- File Size: 1518 KB
- Print Length: 138 pages
- Publication Date: September 30, 2017
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B07492K9F7
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
- Amazon Best Sellers Rank: #253,505 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
|Print List Price:||$9.99|
Save $7.00 (70%)
Secrets Of A Digital Marketing Ninja: A Guide To Sustainable Growth Kindle Edition
|New from||Used from|
|Length: 138 pages||Word Wise: Enabled||Enhanced Typesetting: Enabled|
|Page Flip: Enabled||
Matchbook Price: $0.00
For thousands of qualifying books, your past, present, and future print-edition purchases now lets you buy the Kindle edition for $2.99 or less. (Textbooks available for $9.99 or less.)
See the Best Books of 2017
Looking for something great to read? Browse our editors' picks for the best books of the year in fiction, nonfiction, mysteries, children's books, and much more.
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Customers who bought this item also bought
Would you like to tell us about a lower price?
Top customer reviews
There was a problem filtering reviews right now. Please try again later.
This book covers basic marketing concepts such as finding your market, social media, crafting a marketing plan, landing pages, affiliate programs, crowd sourcing, and many other topics. Each topic contains the wisdom that Rosenfield has acquired from his career, as well as a breakdown of the basic digital marketing concepts. Since it is assumed that the reader will have a basis in marketing already, there is not enough information on most topics to launch a digital marketing campaign off this book alone. You would need more practical ways to apply the strategies contained in Secrets of a Digital Marketing Ninja.
One exception to this is the section on app marketing. This is the most useful section of the book due to Rosenfield providing examples on how to apply the strategies that he presents. While I have zero plans of marketing an app at any point in the future, I appreciated a better understanding of how app marketing is put into play. I was also able to visualize the use of digital marketing in apps that I frequently use.
The communication in the book is clear and concise. If you are in marketing looking for a recourse on digital marketing then this book is for you. If you have limited knowledge on marketing then I would pair this book with other marketing books, ones that will help you to apply the strategies presented in Secrets of a Digital Marketing Ninja. While I found this book enjoyable I feel it would be better served by simply mentioning more direct examples of how to put the marketing concepts into use. It would also have been interesting to expand beyond Rosenfield’s experience to include some marketing research to illustrate the concepts that he introduced.
Of course, you can always get an expert to work all your marketing, but as far as digital products are concerned, job roles are intertwined. Getting to know something about attracting customers on the web is like general knowledge. If you don’t know some bits and pieces, and you are in any way at least remotely connected to working online, you will feel incredibly stupid if you can’t contribute to a conversation - or, at least that is how I did before I read the book. So, even if you are a not a newbie, this is a worthwhile collection of tools, strategies and practices for putting your business out there and promoting it. It is current and includes more than a number of tips from experience, as well as some prediction trends. It will serve well for putting everything in place, at least for a year!
Reading this book you'll learn not only concrete tasks towards developing your digital marketing plan, you will also be introduced to the foundational concepts, goals, and strategies behind digital marketing. It's this extra effort that helps you not only learn the material better, but also retain the strategies for growing your digital footprint and brand. This approach helps you both execute and personalize a digital marketing campaign much better than with other, similar books or aides. Overall a definite five star read and chock-full of useful info.