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Robert W. Bly

Secrets of a Freelance Writer: How to Make $100,000 a Year or More Paperback – Illustrated, August 22, 2006

by Robert W. Bly (Author)

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The definitive guide to becoming a successful freelance writer, now in an updated and expanded third edition

Secrets of a Freelance Writer has long been the authoritative guide to making big money as a commercial freelance writer. In this new edition, you'll find out how to make $100,000 a year―or much more―writing ads, annual reports, brochures, catalogs, newsletters, direct mail, Web pages, CD-ROMs, press releases, and other projects for corporations, small businesses, associations, nonprofit organizations, the government, and other commercial clients.

You'll also learn how to start out as a freelancer, market yourself to clients, create a successful personal Web site to cull more sales leads, follow up on potential customers to build your practice, and run your business on a day-to-day basis.
Secrets of a Freelance Writer is the definitive guide to building a successful and lucrative freelance writing practice.

Print length

416 pages
Language

English
Publisher

Holt Paperbacks
Publication date

August 22, 2006
Dimensions

5.5 x 0.92 x 8.5 inches
ISBN-10

9780805078039
ISBN-13

978-0805078039
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Editorial Reviews

Review

“With Bob’s practical ideas and clear advice, I’ve been able to land jobs I would never have thought of before―and establish myself as a highly successful full-time
professional freelance writer.” ―Joe Vitale, Houston, Texa

“The best book I've found on the business of being a writer.” ―Robert S. Winkler, Corporate & Marketing Communications, Weston, Connecticut

About the Author

Robert W. Bly is a freelance copywriter specializing in business-to-business, digital, and direct marketing. He is the author of 100 books, including The Copywriter's Handbook, Secrets of a Freelance Writer, and Selling Your Services, and has appeared on CNBC and CBS's Hard Copy. He lives in Montville, NJ.

Product details

ASIN ‏ : ‎ 0805078037
Publisher ‏ : ‎ Holt Paperbacks; 3rd edition (August 22, 2006)
Language ‏ : ‎ English
Paperback ‏ : ‎ 416 pages
ISBN-10 ‏ : ‎ 9780805078039
ISBN-13 ‏ : ‎ 978-0805078039
Item Weight ‏ : ‎ 1.1 pounds
Dimensions ‏ : ‎ 5.5 x 0.92 x 8.5 inches

Best Sellers Rank: #798,854 in Books (See Top 100 in Books)
- #895 in Research Reference Books
- #1,327 in Authorship Reference
- #2,550 in Writing Skill Reference (Books)

Customer Reviews:
96 ratings

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Robert W. Bly

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Robert W. Bly (Montville, NJ) is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multi-millionaire while still in his 30s. Bob is the author of more than 90 published books including Careers for Writers (McGraw-Hill/VGM), Secrets of a Freelance Writer (Henry Holt), The Copywriter's Handbook (Henry Holt), and The Elements of Business Writing (Alyn & Bacon). McGraw-Hill calls Bob Bly "America's top copywriter," and he was named 2007 Copywriter of the Year by American Writers and Artists, Inc. Bob writes a column for Target Marketing magazine. The Direct Response Letter, Bob Bly's free e-newsletter, has over 60,000 subscribers.

Check out Bob's blog at http://bly.com/blog or contact him at www.bly.com/contact

Follow Bob:

E-newsletter: www.bly.com/reports

Twitter, http://twitter.com/Robertbly

LinkedIn, http://www.linkedin.com/in/bobbly

Facebook, http://www.facebook.com/people/Robert-Bly/535042603

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LARRY ELKAN

Secrets of a Freelance Writer as timely as ever

Reviewed in the United States on March 8, 2016

Verified Purchase

Bob Bly wrote the latest edition of "Secrets of a Freelance Writer" in 2006 however this book is as timely in 2016 as when he wrote it.

The only thing that might have changed is the titles subhead "How to Make $100,000 a Year or More" might have an even greater emphasis on MORE!

As the back cover of the paperback claims, with no exaggeration, and knowing Bob with extreme modesty, "Secrets of a Freelance Writer has long been the authoritative guide to making big money as a commercial freelance writer...
writing ads, annual reports,brochures,catalogs,newsletters,direct mail,web pages, CD's, press releases and other projects for corporations, small business,.....etc."

It is valuable for the brand new freelancer as well as a veteran copywriter looking for extra ways to make an income.

