Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Scientific Advertising Paperback – August 13, 2008
|New from||Used from|
Frequently bought together
Customers who bought this item also bought
Customers who viewed this item also viewed
Top customer reviews
There was a problem filtering reviews right now. Please try again later.
If you want knowledge and ways to get better at copywriting then this book is a MUST.
This book is the worst kept secret in the marketing community, and I urge you to read it.
This book is jam-packed with advertising advice and principles that have withstood the test of time (along with some that haven’t).
The best part is, Claude doesn't just tell you what he thinks is true—he tells you what he knows is true based on his experience and research.
If you don't already have a copy, I recommend you pick one up today.