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SEO 2023: Learn search engine optimization with smart internet marketing strategies by [Adam Clarke]

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Adam Clarke

SEO 2023: Learn search engine optimization with smart internet marketing strategies Kindle Edition

by Adam Clarke (Author) Format: Kindle Edition

1,610 ratings

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Learn SEO and rank at the top of Google with SEO 2023—beginner to advanced!

Recently updated - EXPANDED & UPDATED NOVEMBER 2022

No matter your background, SEO 2023 will walk you through search engine optimization techniques used to grow countless websites online, exact steps to rank high in Google, and how get a ton of customers.

In this SEO book you will find:

1. SEO explained in simple language, beginner to advanced.
2. The inner workings of Google’s algorithm and how it calculates the search results.
3. How to find “money” keywords that will send customers to your site.
4. Sneaky tricks to get local businesses ranking high with local SEO.
5. How to get featured in the mainstream news, for free.
6. Three sources to get expert SEO and Internet marketing advice worth thousands of dollars for free.
7. A simple step-by-step checklist and video tutorials, exclusive for readers.

Now, let me tell you a few SEO marketing secrets in this book...

1. Most search engine optimization advice online is wrong!

If you've browsed through search engine optimization advice online, you may have noticed two things:

- Most SEO advice is outdated or just dead-wrong.
- Google's constant updates have made many popular SEO optimization strategies useless. Why is this so?...

2. Google is constantly changing and evolving.

Some recent changes:

1. October 2022 - Google releases a "Spam Update", thousands of websites lose their search rankings and traffic, and Google introduces new rules for website owners.
2. September 2022 - Google updates the search algorithm with a new "Core Update", changing important criteria that determines if a website should rank high or low in the search results.
3. August 2022 - Google releases a brand new AI algorithm that grades the quality of your content, in the "Helpful Content Update".

SEO 2023 covers these latest updates to Google's algorithm and how to use them to your advantage. This book also reveals changes coming in 2023.

3. How to sidestep search engine updates and use them to rank higher.

Contrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable, in fact, you can use them to rank higher—but you need the right knowledge. This book reveals:

- Recent Google updates—Google's Cookieless Tracking Update coming in 2024, Google's October 2022 Spam Update, Google's September 2022 Core Update, Google's Helpful Content Update, and more...
- New changes coming in 2023.
- How to safeguard against changes in 2023 and beyond.
- How to recover from Google penalties.

4. Learn powerful link building techniques experts use to get top rankings

Link building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new powerful techniques that won't get you in hot-water with Google. Now updated with more link building strategies, and extra tips for advanced readers.

5. And read the special bonus chapter on pay-per-click advertising.

In this special bonus chapter, learn to quickly setup pay-per-click advertising campaigns with Google Ads, and send more customers to your site overnight, literally. With this SEO book, learn SEO from a fundamental level, achieve top rankings, and generate a wave of new customers to your site.

One of the most comprehensive SEO optimization and Internet marketing books ever published—now expanded and updated—of all best-selling SEO books, this is the only one with everything you need. Scroll up, click buy, and get started now!

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245 pages
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Language

English
Publication date

September 9, 2014
File size

7423 KB
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Popular Highlights in this book

What are popular highlights?

For an additional SEO boost, include links to pages you want visible to search engines and visitors on the home page.
Highlighted by 2,904 Kindle readers
Try My UI provides videos, audio narration, surveys of users going through your site, and reports on any difficulties they uncover. Usability tests are good for larger projects requiring objective feedback from normal users. The first test result is free, making Try My UI a good usability test provider to start with.
Highlighted by 414 Kindle readers

From the Publisher

Getting to the top of Google doesn't need to be difficult... This book makes it simple.

Editorial Reviews

Review

★★★★★ "There is always something new in the mix each year. Algorithms and trends change. I can attest these are winning methods for improving performance and gaining better search engine rankings." - B. Butler.

★★★★★ "I already saw results in less than a week. The book is practical and easy to understand--it covers everything, beginners to advanced levels." - Lynne.

★★★★★ "A great refresher for SEO specialists and amazing tool for those "green" to SEO tactics." - Meaghan Lehrer.

★★★★★ "If there's one feature that sets this book apart from the others, it's the level of detail. It's truly detailed, covering all the areas to rank at the top of the search results. The author tackled difficult topics and boiled them down to essentials, in a casual conversational style anybody can understand." - Book Me Costello.

About the Author

Adam Clarke is an Internet entrepreneur, #1 best-selling author, and highly sought after growth hacking, Internet marketing and SEO consultant.

Best known for his best-selling search engine optimization book SEO 2020, Adam has achieved thousands of number #1 rankings in Google and grown dozens of business online, working in the trenches as a digital agency founder and marketing director for startups, multi-national corporations, international hotel chains, leading fashion brands and more.

