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The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies Illustrated Edition
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Erik Brynjolfsson
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Andrew McAfee
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Editorial Reviews
Review
- Thomas L. Friedman, New York Times
“A terrific book. Brynjolfsson and McAfee combine their knowledge of rapidly evolving digital technologies and relevant economics to give us a colorful and accessible picture of dynamic forces that are shaping our lives, our work, and our economies. For those who want to learn to 'Race with the Machines,' their book is a great place to start.”
- Michael Spence, winner of the 2001 Nobel Prize in Economic Sciences
“How we build, use, and live with our digital creations will define our success as a civilization in the twenty-first century. Will our new technologies lift us all up or leave more and more of us behind? The Second Machine Age is the essential guide to how and why that success will, or will not, be achieved.”
- Garry Kasparov, thirteenth World Chess Champion
“Erik and Andy have lived on the cutting edge, and now, with this book, they are taking us there with them. A brilliant look at the future that technology is bringing to our economic and social lives. Read The Second Machine Age if you want to prepare yourself and your children for the world of work ahead.”
- Zoë Baird, president, Markle Foundation
“The Second Machine Age offers important insights into how digital technologies are transforming our economy, a process that has only just begun. Erik and Andrew’s thesis: As massive technological innovation radically reshapes our world, we need to develop new business models, new technologies, and new policies that amplify our human capabilities, so every person can stay economically viable in an age of increasing automation. I couldn’t agree more.”
- Reid Hoffman, cofounder/chairman of LinkedIn and coauthor of the #1 New York Times bestseller The Start-up of You
“Although a few others have tried, The Second Machine Age truly helped me see the world of tomorrow through exponential rather than arithmetic lenses. Macro and microscopic frontiers now seem plausible, meaning that learners and teachers alike are in a perpetual mode of catching up with what is possible. It frames a future that is genuinely exciting!”
- Clayton M. Christensen, Kim B. Clark Professor of Business Administration, Harvard Business School, and author of The Innovator’s Dilemma
“Brynjolfsson and McAfee are right: we are on the cusp of a dramatically different world brought on by technology. The Second Machine Age is the book for anyone who wants to thrive in it. I’ll encourage all of our entrepreneurs to read it, and hope their competitors don’t.”
- Marc Andreessen, cofounder of Netscape and Andreessen Horowitz
“What globalization was to the economic debates of the late 20th century, technological change is to the early 21st century. Long after the financial crisis and great recession have receded, the issues raised in this important book will be central to our lives and our politics.”
- Lawrence H. Summers, Charles W. Eliot University Professor at Harvard University
“Technology is overturning the world’s economies, and The Second Machine Age is the best explanation of this revolution yet written.”
- Kevin Kelly, senior maverick for Wired and author of What Technology Wants
“Brynjolfsson and McAfee take us on a whirlwind tour of innovators and innovations around the world. But this isn’t just casual sightseeing. Along the way, they describe how these technological wonders came to be, why they are important, and where they are headed.”
- Hal Varian, chief economist at Google
About the Author
Erik Brynjolfsson is the director of the MIT Initiative on the Digital Economy and Schussel Family Professor of Management Science at the MIT Sloan School. He is the author of several best-selling books with co-author Andrew McAfee, and one of the world’s most cited scholars in information systems and economics.
Andrew McAfee is the co-director of the MIT Initiative on the Digital Economy and co-author of the best-selling The Second Machine Age and Machine, Platform, Crowd: Harnessing Our Digital Future. He and co-author Erik Brynjolfsson are the only people named to both the Thinkers 50 list of the world’s top management thinkers and the Politico 50 group of people transforming American politics.
Product details
- Publisher : W. W. Norton & Company; Illustrated edition (January 20, 2014)
- Language : English
- Hardcover : 320 pages
- ISBN-10 : 0393239357
- ISBN-13 : 978-0393239355
- Item Weight : 1.06 pounds
- Dimensions : 6.5 x 1.2 x 9.6 inches
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Best Sellers Rank:
#392,977 in Books (See Top 100 in Books)
- #116 in Business Development
- #327 in Development & Growth Economics (Books)
- #492 in Social Aspects of Technology
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Towards the last quarter of the 17th century, there was profound change. The population of the world grew exponentially, making the graph of demographics look suddenly right angled, as it grew from a half to seven billion. The cause of this change began with the Scottish inventor and engineer, James Watt and his refinement of the steam engine. This allowed people to achieve more than their limited muscle power was capable of, and to generate enormous quantities of energy that could be harnessed. The result was factories and mass production, railways and mass transportation, and more. This led to life, as we know it.
This remarkable achievement started to change everything. How we work, who works, where we live, how we live. How much we earn and how we earn, how many people live on the planet and where they live.
This book, The Second Machine Age, shows how we are changing the world in ways more profound that what has taken place from the 18th century until now. Everything you do is changing. How you do it, ischanging. The implications are exciting, the possibilities are motivating, and some implications are nothing short of worrying.
The thrust behind the “second machine age” is the computer, dubbed by Time Magazine in 1982, as the machine of the year. However, it was not the computer that did it, but what has been achieved after the computer. One hundred years ago, a computer was an employee’s job title, only much later replaced by a machine.
