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on June 28, 2016
For many years I struggled with setting goals--not just in business but in my personal life as well. I would agonize over trying to pick the right target and make the right plan only to change my goal almost immediately after confronting a painful dose of reality or even just finding new information.
My frustration with goal setting led me to adopt a "no goals" approach. I would only focus on the process and just "do the best that I could." This was better than trying to define the perfect goal but it still had a major shortcoming: I had no idea how to prioritize this idea over that. The "process-only" approach was good for developing my skills but not for "counting the costs." Sometimes I would execute projects very skillfully but they were doomed to go nowhere from the start.
Ash's solution is brilliant. He teaches you how to use the "Fermi Estimation" and "orders of magnitude" to quickly ballpark your idea and then work backwords to determine what inputs you need to get there. Immediately after doing the exercise you'll know which ideas are clearly not worth pursuing.
If you struggle with estimating revenue targets and timelines, you definitely need to read this book.
The Fermi Estimation is a method Ash teaches early in this book on how to create ballpark goals based on "orders of magnitude"
My frustration with goal setting led me to adopt a "no goals" approach. I would only focus on the process and just "do the best that I could." This was better than trying to define the perfect goal but it still had a major shortcoming: I had no idea how to prioritize this idea over that. The "process-only" approach was good for developing my skills but not for "counting the costs." Sometimes I would execute projects very skillfully but they were doomed to go nowhere from the start.
Ash's solution is brilliant. He teaches you how to use the "Fermi Estimation" and "orders of magnitude" to quickly ballpark your idea and then work backwords to determine what inputs you need to get there. Immediately after doing the exercise you'll know which ideas are clearly not worth pursuing.
If you struggle with estimating revenue targets and timelines, you definitely need to read this book.
The Fermi Estimation is a method Ash teaches early in this book on how to create ballpark goals based on "orders of magnitude"
on April 1, 2017
I bought the hardcover under the advice of others that the layout was a substantial part of the value. I would also agree, but if lugging a physical book keeps you from reading it, get the kindle edition, then buy the hardcover for reference at home.
In short, if you are responsible for a companies' growth, advise others on the topic, are thinking about jumping into your own biz or someone else's THIS IS REQUIRED READING. In fact, it is 1 of 2 books that I would put in the top 5 all time resources in print or the internet on the subject. The other is Running Lean by the same author and should be read first.
In short, if you are responsible for a companies' growth, advise others on the topic, are thinking about jumping into your own biz or someone else's THIS IS REQUIRED READING. In fact, it is 1 of 2 books that I would put in the top 5 all time resources in print or the internet on the subject. The other is Running Lean by the same author and should be read first.
on June 14, 2016
Hi Ash,
I feel blessed to begin my startup before I had the copy in my hand by just filling the Lean Canvas Model on my way to the first Investor meeting to start my dream journey. I got the Incubator/CTO signed up me the next day. I started reading Running Lean and Built - Measure - Learn - Pivot.
Iterate from Plan A to the plan it works. I heard about Scaling Lean, and I was one of the Early Adopters
The unique value proposition of Ash was creating a lot of value in my work & life as reading both the books together while other articles by him by my MVP got ready in 5 months after 100s of Iterations
It was as exceptional experience, and I told 50 people about it.
We made Woobly; please visit
Link: [...] and sign up as an early adopter to save your 45 mins for Predictable Delightful Experience 3 times a week especially Millennials and help us pivoting.
I filled up Lean Canvas and pivoted 30 odd times within five months.
I finished my 2nd Investor meet by filling the Lean Canvas Model before presenting it to the Global Silicon Valley investors yesterday(eagerly waiting for the result).
I wish Ash best of Luck and eager to meet in Dallas. You are unique, and your Product creates Great Value in the path of successful Sustainable Business Model from unicorns Running Lean to cockroaches Scaling Lean. I heard about Unicorns & Cockroaches in Jeff Weiner share on LinkedIn a conversation of McSweeney.
We feel the same to define Woobly a product as Oyo to Zomato.
We wish you all the best Ash as Woobly Team and will help you achieving your goals to the life changing startup experience we all had from your learnings. You are the future I feel it.
Wish Could have been At your Launch, but surely I am signed up for Webcast on 16th July.
Good Luck.
Satya
Founder & CEO
Woobly.
#+91-8601878055
email: satya_walia@yahoo.com
I feel blessed to begin my startup before I had the copy in my hand by just filling the Lean Canvas Model on my way to the first Investor meeting to start my dream journey. I got the Incubator/CTO signed up me the next day. I started reading Running Lean and Built - Measure - Learn - Pivot.
Iterate from Plan A to the plan it works. I heard about Scaling Lean, and I was one of the Early Adopters
The unique value proposition of Ash was creating a lot of value in my work & life as reading both the books together while other articles by him by my MVP got ready in 5 months after 100s of Iterations
It was as exceptional experience, and I told 50 people about it.
