Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required.
Read instantly on your browser with Kindle for Web.
Using your mobile phone camera - scan the code below and download the Kindle app.
The Saad Truth about Happiness: 8 Secrets for Leading the Good Life Hardcover – July 25, 2023
Purchase options and add-ons
It is a scientific fact, which means we can measure happiness, we can assess it, and we can devise strategies to make ourselves happy and fulfilled human beings.
So says Professor Gad Saad, the author of the sensational bestseller The Parasitic Mind and the irrepressible host of The Saad Truth podcast. In this provocative, entertaining, and life-changing new book, he roams through the scientific studies, culls the wisdom of ancient philosophy and religion, and draws on his extraordinary personal experience as a refugee from war-torn Lebanon turned academic celebrity.
In The Saad Truth about Happiness you’ll learn the secrets to living the good life, including:
• How to live the life you want—not necessarily the life expected of you
• Why resilience is a key to happiness
• Why your career needs to have a higher purpose than a paycheck
• Why variety truly can be the spice of life
• Why choosing the right spouse is so important
• Why Aristotle had it right when he preached moderation
• Why you should take a hint from your dog and realize that playfulness equals happiness
The Saad Truth about Happiness is as lively, stimulating, and captivating as its author, who has become a "de facto global therapist" to an ever-growing audience of hundreds of thousands of people. Read this book and you’ll see why so many seek his counsel.
- Print length256 pages
- LanguageEnglish
- PublisherRegnery
- Publication dateJuly 25, 2023
- Dimensions6 x 0.9 x 9 inches
- ISBN-101684512603
- ISBN-13978-1684512607
Discover the latest buzz-worthy books, from mysteries and romance to humor and nonfiction. Explore more
Explore your book, then jump right back to where you left off with Page Flip.
View high quality images that let you zoom in to take a closer look.
Enjoy features only possible in digital – start reading right away, carry your library with you, adjust the font, create shareable notes and highlights, and more.
Discover additional details about the events, people, and places in your book, with Wikipedia integration.
Frequently purchased items with fast delivery
Successful individuals are almost always “anti-fragile” when it comes to failure. They learn from their failures but are not broken by them.Highlighted by 201 Kindle readers
The two most important of these are choosing the right life partner and the ideal job or profession.Highlighted by 176 Kindle readers
A person who is extraverted, agreeable, conscientious, open, and honest-humble and who scores low on neuroticism and emotionality has the ideal personality architecture to be happy.Highlighted by 166 Kindle readers
From the Publisher
Editorial Reviews
About the Author
Product details
- Publisher : Regnery
- Publication date : July 25, 2023
- Language : English
- Print length : 256 pages
- ISBN-10 : 1684512603
- ISBN-13 : 978-1684512607
- Item Weight : 2.31 pounds
- Dimensions : 6 x 0.9 x 9 inches
- Best Sellers Rank: #81,886 in Books (See Top 100 in Books)
- #60 in Consciousness & Thought Philosophy
- #109 in Emotional Mental Health
- #624 in Happiness Self-Help
About the author

Dr. Gad Saad is Professor of Marketing at Concordia University (Montreal, Canada), and former holder of the Concordia University Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption (2008-2018). He has held Visiting Associate Professorships at Cornell University, Dartmouth College, and the University of California–Irvine. Dr. Saad received the Faculty of Commerce’s Distinguished Teaching Award in June 2000, and was listed as one of the ‘hot’ professors of Concordia University in both the 2001 and 2002 Maclean’s reports on Canadian universities. Saad was appointed Newsmaker of the Week of Concordia University in five consecutive years (2011-2015), and is the co-recipient of the 2015 President’s Media Outreach Award-Research Communicator of the Year (International), which goes to the professor at Concordia University whose research receives the greatest amount of global media coverage.
Professor Saad has pioneered the use of evolutionary psychology in marketing and consumer behavior. His works include The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature (translated into Korean and Turkish); The Evolutionary Bases of Consumption; Evolutionary Psychology in the Business Sciences, along with 75+ scientific papers, many at the intersection of evolutionary psychology and a broad range of disciplines including consumer behavior, marketing, advertising, psychology, medicine, and economics. His Psychology Today blog (Homo Consumericus) and YouTube channel (THE SAAD TRUTH) have garnered 6.4+ million and 20.8+ million total views respectively. He recently started a podcast titled The Saad Truth with Dr. Saad, which is available on all leading podcast platforms.
In addition to his scientific work, Dr. Saad is a leading public intellectual who often writes and speaks about idea pathogens that are destroying logic, science, reason, and common sense. His fourth book The Parasitic Mind: How Infectious Ideas Are Killing Common Sense will be released on October 6, 2020.
He received a B.Sc. (1988) and an M.B.A. (1990) both from McGill University, and his M.S. (1993) and Ph.D. (1994) from Cornell University.





