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![40 Rules for Internet Business Success: Escape the 9 to 5, Do Work You Love, Build a Profitable Online Business and Make Money Online (Internet Business Series) by [Matthew Paulson]](https://m.media-amazon.com/images/I/51BB6e1tR2L._SY346_.jpg)
40 Rules for Internet Business Success: Escape the 9 to 5, Do Work You Love, Build a Profitable Online Business and Make Money Online (Internet Business Series) Kindle Edition
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Did you know that most "how to make money online" and "passive income" books are written by people that have never actually launched a real online business?
Stop reading entrepreneurship books that were written by pretenders. Read 40 Rules for Internet Business Success and you'll learn from a multi-millionaire entrepreneur that has created multiple six-figure and seven-figure online businesses from scratch.
Matthew Paulson, Founder of MarketBeat.com, has weathered the failures and triumphs of entrepreneurship for more than a decade. 40 Rules for Internet Business Success is his collection of core principles and strategies he has used to identify new business ideas, launch new companies and grow his businesses.
By reading 40 Rules for Internet Business Success, you will learn to:
- Throw away your business plan! Create a scalable business model that actually works.
- Identify a target market that is desperate for your company's products and services.
- Launch your first product or service faster by building a minimum viable business.
- Create a reliable and repeatable marketing strategy to keep new customers coming.
- Understand why most "passive income" business ideas are doomed to fail (and how to beat the odds.)
- Build systems that make your business run like a well-oiled machine.
- Maximize your company's earnings potential with the three keys of revenue growth.
EXTRAS WITH EVERY PURCHASE: After purchasing the book, open it and follow the directions inside to receive access to the two bonus audio interviews titled 40 Bootstrapped Business Ideas and The Seven Deadly Sins of New Entrepreneurs.
Want to learn how to make money online?
Get your copy of 40 Rules for Internet Business Success today and learn how starting a business may be the best decision you ever made. Scroll to the top of the page and click on the buy button.
- LanguageEnglish
- Publication dateJuly 10, 2014
- File size630 KB
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Editorial Reviews
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From the Author
About the Author
Through his books, his personal blog and his media appearances, Matthew teaches others about how to leverage the power of entrepreneurship in their lives and achieve personal financial freedom. Matthew's first two books, 40 Rules for Internet Business Success and Email Marketing Demystified, teach readers how to build profitable online businesses. His newest book, The Ten-Year Turnaround, reveals how anyone can achieve financial freedom in the ten years or less.
As an angel investor, Matthew has invested in a number of early-stage companies in a variety of verticals. He is also the chairman of Falls Angel Fund, a regional angel fund sponsored by the South Dakota Enterprise Institute has raised $1.3 million to invest in early-stage, high-growth companies in South Dakota and surrounding states.
Product details
- ASIN : B00LT955BA
- Publisher : American Consumer News, LLC; 1st edition (July 10, 2014)
- Publication date : July 10, 2014
- Language : English
- File size : 630 KB
- Simultaneous device usage : Unlimited
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Enabled
- Sticky notes : On Kindle Scribe
- Print length : 200 pages
- Best Sellers Rank: #5,781 Free in Kindle Store (See Top 100 in Kindle Store)
- #4 in Starting a Business (Kindle Store)
- #8 in Internet Marketing
- #9 in Web Marketing (Kindle Store)
- Customer Reviews:
About the author

