy commune
Breakthroughs of Green
1. Empowerment
2. Values-driven culture and inspirational purpose
3. Multiple stakeholder perspective
7. Now Evolutionary Teal “Refers to the next stage in the evolution of human consciousness. Teal organizations are characterized by self-organization and self-management. The hierarchical "predict and control" pyramid is replaced with a decentralized structure consisting of small teams that take responsibility for their own governance. Assigned positions and job descriptions are replaced with a multiplicity of roles, often self-selected and fluid. People’s actions are guided by ‘listening’ to the organization’s purpose. Structure in Teal is characterized by rapid change and adaptation.”
Breakthroughs of Teal
1. Self-management
2. Wholeness - invite us to reclaim our inner wholeness and bring all of who we are to work.
3. Evolutionary Purpose - members of the organization are invited to listen in and understand what the organization wants to become, what purpose it wants to serve.
Although these systems above evolved over time, Laloux states that they RED, AMBER, ORANGE, GREEN, and now TEAL organizations all exist throughout society, represented in different institutions. Furthermore, some organizations exhibit combinations of the different types, although all organizations have a dominant type.
Research for the book was done by extensively examining 12 different existent teal organizations that organically emerged and predate the book. The 12 organizations range from car parts factory in France, a leading pasta sauce plant in California, a Swedish State funded at-home nationwide nursing company, a software developer, and a multinational power generation company with over 40,000 employees. From the various examples, Laloux shows how this new teal organizational paradigm allowed the companies to achieve tremendous and quick success in their respective domains, which he uses to advocate the philosophy.
The tone of the book is one of optimistic philosophizing, in which all the claims made are, according to the forward, “solidly grounded in evolutionary and developmental theory.” I personally found references to scientific studies somewhat lacking, but the book addresses the issue by stating that new paradigm is cutting-edge. Most of the chapters of the book are so optimistic and so often fail to acknowledge counter arguments, that I began to draw many of my own. Of the many questions, two major ones were thankfully addressed. The first was: Is teal expected to ultimately replace most other forms of management, to which the text answered: “No, many forms of management exist and will continue to exist in society at the same time.” My second question was: “would the system of trust and a teal worker’s freedom to spend a company’s money without prior approval of any managers break down either by dishonesty or in times of crisis?” The text’s answer to the first part was: “the Teal system only works if the wages provided meet the basic cost of living needs for all of their employees,” (which I took to infer that teal organization isn’t universal applicable, for example it wouldn’t work at a low paying place like McDonalds). In questioning the efficacy of teal in times of crisis, chapter 2.3 (processes) addresses it, but barely so. The question of how employees, who can hire and fire themselves, may behave when their company is on the verge of bankruptcy is acknowledged as an untested scenario, in the text.
The format of the book itself is broken down into three major sections: Part one is an historical and developmental perspective of organizations; part two defines: the structures, practices, and cultures of Teal Organizations; and part 3 is about the Emergence of teal organizations: necessary conditions, how to start a teal organization, transform a current one, and implications of a teal society.
Overall, the book does provide several insights that I believe truly are revolutionary. First, the system of labeling the different organizational structures in history into memorable color coding, gives us a vocabulary to discuss and a mental way to compartmentalize common existent organizational systems around the world. Secondly, the 12 teal organizations, which are discussed at length, are remarkable in the fact that they can not only function properly, but also thrive with their bottom up management with lack of traditional hierarchies.
In review, the book was chock full of insightful statements about the issues inherent in modern success-oriented corporations of today, provided an eye-opening perspective on a new way to see decentralized, self-managed business models were managers don’t even exist. I would recommend this text for anyone who may be interested in either partially changing their business or overhauling it with the revolutionary teal model, which may improve performance and employee satisfaction. Although the teal isn’t for every business or for everyone’s taste, the depth of insight gained from this book makes it worth the read.