Adam loves writing with a simple and easy to read style. When he is not writing, Adam enjoys riding motorcycles to new and exotic places, drinking coffee and reading a good book.

Product details

ASIN ‏ : ‎ B00NH0XZR0
Publication date ‏ : ‎ September 9, 2014
Language ‏ : ‎ English
File size ‏ : ‎ 7423 KB
Simultaneous device usage ‏ : ‎ Unlimited
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Enabled
Word Wise ‏ : ‎ Enabled
Sticky notes ‏ : ‎ On Kindle Scribe
Print length ‏ : ‎ 245 pages

Best Sellers Rank: #36,169 in Kindle Store (See Top 100 in Kindle Store)
- #1 in Search Engines
- #1 in Search Engine Optimization
- #2 in Blogging (Kindle Store)

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SEO, search engine optimization & Internet marketing #1 best-selling author, Adam Clarke has achieved thousands of top search engine rankings for more than 10-years. Google Ads and Google Analytics certified, Adam Clarke has consulted SEO from small family-owned businesses to international corporations, including leading hotel chains, iconic fashion brands, fast-growing startups and more.

Author of SEO 2021, #1 best seller of all SEO books, Adam loves writing with a conversational style. When he is not writing, Adam enjoys riding motorcycles to new and exotic places, drinking coffee and reading a good book.

Customer reviews

5 star		67%
4 star		16%
3 star		10%
2 star		3%
1 star		3%

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Madison

Lots of information

Reviewed in the United States 🇺🇸 on November 29, 2022

Verified Purchase

This book had a lot of information on SEO. If you have a little more knowledge on this subject and just need a refresher and you also like the conversational style of writing then you will like this book. I was not very educated on SEO until reading this book so after reading this I gained a lot of information but I also feel as though there was information withheld from me that the author could've put in the book instead of skipping over it or telling the reader to search it themselves.

Helpful

Kenneth J. Dillon

Good advice, but not for everyone

Reviewed in the United States 🇺🇸 on July 3, 2022

Verified Purchase

The author knows what he is talking about and gives many handy tips. He could improve the book by tackling the problem that maybe SEO is never going to work for your kind of Website because Google's algorithm is determined to downgrade it, so you would do well to look in other directions. For instance, what if your site content and style perfectly fit a desktop environment but won't work in a now-heavily-preferred mobile format? What if your Website will never profit Google? What if your original content is surely correct but is unfairly rejected by peer reviewers who espouse a rival theory? (Google's algorithm cannot appreciate the intuitive merits of a novel theory; with its emphasis on credentials and authority, it is the enemy of originality.) Etc. The author should advise you not to waste your time and money with SEO and instead do social marketing or something else to attract readers. This subject deserves a full chapter. Another chapter could investigate Bing. Yes, it only has 6 percent of the search market, but its performance is good and sometimes far better than Google's. I have switched to Bing after discovering that it rated my article "Carroll Quigley, Theorist of Civilizations" at the top of independent articles, whereas Google rated it #55. Google's algorithm is skewed by the profit motive and various other considerations that deliver subpar results. The author needs to be more critical of it. Still, a useful book.

7 people found this helpful

Helpful

Lisa Bjornstad

Great read of a technical topic

Reviewed in the United States 🇺🇸 on November 3, 2022

Verified Purchase

One might yawn when hearing “SEO,” but this book will definitely hold your attention. Written in a charming, sometimes cheeky, conversational style, you’ll zip through this book in no time (I read the first 102 pages in one sitting), and you will learn a LOT. Make notes of all the websites the author suggests, too. They are a veritable goldmine.

One person found this helpful

Helpful

When you don't have a clue ....

Reviewed in the United States 🇺🇸 on October 28, 2020

Verified Purchase

I ordered this to learn some basics about SEO (or perhaps eventually 'more than the basics') to help with my brother's business, for which I do basic website work and editing.

I don't have a clue about SEO, how to 'do it,' how to maximize my time, how to start, etc., so I will say this book helps with that. It feels a bit overwhelming if you look at it in its whole, but taking things step by step as you actually implement the steps helps.

I have gone to some of the suggested websites. I've done a few of the suggested steps. I've really only touched the surface of what can be done. He does a good job of laying out the steps and organizing the book so that I can refer to those specific things I'll be doing.

Just before writing this review, I signed up for the free PDF, and I am curious to see if I'll be receiving a lot of spammy type emails. If I do, I will be back to report that here. If I receive helpful hints and tips, fine. If I receive emails trying to sell me more or annoying other spammy emails, or daily emails, then I will report that here and unsubscribe.

One thing that bothered me is some of the grammar/syntax. The one that kept poking at me the most is how he used Google in the plural. For example (my own example), 'Google are the best search engine for ...' Google is one entity, really. You wouldn't say/write, 'My team are great ....' You would say/write, 'My team is great ....' You wouldn't say/write, 'Wal-Mart are ....' You would say/write, 'Wal-Mart is ...." That is the same with Google. It's not to be used as a They are but as an It is type of situation. This bugged the heck out of me every time I read a sentence with Google as a plural instead of as one Entity. Rant over!

