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Saying Yes to Japan: How Outsiders are Reviving a Trillion Dollar Services Market Paperback – April 1, 2005

by Tim Clark (Author), Carl Kay (Author)

19 ratings

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Saying Yes to Japan examines the history and future of Japan's service sector, exposing structural shortcomings and offering innovative ways to take advantage of the trillion dollar hole in the nation's domestic economy. Revealing analyses of the real estate, finance, health care, and information technology industries are coupled with up-close profiles of entrepreneurs from around the world who successfully use their "outsider" perspectives to answer surprisingly underserved customer needs.

Print length

175 pages
Language

English
Publisher

Vertical
Publication date

April 1, 2005
Reading age

16 years and up
Dimensions

5.53 x 0.59 x 8.44 inches
ISBN-10

1932234187
ISBN-13

978-1932234183
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Editorial Reviews

Review

"From financial services to funeral services, Clark and Kay provide a fascinating tour of important developments in Japan’s service economy.” Shinsei Bank Vice Chairman Thierry Porté

"…systematically debunks the myth that Japan’s economy is a well-oiled machine..” New York Times business writer Ken Belson
Review:
"This book is a must read for anyone who wants to understand and profit from inside opportunities in the world's largest creditor nation.” Merrill Lynch Japan Chief Economist Jesper Koll

"A highly enlightening read, full of ideas about how outsiders can make money in the Japanese market in spite of, or perhaps because of, its unique and remarkably closed nature.” China Economic Review

"While many observers have written on Japanese business since the 80s to demand reform or to dispense etiquette tips (and yes, sometimes to praise), this truly entrepreneurial book has an eye-opening focus: where to find those profits and how to make them. Bravo.” President of Nikkei Business Publications America, Tateki Yamamoto

"Filled with fascinating information about how Japan really works. Shatters the myth that Japanese business is closed to foreigners, by showing the advantages of being different in a land of conformity.” Rochelle Kopp author of The Rice-Paper Ceiling: Breaking Through Japanese Corporate Culture

About the Author

Tim Clark is an entrepreneur, a NEXT-certified entrepreneurship trainer, and author who leads the global personal business model movement at BusinessModelYou.com. After selling his startup to a NASDAQ-listed entity in a multi-million-dollar transaction, he completed doctoral research in international business model portability and went on to author or edit five books on entrepreneurship, business models, and personal development, including the international bestsellers Business Model You and Business Model Generation, which together have sold half a million copies in 26 languages.

Clark formerly wrote the Japan Entrepreneur Report and served as Senior Fellow for SunBridge, a Tokyo-based venture capital firm. He holds masters and doctoral degrees in business and served as a Professor of Business at the University of Tsukuba. See TimClark.net.

Carl Kay has been founding, running, buying and selling service businesses in Japan and North America for over two decades. He graduated summa cum laude from Harvard's East Asian Department and lives in Tokyo and Boston.

Product details

Publisher : Vertical; 0 edition (April 1, 2005)
Language : English
Paperback : 175 pages
ISBN-10 : 1932234187
ISBN-13 : 978-1932234183
Reading age : 16 years and up
Item Weight : 0.035 ounces
Dimensions : 5.53 x 0.59 x 8.44 inches

Best Sellers Rank: #7,138,749 in Books (See Top 100 in Books)
- #8,993 in Japanese History (Books)
- #10,169 in International Economics (Books)
- #41,612 in Industries (Books)

Customer Reviews:
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Top reviews from the United States

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Reviewed in the United States on May 1, 2010

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While I do not claim that the other reviews about this book are wrong, I don't share the same enthusiasm either. Having lived two years in Japan, I can quote counter-examples for most examples which the authors quote to support their theories. Also many of their examples are out-dated, for instance those about the supposedly inefficient Japanese real estate market - as opposed to the US-american one. Speaking of which: There are several passages in the book which basicly say "In Japan it's like this while in the rest of the developed world it's like that." That's simply not true. I lived and worked outside Japan and I can assure you, the authors make the mistake of equalizing the USA with the rest of the developed world.

James R. Hoadley

A Big YES to Saying Yes to Japan

Reviewed in the United States on August 13, 2008

In the 1980s, Japan was seen as an unstoppable economic juggernaut, a tsunami that would wash over the entire world. Then, suddenly, everything went wrong. Japan went through a decade of correction for its sudden rise. China and India stepped up on the stage as Japan faded into the background. An entire sub-industry of knowledge - that of the so-called "Japan expert" - has mostly disappeared. The general consensus seems to be that Japan rose rapidly, stumbled, and is now quickly on its way back to global irrelevance.

But then Carl Kay and Tim Clark produced this small book. It essentially says, "wait a second, there's a lot of opportunity in Japan. In fact, now might be a better time than ever!" It is a message that is absolutely correct, and one that the outside world still seems to be ignoring. Outsiders seem to get caught up on the macro issues in Japan; the aging and shrinking population, the looming national debt, the general national malaise, the long and prestigious list of foreign multinationals that have gone to Japan and failed. What Carl and Tim's book advises us to do is to understand and embrace what is still there. Japan is still the world's second largest economy in nominal terms. Even after the "lost decade," Japan's economy is still larger than China's and India's combined. There is a shortage of workers, and a shortage of new ideas. Japan doesn't need foreign multinationals to come in and swallow up her domestic companies. Japan needs entrepreneurs! Japan needs thinkers and builders! And unlike China or India, foreign entrepreneurs won't face hundreds or thousands of domestic entrepreneurial competitors.

