- Paperback: 68 pages
- Publisher: iUniverse (October 10, 2008)
- Language: English
- ISBN-10: 0595534384
- ISBN-13: 978-0595534388
- Product Dimensions: 6 x 0.2 x 9 inches
- Shipping Weight: 4 ounces (View shipping rates and policies)
- Average Customer Review: 4 customer reviews
- Amazon Best Sellers Rank: #899,692 in Books (See Top 100 in Books)
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Retail Bound: Learn How to Sell Your Products to Retailers
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About the Author
Yohan Jacob has been involved with merchandising since the early 1990s. He is one of the few merchandise managers with experience in retail, online, and catalog; as well as experience selling products to retailers. After recognizing the fact that many small suppliers are not knowledgeable about selling to and working with retailers, he created Retail Bound (www.retailbound.com) to help teach and coach them. Yohan graduated from DePaul University with both his Bachelors of Science and his MBA in Marketing and currently lives just outside of Chicago with his wife and daughter.
Top customer reviews
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This guide is packed full of tips on how to work with retailers. The book offers plenty of suggestions on product pricing, getting the buyer's attention, as well as after-sales support, and getting repeat orders.
The author shares his experiences on both sides of the fence, as a buyer, as well as a retailer, so that you can take advantage. This book has a no-nonsense approach and is simply filled with the information you need to present your product and capitalize. This book is a true success.. an event that accomplishes its intended purpose.