Matt Paulson is the founder and CEO of MarketBeat, an Inc. 5000 financial media company that empowers equity investors to make better trading decisions with real-time financial data, in-depth analysis, and best-in-class stock research tools. MarketBeat has been recognized by Barron’s, Forbes, Entrepreneur, Inc., and Prairie Business for its rapid growth and success. With more than 2.5 million email subscribers, MarketBeat is the largest digital media company in the Dakotas.
Over the past decade, Matt had made substantial contributions to South Dakota’s startup ecosystem. He was instrumental in the creation of Falls Angel Fund in 2016, which makes equity investments in early-stage, high-growth companies in South Dakota and surrounding states. He founded Startup Sioux Falls in 2019, which has since become the premier community and resource organization for startup founders in the region. Matt became the namesake of DSU's Paulson Cyber Incubator in 2020, which aims to accelerate student-led startup businesses. He co-founded Homegrown Capital in 2021, a venture capital firm that makes seed-stage and Series A investments in technology-driven companies in the Northern Plains. Matt currently serves on the organizing committees for 1 Million Cups, Hey Sioux Falls, and Innovation Expo. He has written eight entrepreneurship and investing books. The Small Business Administration has recognized Matt for his contributions to the startup ecosystem, naming him their Small Business Champion in 2020.
As an active private equity investor, Matt has invested in more than 75 high-growth startups, including Buffer, Bushel, Density, Dollar Shave Club, Lyft, Prismatic, and Wikia. He has real estate holdings that include ownership interests in more than 25 apartment complexes, hotels, retail centers, and quick-serve restaurants. Matt serves as the chairman of Falls Angel Fund, is a general partner at Homegrown Capital, is a general partner at Cresten Properties, and serves on the board of Prismatic.
Matt provides volunteer leadership to several area non-profits and Christian ministries. He currently serves on the Board of Trustees at Kairos University (Sioux Falls Seminary), on the Board of Directors at Startup Sioux Falls, on the Campaign Cabinet for Forward Sioux Falls 2026, and as the Treasurer for Faith Baptist Fellowship. Matt is also the director of Falls Community Growth PAC, which aims to elect pro-growth, community-minded candidates to state and local office.
Matt lives in Sioux Falls, South Dakota, with his wife, Karine, and their two children, Micah and Adylin.
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Reviewed in the United States on July 13, 2015
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40 Rules provides a helpful scaffolding of information for starting an online business. It will not give you all the details, but and covers many of the issues that you might come across when starting an online business.
Some of the rules included in the book are:
- Know Your Why
- Excuses are the Fuel of Failure
- Head in One Direction at a Time
- Prepare for Failure; Plan for Success
- Have a Business Model, Not a Business Plan
- Let Your Customers Develop Your Product
- Make Your Launch a Can't-Miss Event
- Busyness is Not Productivity
- Fail, Quit, Regroup
- Go Where the People Are
- Always Be Testing
- You Are Never Finished
If you are looking to start an online business, this can be an excellent book to ensure you have all your bases covered.
Vince Lombardi, the famous and uber-successful Green Bay Packers football coach started every season with the most basic of instructions: "Gentlemen, this is a football." Lombardi didn't stop with that simple advice, but he always started there. And he is heralded as one of the best and most successful football coaches in history.
Paulson purposely focuses on the basics - the fundamentals - of online business. Why? I believe it's because so many people spend their lives looking for the next "big thing" they can chase instead of focusing on just one thing at a time, the best thing, and executing on that. We tend to gloss over the basics, ignoring the fact that consistently executing on the basics is what most often leads to success.
In Paulson's own words, he encourages readers to proceed with a very narrow and purposeful focus: "I set myself apart from the rest of the financial news community by reporting on one thing, stock ratings, better than anyone else and by publishing the data in a very convenient format, a daily email newsletter. Because I have been able to differentiate myself successfully, I have been able to grow that business to more than 100,000 subscribers in just over three years."
If you are bold enough to say you have executed on all 40 rules in this book (check the table of contents), read something else. For the rest of us, it's a great read. That's pretty simple.
Seem to have attention span. I am sort of the grandchild of a business person. That business keeps popping up. I am to do more than bankrupt it. Ive always hated business people. Thanks for the free e-book. You might want to charge money for it. Just a thought.
It contains news and information that I have not found in other business or entrepreneur books. One of the best
suggestions I found was not to trade equity in your business for labor. Get the money to pay for the labor and
absolutely maintain total ownership of your company. I had tried to trade equity for labor with no success which
matches Mathew's take on it. People who contribute labor want to be paid for it. Another thing that surprised me
was his suggestion not to incorporate right away but wait until you are at about $100,000 in revenue. Just operate
it as a sole proprieter business. These are just a few of the unique suggestions. Bottom line, this is a highly
recommended book worth every bit of the price. Not only that but he includes suggested books for reading that
he has found useful in addition to his own. BUY THIS BOOK YOU WON'T BE SORRY!
The reviewer is the author of the Kindle book entitled: Sex Education for Adults
Secrets To Amazing Sex and Happily Ever After Too.
Top reviews from other countries

I especially like the calls to action at the end of each rule / chapter - you are challenged, if you like, to research and consider how the rule might apply to your particular situation.
If attending training does not alter or improve what you do or the mindset you have, I'd question its value. This book will undoubtedly alter both what you do AND your mindset.




The personal insight of the author experience is a plus.


Reviewed in the United Kingdom 🇬🇧 on January 12, 2018
The personal insight of the author experience is a plus.