Carl Kay and Tim Clark interviewed dozens of entrepreneurs in Japan, many foreign born, some Japanese, all of whom succeeded because they "thought different." It is a testament to Carl and Tim's skills as writers that each story is clear, engrossing, and illustrative. It is the best book on Japanese business or economics I have read in at least two decades. Read this book, become inspired, then move to Japan and make your dream reality.

2 people found this helpful

Japan's Problems and FINALLY Solutions We Can Take to the Bank

Reviewed in the United States on November 26, 2005

Recently upon the recommendation of a good friend stateside I read "Saying Yes to Japan" (How outsiders are reviving a trillion dollar services market). I am very glad I took his advice.

Living in Japan for 16 years has given me a great deal of insight that I am always more than willing to share with colleagues and clients worldwide. In many cases books on Japan turn out to be more "Japan bashing" than anything of value, often written by someone who has spent just enough time here to be dangerous.

What I mean by this is that to truly understand a culture you need to be immersed in it for a relatively long period of time. Japan is no exception. When people first come to Japan they are amazed by the technology, the culture, the people. After a short period of time they suffer "burnout" and begin to see all of the "bad" things about Japan. More often than not people leave during this stage, and head off to a more "comfortable" culture, only to expound on the strangeness of Japan and her people. What they do not realize is that if they make it through that stage, they enter a new level of understanding and begin to truly see the workings of the country and culture.

Make no mistake, there is Asia and there is Japan. We cannot consider Japan as a part of Asia since it is so completely different. This greatly affects how people do business in this country. It is very wise to try to understand deeply what goes on here and why it occurs. When that happens, living and working in Japan becomes a pleasure, not a frustration.

Messrs. Clark and Kay are "long timers", have started, operated and sold businesses in Japan. By the way they have presented the many case studies of successes foreigners have had operating businesses in Japan I can tell that they have progressed to the stage where they see a "problem AND an opportunity".

The book is very well-written with real examples taken from the critical aspects of life in Japan: Overall Economy, Real Estate, IT, Finance, Health Care Services and more. They begin each chapter by talking about a problem in each of the sectors, and then a success story showing how a non-Japanese person has capitalized on the problem and turned it into a success.

What I would like to share with people is simply the following: SERVICE is what is being clamored for in Japan. Service, service and service. Providing clients with more than they expect. Meeting their needs and then exceeding them beyond their wildest dreams. This is what it is all about.

I too have experienced this during my short 16 years here. Japanese are very technologically advanced however a good majority of the businesses in operation here do not treat the customer with the respect that they deserve and they certainly do not provide a good majority of services that "we Japanese" are craving. Things that are taken for granted in other parts of the world are unheard of in Japan. Imagine walking into a bank, taking a number, being forced to stand and wait with everyone else while the tellers sitting behind a high counter are comfortably going on with their day. Imagine visiting hospitals that are more like military barracks than a comfortable healing place to be. Imagine making a major real estate purchase and having your broker also representing the seller of the real estate. These are all very common occurences in Japan and I can testify that they are all very accurate. I have experienced a good many of the occurences that the authors write about.

The best thing about this book is that it is not another "Japan bashing" book. Yes, there are many problems here just like there are many problems in any other country. Take Canada's free medicare system for example. My parents tell me now that the wait for appointments for major operations is so long that many people are considering going to the USA for the procedures. The problem is that Canadians cannot own private medical insurance so if they do choose the US for their operation, the bills they must incur are astronomical. They are in a bind.

Japan too is in a bind, though many smart entrepreneurs are taking the chances to provide her citizens with the SERVICES that we so desperately need.

Congratulations on finally coming out with a book that shows problems AND solutions. I strongly recommend this book.

I started Intrmarket Solutions exactly for these reasons: to provide customers with ways of doing business in and with Japan in an economical and informed manner. The people here are craving your services, put them to good use in the second largest economy in the world. Contact Intrmarket Solutions today to learn how at [...] I would be more than happy to help you say yes to Japan.

Cameron

4 people found this helpful

Top reviews from other countries

Bazzarooney

Inspiring

Reviewed in Japan on September 5, 2005

Verified Purchase

I have found most books concerning "foreigners" or "foreigners running businesses" in Japan to be either overly pedagogical, overly repetitive, or downright depressing. Kudos to Carl Kay, Tim Clark and the editors. They have done a marvelous job putting together a fast-paced book, rich with facts and unique insights on real "gaijin" success stories. And, it's not about the typical white, Anglo-Saxon corporate raider from New York City. We hear feel-good stories of Chinese and Indian entrepreneurs, too. I couldn't put the book down. Order it now and you'll end up recommending it to your friends, as I have.

5 people found this helpful

Paul

Great read

Reviewed in Japan on October 2, 2013

Verified Purchase

I enjoyed this, very easy to read, with some interesting stories. I like the opportunist approach they present, very inspiring.

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