Useful chapters to take a quick look at are: 1.2, 1.3, 2.2, 2.3, 3.2, and 3.3
He systematically builds the case that, just as individuals progress through a series of values shifts through life: an infant is attached to their mother - a two year old is breaking free - teens are different from children - people in the 30's different from teens - 40 year olds are different - 75 years olds are different, that the larger human culture moves along a development track as well. The 7 ages of man works also for mankind.
He identifies the attributes of these shifts in detail - from a kind of gang leader in a foundation culture like Russia and so President Putin - where personal loyalty is everything - and the typical corporate culture where ROI and metrics are everything and several other stages both in between and after. He makes no value judgement - a kid is a kid and has to be that. But he is clear. There is a trajectory of stages that gets more complex. He gives each stage a colour to help us identify them.
The crux of his book is a focus on what we are experiencing today. All the cultural steps until now have been part of a progression but the one that confronts us now - and why it is so hard to cope with - is a bifurcation. This is a shift in world view from an external bias - to an internal bias where we are not only motivated by internal things but also see ourselves as being part of everything. This new worldview has NO SEPARATION. He gives this the colour of Teal. This is no longer a stage that can be reached along a progression. It's not "More" it is different.
In this new world view all is integrated. In the old world all is separate. There can be no shift from separate to integrated. There can only be a process of transformation. A caterpillar cannot by itself become a butterfly. It has to undergo a kind of death and resurrection to make the shift from crawler to a winged being - there can be no hybrid form.
In this context he makes a powerful statement. An organization is itself limited by the values and world view of the leader. So an organization that has a CEO that still is in the external POV, has no chance of transforming. The power of the old will be too much.
He is also cautious about the world view that is just on the edge of the bifurcation - Green - this is the messy utopian edge view that rejects hierarchy and structure and that believes passionately in a bottom up transformation for organizations. There is no evidence that this has ever occurred. This has not happened. On the other hand there is a lot of evidence for what has worked. This transformation has taken place in new organizations with the transformed leader as the catalyst. The book is filled with examples of Teal Organizations. Some are quite old. All share the same rules ands structure. Here is another key observation. The new is known. To those that are prepared to look and observe.
Laloux's views stem from observation not from a theory of the day. His views therefore are like Newton and gravity. His has observed what works and what does not and he can see the rules that emerge in all.
There are preconditions for transformation. And there is a deep structure too. It exists and can be codified and he codifies it. After all, all natural systems have such rules. All are based on an order. Laloux does a great service by clarifying these rules and this structure.
So is this just one man's view and will it be easy to challenge him?
I am sure that McKinsey and others like them will want to find a way that fits their culture that will help the Fortune 500 change. They have to find an engineering way to the future. And on the other hand there are many who hold onto the utopian view that there is no structure and that if we only got rid of hierarchy, it would be enough. Both will struggle with this book. After all how can just one person and one set of data set the rules for the revolution?
For me the final test for the validity of Laloux's work is that it is confirmed by the work of the late Dr Brian Hall.
Hall's work began more than 40 years ago by an exhaustive codification of human values. He started as a social anthropologist (His great work is contained in his book Values Shift and his questionnaire that reveals your values and your cultural development track - Values Technology) He uses different labels but his cultural landscape matches Laloux precisely. As do his two big conditions: that any organization is limited by the values of its leader. And that there is a bifurcation at the point of where we shift from an external to an internal POV. Both men use very different language but their conclusions are the same. Both started from opposite ends of the issue and meet in the same place. This is how all great discoveries take place. This is a Koch/Pasteur or Darwin/Wallace moment when two great minds working in isolation come to the same dramatic conclusion. And so maybe change the world?
Laloux has the advantage on Hall in that he writes today when the issue of transformation is at the top of the agenda and when there is so much technology that allows such an organization to exist. Hall was working back in the 1980's and 1990's when this was seen as esoteric. Hall also writes in an academic style whereas Laloux writes for the reader of today.
I am looking forward to the connection between Hall and Laloux. There is so much to learn from each other and there are many disciples of Hall's work who will be ready to work with Laloux.
