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SEO Fitness Workbook: 2016 Edition: The Seven Steps to Search Engine Optimization Success on Google Paperback – August 15, 2016
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About the Author
Author Jason McDonald has been active on the Internet since 1994 and has taught SEO, AdWords, and Social Media since 2009 – online, at Stanford University Continuing Studies, at both AcademyX and the Bay Area Video Coalition in San Francisco, at workshops, and in corporate trainings across these United States. His passion is to take complex marketing topics such as search engine optimization and make them easy-to-understand for small business owners and marketers. His style is practical, hands-on, and fun. He received his Ph.D. in 1992 from the University of California, Berkeley, and his B.A. from Harvard University in 1985. Learn more about Jason at https://www.jasonmcdonald.org/.
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It’s another 240-page workbook but once again it is readable with lots of confidence building, encouragement, and practical hands-on advice. Plain English is spoken throughout and there is no Techtimidation which is what Jason calls jargon used by techies to intimidate the rest of us. His analogies are helpful, useful and often good for a laugh. They will keep you moving forward from building positive attitude to acquiring technical knowledge and finally getting to the place where you can do the work of implementation.
After you purchase the book don’t forget to register online so that you can easily access the videos, worksheets and clickable links to resources. The TODOs and worksheets will really help you fine tune your thinking so that you can effectively use the power of SEO to your benefit. Jason McDonald has come through with another book that will help all of us.
For example, inside the book he immediately tells you that you can learn SEO and design your own website from scratch so long as you are a 'doer' and have the right attitude to complete all of the tasks (deliverables) in the book. Of course you do not have to submit these but it helps, for example to compile a keyword worksheet in your interest of website.
There are stacks of videos which he does himself. Jason is easy to understand and again reinforces everything stated in the chapter and continually goes over the key take home learning principles. Well I for one like this style of teaching because all one has to do is commit to taking the time to learn everything you can in SEO Fitness workbook 2017. In no time you will be designing a website and writing the SEO yourself. I use a website builder which is still relevant to the book, but Jason also goes into HTML code where you learn the main principles.
Communication is also great via email with Jason about anything in relation to SEO Fitness workbook 2017. Theres also other courses you can take and basically the ability for further lifetime education in the area of SEO and more!
In no time you will be writing SEO that google understands and puts you right up there on page 1.