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Reporters Are Looking for YOU!: Get the Publicity You Need to Build Your Business Paperback – February 9, 2012
Dan Janal (Author) Find all the books, read about the author, and more. See search results for this author |
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- Print length90 pages
- LanguageEnglish
- Publication dateFebruary 9, 2012
- Dimensions5.98 x 0.19 x 9.02 inches
- ISBN-101466345004
- ISBN-13978-1466345003
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Editorial Reviews
Review
"I love your tips! Some of them I already know and practice, so they're great confirmations. Some I've forgotten, so they're great reminders. And some I had never thought of, so they're really helpful. All in all, excellent content and value".
Philippa Gamse
CMC
Author "42 Rules for a Web Presence That Wins"
From the Author
From the Back Cover
The good news is that reporters need you to write their stories.
The bad news is that hundreds - or even thousands - of experts and sources are competing for the attention of those reporters.
Now you can stand out from the crowd and see your name in print!
Follow these easy, proven tips from Publicity Coach Dan Janal, founder of PR LEADS, the most cost-effective publicity leads service in the industry! He's helped more than 5,000 people just like you get quoted in The New York Times, Forbes, Harvard Business Review, and top media for women, fashion, education, health, fitness and business.
You'll also learn how to manage your time more effectively so you don't waste time and make the best use of your time.
You'll also learn what to do with the publicity you get so you can get more sales even more publicity.
Best yet, you can get FREE advice on how to improve your responses by emailing your sample leads to Dan Janal (dan@prleads.com)
Let's get started. You are this close to seeing your name in print and building your business with publicity!
About the Author
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Product details
- Publisher : CreateSpace Independent Publishing Platform (February 9, 2012)
- Language : English
- Paperback : 90 pages
- ISBN-10 : 1466345004
- ISBN-13 : 978-1466345003
- Item Weight : 4.8 ounces
- Dimensions : 5.98 x 0.19 x 9.02 inches
- Best Sellers Rank: #6,235,758 in Books (See Top 100 in Books)
- #2,656 in Public Relations (Books)
- Customer Reviews:
About the author

Dan Janal helps leaders brand their businesses with books and publicity. He is one of the Founding Fathers of Internet Marketing and Publicity. He wrote one of the first books about marketing on the Internet back in 1994. A sought-after speaker, he has taught at Berkeley and Stanford, as well as spoken at conferences through the U.S., Canada, Mexico, Brazil, China and Hungary.
In 2001, he founded PR LEADS, one of the most cost-effective publicity leads services, which has been copied by many other companies. He provides publicity and marketing coaching and consulting services for Independent Professionals and Small Businesses. He also writes press releases designed to rank high to rank high on search engines.
For thought leaders, he offers these services: book coaching, developmental editing and ghost writing.
For information to work with Dan as a coach or as a speaker, please go to www.WriteYourBookInAFlash.com
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Here is another one; "Cancer It's a Good Thing I Got It!" Google that one and just look at the results Dan Janal's ideas have created for me. Hey we are not done yet. That is the benefit of implementing just a few of the ideas you will find in his book. We will be implementing even more in the next few months.
Content from the news media gets a much higher listing on the search engines. The news media are looking for new content each and every day. You can become the go to expert in your field when you follow Dan's advice.
Reporters are looking for YOU! - Will pay back on your investment so many times... well it is just silly. But please understand, you have to take the time and energy to implement the tips that you choose out of this book. It won't happen on its own; you have to follow his advice. If you do you will be amazed at your results. I know I am.
Cancer - It's a Good Thing I Got It !: The Life Story of a Very Lucky Man
If you want to become the go to guy or gal in your field, this book might be the answer for you. Lots of advice on how to handle reporter requests for quotes.
Here's one spoiler - "Tell them exactly what you want them to say." Do it by email, phone, whatever method it takes. Just remember, reporters are busy people, normally they will print the quote the way you gave it to them, so make sure you tell them the way you want it quoted.
Here's another tip. Don't over think it. The first request I had for an interview in a national magazine, I spent an hour and a half answering three questions the author sent me. Janal suggests spending ten minutes tops. The journalist is a busy person. So are you. Answer the questions most important to getting your message out there, and then stop. That way you get quoted the way you want.
Also has some good info on working ProfNet. I wish there had been more on this, including some info on their rates.
Anyway, there's a lot of info here that can help you develop your platform as the expert you want to be.
Good return on my investment for the hour it took to read this book.
Lisa Earle McLeod
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