We made Woobly; please visit
Link: [...] and sign up as an early adopter to save your 45 mins for Predictable Delightful Experience 3 times a week especially Millennials and help us pivoting.
I filled up Lean Canvas and pivoted 30 odd times within five months.
I finished my 2nd Investor meet by filling the Lean Canvas Model before presenting it to the Global Silicon Valley investors yesterday(eagerly waiting for the result).
I wish Ash best of Luck and eager to meet in Dallas. You are unique, and your Product creates Great Value in the path of successful Sustainable Business Model from unicorns Running Lean to cockroaches Scaling Lean. I heard about Unicorns & Cockroaches in Jeff Weiner share on LinkedIn a conversation of McSweeney.
We feel the same to define Woobly a product as Oyo to Zomato.
We wish you all the best Ash as Woobly Team and will help you achieving your goals to the life changing startup experience we all had from your learnings. You are the future I feel it.
Wish Could have been At your Launch, but surely I am signed up for Webcast on 16th July.
Good Luck.
Satya
Founder & CEO
Woobly.
#+91-8601878055
email: satya_walia@yahoo.com
on April 7, 2017
I am very new to Lean methodology and processes. I came across Ash's first book, Running Lean, and immediately bought Scaling Lean. While I'm not an entrepreneur (yet) this book (and using leanstack.com and following the leanstack community on Slack) is radically changing the ways I think about how I run my team and the work I do at an education non-profit. So don't think these principles are only applicable for folks starting a tech company. It's really about working smarter, not harder. Key phrases I say all.the.time. to my team that I learned from Ash are "life is too short to build something no one wants" and "fall in love with the problem, not the solution". There's great thought and examples in here that are applicable to anyone trying to do better work.
on July 7, 2016
Ash has distilled complex challenges for startup innovation into a relatable concept of the "customer factory". Breaking down the business model into high-level types of three, is also incredibly useful. Entrepreneurs often seek wrong advise because a general business model is presumed. This book helps break it down into working examples with a factory metaphor.
Blending the constraint concept of one of my favorite operations book, the Goal, he was able to show how any type of entrepreneur can get FOCUS on the right thing when there is so much uncertainty. Really just brilliant.
Actually one of the best things is the way the material is accessible/understandable to any type of entrepreneur without startup jargon or meaningless buzzwords. Gets right down to the basics with some helpful implementation materials that you can actually run with in your startup.
I'm looking forward to a deeper dive into the multi-sided model and how to get the right metrics. Metrics become an art when you are innovating, and this book gets you started on tackling it.
Blending the constraint concept of one of my favorite operations book, the Goal, he was able to show how any type of entrepreneur can get FOCUS on the right thing when there is so much uncertainty. Really just brilliant.
Actually one of the best things is the way the material is accessible/understandable to any type of entrepreneur without startup jargon or meaningless buzzwords. Gets right down to the basics with some helpful implementation materials that you can actually run with in your startup.
I'm looking forward to a deeper dive into the multi-sided model and how to get the right metrics. Metrics become an art when you are innovating, and this book gets you started on tackling it.
on July 5, 2016
This is hands down the most succinct and best organized book I have read in the startup / entrepreneur genre. After reading this book, I immediately implemented the traction model at my own startup and, though it's too early to tell results, I'm confident that this system of business management will improve our efficiency and bottom line.
One quick note: I strongly recommend you read Reis's Lean Startup and Maruya's first book, Running Lean, to get the context for this book.
One quick note: I strongly recommend you read Reis's Lean Startup and Maruya's first book, Running Lean, to get the context for this book.
on June 28, 2016
This is a beautifully produced book from an expert I very much admire. Businesses become successful because they fix a problem a market has. Scaling Lean shows you everything you need to know to find that problem, then create a fast solution using the minimum resources necessary to prove it can be fixed to the markets satisfaction,
With that in place, it then explains how you can scale and grow your solution to maximise your market. What more could you want. I recommend this book to all the startups that come through my own company. Get it and act on its wisdom.
With that in place, it then explains how you can scale and grow your solution to maximise your market. What more could you want. I recommend this book to all the startups that come through my own company. Get it and act on its wisdom.
on April 7, 2017
Being visual rather than numerical I still strugggle with this but find it a practical next step after the Inspiration of Eric Ries.
It certainly was enough to get me to attend a talk by Ash and to buy Running Lean which in turn got me to vote with my wallet for the online series
I guess that says it all " Money where my keyboard is" so to speak
It certainly was enough to get me to attend a talk by Ash and to buy Running Lean which in turn got me to vote with my wallet for the online series
I guess that says it all " Money where my keyboard is" so to speak
on June 21, 2016
A must read book for anyone building solutions based on guesses! The author uses Systems Thinking, Lean, Lean Startup, TPS and Theory of Constraints to create a great framework(the Customer Factory) and process(the LEAN Sprint) to understand how your product/business model is growing and tractioning in the market. I specially liked the first part of the book, where Ash explores the critical metrics you need to understand and that you, investors and stakeholders should focus.