What the steam engine and its like did for muscle power, the digital advances resulting from the computer are doing for mental power. This mental power will be no less important for humanity than the physical power of the steam engine.
This book covers three broad conclusions regarding the implications of this mental power.
The first conclusion is that computer hardware, software, and networks are building blocks for digital technologies that will be “as important and transformational to society and the economy as the steam engine.”
Levy and Murnane, in their 2004 book, “The New Division of Labor,” identified the tasks that cannot be computerized and that will remain in the domain of human work. Into this category was driving, which has no fix pattern and so was best left to humans.
In 2012, the authors drove in a Chauffeur, Google’s driverless car and part ofa fleet of cars that has travelled hundreds of thousands of miles without anyone driving. In all this time it has had only two accidents, one caused by a human-driven car that drove into a Chauffeur at a red traffic light, and one when a Chauffeur was driven by a person.
This is only one example of many where a computer with sophisticated software outperformed a person. Similar, previously human tasks are performed by advanced internet communications technology. Into this category fits factory work previously the province of people.
There still remains much work that has not been computerised, (let me not say cannot be!) such as the work of “entrepreneurs, CEOs, scientists, nurses, restaurant busboys, or many other types of workers.”
“Self-driving cars went from being the stuff of science fiction to on-the-road reality in a few short years,” explains the authors, Brynjolfsson and McAfee.
The second conclusion of digital technology is that its consequences will be profoundly beneficial.
IBM and their partners, who include Memorial Sloan-Kettering Cancer Center and the Cleveland Clinic, are building “Dr. Watson,” a computer with Artificial Intelligence that will assist doctors to make better diagnoses. A doctor would need read 160 hours every week simply keep up with the latest medical information relevant to his field. Dr. Watson can be fed all this information in a much shorter time and can help thousands of doctors in multiple geographies.
The third conclusion of the book is of concern. While a Roomba (self-administered vacuum cleaner,) can clean a room, it cannot sort out the magazines on the coffee table. The role for housekeepers is secure.
However, when work can be performed more efficiently and cheaper by robots than by people, there will be less need for some kinds of workers. Many jobs, even very high levels ones that rely on sophisticated thinking patterns will be able to be performed by computers with sophisticated software.
The resulting era will require employees with special skills and the right education capable of using technology to create value. The corollary of this is that there has never been a worse time to have skills that are capable of being replaced by a computer.
This particular cause of concern will probably be mitigated in the long term. The first machine age created child labour and the air pollution associated with the steam engine. Child labour no longer exists in the UK, and London air is cleaner now than at any time since the late 1500s.
This fascinating book, filled with insight, examples and challenges, is essential reading for everyone. It both exhilarates with potential and warns.
This is the most important book I read this year.
Readability Light ---+- Serious
Insights High +---- Low
Practical High ---+- Low
*Ian Mann of Gateways consults internationally on leadership and strategy and is the author of Strategy that Works.
The book is excellent. The authors connect the dots and do a neat job of forensically connecting piece after piece. They include topics that I myself have not read much on, for example the form, function and success of education in support of growth. The book of course heavily focuses on AI and the latest threat that mass-automation may have on our economy, and society too. And the authors also focus on topics that I for one am still not happy with: the idea that free services are messing up our GDP and productivity measurements. For me it comes down to focus. Sure, a firm called Encyclopedia Britannica no king sells books, but Google Search is not free- it’s costs and value can still be seen in the speeded up mistakes and smart decisions we make from what data it throws up.
But I quibble over a detail. I have read much of Erik’s research and am a fan. I would love, one day, to explore some ideas I have. For example, there are gross assumptions about ‘IT’ and how software is just as bland and homogenous as hardware, yet it is not. IP and business pr cross design is actually valuable only because they can be instantiated and made real through software. AI, ML and deep-learning are just software. One day I hope I wrote a paper with the good Mr. Brynjolfsson.
To conclude I recommend the book totally: 10 out of 10.
There is a nice balance between the considerations for technology development and the impact of those developments on people's ability to make a living. Part of that balance noted earlier comes in the form of the consideration of work on peoples dignity and self worth, not just earning a buck, but how it affects you as a person. For example, consider the current Presidential pronouncements about coal miners getting their jobs back and the economic factors driving mine owners to eliminate those jobs through automation. If jobs are being replaced how do we treat those displaced from work, and who is responsible for helping people make transitions from one way of life to another?
The material is well written and easy to read. When I started reading I was afraid it would be very dry, but I got drawn in and was almost sorry about coming to the end.
Top reviews from other countries
Worth reading, but becoming less and less relevant.
My major criticism is its narrow focus. It's USA-centric, deals predominately with consumer products, and pretty well ignores international political systems. No mention say of China, where digital is aiming to know about every action taken by every citizen.
The summary is simple. The digital revolution is every bit as important as the previous industrial revolution, the one that was all to do with the steam engine and electricity. Those who deny this must consider the evidence. Technology is at the moment truly racing ahead and has started to do things that a short ten years ago genuine friends of the digital revolution considered impossible. The three buzzwords are "exponential," "digital" and "combinatorial."