Though I think having a basic knowledge of how SEO works would really be helpful, this book had some easy to understand basics for a newbie, like me.

5 people found this helpful

Helpful

Great book on SEO basics.

Reviewed in the United States 🇺🇸 on July 4, 2022

Verified Purchase

I have some knowledge of SEO, but I still think this book was a good buy. You can learn a lot just by going on the Internet and reading a bunch of articles and blogs about SEO, but you always end up with some knowledge gaps. Or at least you feel like there may be some things you're missing that could be critical for your SEO projects down the road.

I'm planning on launching a couple blogs in the near future, and I wanted to do things the right way right from the get go. The last time I had really dived into SEO theory was about 10 years ago, so I wanted something that would serve as a refresher, and to fill in the gaps regarding all the changes and updates that have happened over the years. In that sense, this book was a really good buy. It's really concise, to the point and not full of fluff. I read the book over a couple days and took a lot of notes, not wanting to miss any critical tasks when I launch my blogs in the near future. The checklists that are provided at the end of the book are great too.

I definitely recommend this book for anyone who's starting in SEO from scratch or has some knowledge but wants to get up to speed on the latest Google updates and practices.

One person found this helpful

Helpful

Sarah Bingham

Exactly what I needed!

Reviewed in the United States 🇺🇸 on July 9, 2022

Verified Purchase

This book was packed with so much more information than I ever knew I needed! I am brand new to running a website, so several sections might as well have been written in Greek. But the author seemed aware of this and provided the simplest explanations possible and some comic relief that actually made me laugh. And I love the fact that at the end there is a list of all the linked resources and tools mentioned throughout the book along with a checklist to guide you through implementing all the recommendations. Whether you are a web developer or an average person I STRONGLY recommend this book to give you a solid foundation for using SEO. Yes, there are sections that will fly over the heads of most people, but the other 80% of this book will be easy to understand and absolutely critical for the success of your business.

One person found this helpful

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Top reviews from other countries

photosynthesize

Not for newbies despite what it says

Reviewed in the United Kingdom 🇬🇧 on November 12, 2019

Verified Purchase

This book is claiming to be great for people completely new to the process of SEO but it could really benefit from being edited by someone who isn't so close to the subject (and actually having a spell check run on it). I was left with more questions than answers as a lot of topics assumed prior knowledge.

6 people found this helpful

Tracy Grenyer

No1 Easy to Read Book On SEO For New or Existing Business Owners.

Reviewed in the United Kingdom 🇬🇧 on July 25, 2021

Verified Purchase

I'm just starting out as a copywriter. Adam's book was super easy to read. I found Chapter 1 gave me lots of 'A Ha' moments and I felt a lot more confident after reading about its history. It just made so much more sense. Chapter 5 on Social Media and SEO was extremely enlightening I truly hadn't realised how much impact it has on my ranking. Some Chapters towards the end felt a bit overwhelming but I'll leave these until my website has been up an running for a few months. Great read I felt I could trust Adam his bang up to date information ensures my knowledge is current.

2 people found this helpful

Paul

This book is awesome

Reviewed in the United Kingdom 🇬🇧 on May 19, 2022

Verified Purchase

This book is staying on my desk, it's full of useful resources and I keep referring to it daily. It's not over complicated and give's you all the information to help make good SEO decisions.

One person found this helpful

Onebladeisbest

Can't give it 5 stars YET!

Reviewed in the United Kingdom 🇬🇧 on April 27, 2020

Verified Purchase

Picked the book up at lunchtime and paused for a break at 4pm. Super read - in easy accessible language. Endless links to helpful resources tha t should make it easy to understand where you are and what to tackle first. Just wish I'd bought the online version so i didn't need to re-key some of the links.

If the rest of the book is as good as the first 80 pages I suspect I'll wish I'd waited and posted the 5 stars.

3 people found this helpful

Nathan

Easy to read and understand- Newbie

Reviewed in the United Kingdom 🇬🇧 on February 18, 2022

Verified Purchase

I really enjoyed reading this book. As a newbie in SEO this has highlighted some areas that I needed to tackle asap and also other goals. Only one thing that I found missing, was guidance in relation of Meta Keywords, whether to use them or stay well clear from them. Hope the author can share some light on his reply 😊

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SEO 2023: Learn search engine optimization with smart internet marketing strategies Kindle Edition

Learn SEO and rank at the top of Google with SEO 2023—beginner to advanced!

In this SEO book you will find:

1. Most search engine optimization advice online is wrong!

2. Google is constantly changing and evolving.

3. How to sidestep search engine updates and use them to rank higher.

4. Learn powerful link building techniques experts use to get top rankings

5. And read the special bonus chapter on pay-per-click advertising.

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