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SEO Made Simple: Strategies For Dominating The World's Largest Search Engine Paperback – May 5, 2009
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About the Author
Top Customer Reviews
Judging from the content of the many laudatory reviews, this book's primary audience is among people who are amateurs or noobies in the field of website design and functionality. If your experience in designing a webpage is limited to a WYSIWYG editor, if you don't understand XHTML, you're not sure what tag, element, attribute or "meta" mean, then this book is probably appropriate to your level of knowledge.
Of course, there's nothing wrong with being inexperienced. Everybody has to start at the beginning. However, if you are an experienced website designer who, hopefully, hand-codes your pages in XHTML and CSS, makes an effort to comply with current standards for the separation of structure and presentation, and are making more than a formal bow to the need for accessibility, then there is likely to be little of interest to you in this book.
To be fair, there are certainly many good pieces of advice here, despite the author using the first 20% of the ~100 pages to toot his own horn. However, there is little information that could not be found by spending a couple of hours searching the internet for SEO topics; i.e., almost all of what the author "reveals" is rather common knowledge. Again, in the interest of fairness, the author readily admits that he is not a code expert. As a result, there are very few useful examples of actual HTML markup code. The snippets that do exist would be old news to a real developer but, occurring without the context of a real document, would be of little use to a novice designer.Read more ›
The author offers a 'secret' help page for all readers who bought his book... When you reach it online, he will ask you to write a 'honest review' of your book on amazon.com and in exchange "SEO training videos absolutely FREE! valued at $297" for anyone who writes an 'honest review' of this book on Amazon.com...
However, to get the free SEO VIDEOS, the reader must write the review and then submit the whole review via email to him (the author)... In order to qualify for the SEO videos absolutely FREE!
So if I write a honest, not positive review will I be waiting forever for my video??? And If I write a GOOD POSITIVE 'honest' review I can be sure to get my videos?? (I guess I will find out)
I though about it and decided that $297 is not enough to make me give a good review for a book that does not deserve it.
My advice? I suspect the 107 positive reviews this book got where influenced by the fact that the readers did want to 'qualify' for the free SEO videos.
However, the book is OK... the writer could have made an effort to guide us towards good FREE SEO tools on line as opposed to giving us links to his overpriced affiliate partners...
But, there is A LOT OF SNAKE OIL in the internet marketing scene and this book is not the worst, it is actually helpful for beginners. Just don't follow his "free secret page links for readers on line" and don't just give him a 5 star review in exchange for a few free SEO Videos that you can download on youtube anyway.
A lot of the links the author refer to are outdated and lead to nowhere.
For example, his link to wordtracker link at the forums link to this:
[...Read more ›
As soon as you start reading from the very first page, you know you are in for a real treat and are going to come away "smarter" in the SEO businessSEO Made Simple: Strategies For Dominating The World's Largest Search Engine (Volume 1). If you need a competitive advantage on the real SEO secrets and what the search engines are really looking for, it is revealed in these pages. It should be a staple on any SEO person's library.
I highly recommend it and look forward to reading it again to gain additional insights.
Most Recent Customer Reviews
I was impressed with all the information, I was not able to understand it but that's just me.Published 26 days ago by Amazon Customer
If you know nothing about SEO--get this book. It's a basic book that explains how it works in simple terms. Read morePublished 17 months ago by Holly
I used to have some websites, and like a lot of other website owners, I wanted to know all of the strategies, tips, ideas etc there was to make sure my site got as much traffic as... Read morePublished on March 8, 2014 by Robert Benjamin
This was one of the most insightful SEO books I've read to date. The concepts are clearly written without a ton a filler information that doesn't matter. Read morePublished on November 15, 2013 by Aaron Smith
Usefull and simple. This book provided exactly what I was looking for... I recomend a lot to everyone who is reading thisPublished on July 7, 2013 by Pedro C de Souza
When I bought this book I was a bit skeptical because all SEO books seem to be the same; H1, titles, meta, keywords, etc. Read morePublished on July 5, 2013 by Thomps83
I am very new to SEO and find it very overwhelming. I read this book and this has been the easiest to understand. He goes step by step on how to set everything up and in order. Read morePublished on June 27, 2013 by Beth Jacobs
A quick read for the weekend. Well written, very practical tips, easy to understand. Worthwhile reading for both rookies and advanced SEO geeks. Read morePublished on May 29, 2013 by Julian