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Rise of the Unmeltable Ethnics Hardcover – April, 1972
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The white ethnic holds the swing vote in 1972. Can he be reached? The new invisible man in America, says Michael Novak, consists of millions of lower-middle-class whites, most often blue-collar workers and frequently from ethnic backgrounds -- those Poles, Italians, Greeks, and Slavs, sometimes known by the acronym PIGS. Top date, the major political parties and the individuals within them have, with few exceptions, failed to understand the emotions and convictions of these people -- the values they espouse, the style of living they practice, the fears and resentments they feel. Instead, politicians insist on viewing millions of individuals through the eyes of tired WASP ethics and morality. The time is long overdue for a fresh look at those who really hold the key to social change in our society. "WASPS," Novak comments, "have never had to celebrate Columbus Day or march down Fifth Avenue wearing green. Every day has been their day in America. No more."