In the meantime, I draw some conclusions of my own. The transformation that Laloux and Hall see cannot take place as a result of any mechanical process or be even an act of will. A caterpillar has to "die" to transform. A bifurcation by definition is violent adjustment to an opposing state. It is not a rational act. In my own case 25 years years ago, I felt as if I was going mad. My friends and colleagues certainly thought so! I did not know what was happening to me but in the end I had to leave the only world I knew for a new life that I knew nothing about. Now I know but then it was a mystery. Then few were experiencing this now many are. What is going on?
What I observe is that more and more individuals react to modern life by taking one of three choices - but choices like toothpaste in a tube. It's all about the pressure of the inhuman life that is the modern Amber Culture. Many retreat into a primitive culture of Red or Phase I (Laloux/Hall). We see this in the growth of fundamentalism of all kinds. Many stick to Amber/Phase II and hope for a spot in the current system. The "slaves" serve the masters in the hope of a bone. But, more and more people transform and so - like the Pilgrims - choose to live in another culture alongside the old. They have no choice. They have to get out. And when they do, they find themselves alone and poor.
But this too is changing.
They, like planetary dust are coagulating and creating the new structures along the lines of Laloux's book. The new is emerging. What Laloux will do by codifying this is to act as an accelerator. With a codified design, the new can go there quickly. The transformed will have a map that helps them make sense of their predicament. The transformed will have a design to help them get together with others and so create a new new world.
And when they have build enough of the new, then the rest will follow.
If I could give this book 10 stars I would
Top reviews from other countries

If Teal organisations were long-established this book would be pointless. Laloux deserves to be read in the context of where we are. His examples are by and large new and different. The principles he offers are interesting and worthy of exploration. Some my be inspired by the vision of what is possible. Other may look at how far most organisations are from this possible future, how many constraints there are that will prevent change, and how it is unrealistic to even consider it. Reviews sometimes say as much about the reviewers as the book in question.
Laloux makes use of a simplified version of Spiral Dynamics integral as the developmental scaffolding for this book. He does not explain that theory and his presentation is necessarily an over-simplification. To do otherwise would have cluttered the story he is telling. But as one who knows what lies beneath, I encourage readers to trust that there is more here than is being supplied. According to that theory, books like this would be showing up now because our life conditions make it necessary that we find such solutions. It is my belief in the validity of the underlying theory which makes me confident that Laloux will turn out to have got a great deal right, and to have signposted the future with some accuracy. Time will tell.



The author tells us that Teal organisations, where there is no defined structure, can succeed where traditional organisations will not. The successful examples given are all minor players, and do not include any of the tech giants - despite the author using the Amazon Self-Publish facility to sell his books!
Many arguments in favour of Teal are overstated. The Teal organisation is compared with a rigid, inflexible, outdated company model. The author has set up a Straw Man - few companies operate in this way.
Many modern companies already operate the Teal principles without claiming the badge. - From my own time working at Amazon, I can recognise many of these traits.
In conclusion - this is not the revelation it claims to be. I only keep books that I value, and this book will be in the Oxfam window before this weekend is over.

Frederic Laloux's book is exceedingly well researched and presented. His arguments cogent and compelling. There is some repetition it is true. But this is actually an important element as few people are likely to read the book cover to cover as I have. More likely they will dip in to it to find what is pertinent to their situation and explore more deeply from there.
The book's contents have been well documented in other reviews on this site so I won't duplicate them. What I do want to mention though is Laloux's powerful use of effective imagery and metaphor to illuminate and reify his meaning. Not only does this make the book very readable and immediate, it also makes the ideas seem very sensible and indeed do-able. Why would we not want to shift from the worn out paradigm of the organisation as a clock to be wound up and set in predictable motion to the paradigm of the organisation as a natural living system engaging the intelligence, creativity and awareness of all those it touches enabling them to deal with real issues as they emerge in real time?