I did not totally buy this line of argumentation when I read the "Race Against the Machine," but here it's argued a lot better and I must say I was convinced.
"Exponential" is all about how computer power doubles every 18 months. For the last 30 years it has seemed like Moore's Law only has ten years left in it based on what we know about physics, materials etc. and yet human ingenuity has found a way to carry on. Presented with evidence of the above, I've had to concede that the authors have a point and it's silly to bet against exponential growth of computer power. Just when it looks like we've hit some hard limit in the laws of Physics or the science of materials we've always found a way to carry on calculating faster. Which of course means it's a matter of time before computers will be able to do absolutely everything to do with seeing, recognizing etc. that they can't already do. I'm sold.
"Digital" is a big deal too. The idea here is the digitally encoded information (i) ain't going anywhere and (ii) does not get used up. If I use a gallon of oil, that's a gallon of oil that's not available to you. Not so with a song that's saved in 0s and 1s or a book or a beautiful picture. We can share, and we can share it forever.
"Combinatorial" comes to the rescue of those who fear their limited physical existence cannot keep up with the exponential growth of computer power. It's alright if a computer can perform tasks better than you and keeps getting even better because there's one thing that can be faster than exponential growth and that's combinatorial growth. So people who can combine things and can command computer power can combine it all to keep up with the machine. So for example a bunch of OK chess players who have very strong computers at their disposal will beat the world's best computer or the world's best chessmaster. More to the point, there are tons of technologies out there, the value these days is in using more than one at once. The example of a traffic app is given that not only uses good maps and the GPS infrastructure, but leverages the power of the network established by its users' mobile phones (another technology), "network" being the key word here.
So it's fascinating and convincing stuff.
From there the book moves on to the bit that I found to be the true contribution of "Race Against the Machine." New fancy words have been unleashed upon us here: "Bounty" and "Spread"
"Bounty" is the massive benefit of machines allowing us to do more with less, like for example sharing billions of pictures almost for free, or keeping in touch with all of our friends for absolutely free, or taking an MIT class from the comfort of your bedroom in Cameroon without paying MIT tuition, or keeping track of where your daughter's hanging out at three in the morning for a fiver a month--not sure at all about this one! "Spread" refers to the fact that if you were employed in a routine job you're either unemployed or you won't be employed for long, because your job will be taken over by a machine.
And the usual roster of winners and losers is rolled out. So if you play for Manchester United it's fantastic if people can follow you (and pay to watch you) in East Asia, but it's less fun if you are a good but not ManU-level player out in East Asia because nobody's going to come watch. Bounty and Spread in one example here, what with everybody being able to enjoy watching ManU all while Rooney is eating all other football players' lunch. He deserves it, many will argue, but what about them?
So I got myself a comfy chair to read the chapter where the authors explain that, rather than the laundry list of explanations (like for example the overleveraging of the lower middle class or the greed of Goldman Sachs or the "global glut of savings" and so on) the current recession / depression / whatever you want to call it is caused by the machines that have replaced everybody who used to do repetitive mental work. That was surely going to be the most fascinating bit of the book.
But, in the words of Quentin Tarantino, I could not find it because it wasn't there. They took that bit out.
Pity, because it was my favourite bit of the first book. They just mention that it wasn't globalization whodunit because (i) China is losing manufacturing employment as fast as we are and (ii) the most precarious jobs on earth are probably the ones we exported (for example) to India, as the back office / documentation / call center work we sent over there is sooner rather than later going to be done by machines.
But beyond crossing out globalization as a culprit, the authors have neglected the Great Depression MKII part that I was most looking forward to. I really wanted to hear something along the lines of "well, you might be a damn fool, Athan, but your kids, if they are like other kids on the planet, are totally on top of this exponential, digital and combinatorial revolution. Here's a bunch of stuff other kids are doing with their time, you just hang in there bud, do what you can to pass on the baton and watch them little ones and everybody else thrive and kiss this depression goodbye."
But no, I looked hard and that's nowhere to be found in the book.
Instead, there's a very tired list of "long term recommendations" that you could have torn out of Blinder's book. Heck, you could have torn them out of Jeff Sachs's book. Like, for example "Teach our Children Well" and "Restart Startups" and the good-old "Rebuild Infrastructure." Tax proposals galore too, some of them genuinely outlandish. WHAT ON EARTH? Infrastructure! Everybody and his mom knows the stat about how many of our bridges are in bad shape. And please somebody tell me what the connection is between tax and technology. None of those tech companies have ever paid any tax, their IP lives in an Irish / Bermudan / Martian tax enclave, last I checked.
I think they handed over the book to a grad student halfway through. Perhaps they left it to a computer. Now, there's a thought.
But the first 100 pages were damn good, so I'll be very generous and give "The Second Machine Age" four stars...
Beware any seminar where the speaker continually refers to passages in this book. It appears that there is a new sector for people who have been urged to regurgitate (verbatim) most of this content in lieu of any actual experience in the industry.
Great as a reference book though.
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