With testimonials by the greats such as Joe Vitale and Ray Edwards all I can say is pickup a copy for yourself today and see why this book is just that good!

7 people found this helpful

Helpful

Jason Serapiglia

This Is Unlike Any Business Book On The Market

Reviewed in the United States on April 3, 2018

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I've read many books that set out to teach you how to be successful in your chosen business. I have never read a book like Secrets of A Freelance Writer. Inside its pages is every piece of information you are going to need in order to take action and launch a successful freelance career. Bob lays out a step-by-step plan to get you started while assuring you that even though this is a challenging undertaking, it's something you will turn into a success.

Rarely is there a business book that gives you information without at least subtly trying to get you to "level-up" into the next pay tier of the author's offerings. Even rarer is the business book that skips the "rah-rah" motivational content and just tells you what you need to hear. This book checks off both of those boxes.

5 people found this helpful

Helpful

onetimereviewer

Thorough and informative

Reviewed in the United States on July 31, 2016

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Despite the sort of campy title, this book is the real deal. I've read 2-3 other books on the topic and honestly, I felt cheated; they were little more than bloated guides full of cliches that could be summed up in about three sentences. Not this book. From initial setup to the types of projects you can expect to encounter freelancing to how much to charge, etc, etc, secrets of a freelance writer is a treasure trove of information for beginning and intermediate freelancers.

One con I noticed, is that some of the technology he mentions when discussing computers, software, etc is very outdated. I think he actually talks about a floppy disk at one point.

*Note
I've applied one of the ideas mentioned in the book as a proposal to a client within days of reading and I expect a big project. Worth it.

10 people found this helpful

Helpful

Sylvia LeRahl

Worthwhile for the new writer

Reviewed in the United States on February 22, 2019

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Depending on where you're at in your freelance writing career, this book may either be incredibly valuable... or incredibly redundant. The author is well-versed in the content area, having walked-the-walk, and provides a ton of actionable content for readers. On the other hand, if you've been around the block for awhile, most of the information provided will be fairly common sense. It's worth taking a look if you're new in the field, not so much if you know what you're doing.

One person found this helpful

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Kevin Tumlinson

A foundational book for the would-be copywriter

Reviewed in the United States on October 1, 2014

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I've owned the paperback copy of this book for years, and it's one of the books I recommend to would-be copywriters and as part of my author coaching sessions. There's a great deal of useful information in there, though some of it has become a bit dated.

Bly has done a fantastic job of handing over a foundation for starting a career as a freelance copywriter. Whether or not you make $100K (or more) per year is entirely up to you and the dedication and discipline you bring to the table, but this book will certainly give you a starting place for building your portfolio, finding your first clients, and getting into the waters of this career.

4 people found this helpful

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Monty Rainey

Gotta have it.

Reviewed in the United States on April 5, 2007

Verified Purchase

SECRETS OF A FREELANCE WRITER by Bob Bly is a bit of rehash. Yes, I know, this is a thrid edition and is supposed to be an updated rehash, but there is also a lot of content here from some of Bly's other books, such as The Copywriter's Handbook. The thing is, there is also enough new and valuable content here to make this another "must read" for copywriters.

This book also very closely mirrors Peter Bowerman's Well-Fed Writer with much of the same content. That's not necessarily a bad thing and just adds confirmation to the advice being given.

I wont begin to talk about what you might take away from this book. Different people are going to take away different ideas. But suffice it to say, you WILL learn a lot here. Even though this plate has leftover vegetables, the meat is hot off the grill.

48 people found this helpful

Helpful

Burton Bliven

An excellent resource for both aspiring and experienced copywriters alike.

Reviewed in the United States on June 2, 2013

Verified Purchase

This book is the perfect guide to setting up, operating and maintaining a successful Freelance Copywriting Business. From types of projects to project management, how to set up your office and the electronic technology needed, and how to gain clients and what to charge for the various types of assignments, this is the definitive sourcebook on "the nuts & bolts" of successfully launching and running a Freelance Copywriting Business. Exponentially worth far more than the $10.00 + Shipping cost I paid for it! And, written by Bob Bly who, in my opinion, is in the top-tier of most successful freelance copywriters in the world, this is information that has been tried, tested and proven to work--a culmination of Bob's 30+ years of experience in the copywriting industry--and it's an invaluable reference book that every aspiring copywriter should own for their personal library.

-Burton B., Tennessee

2 people found this helpful

Helpful

Ken Holmes

Tremendous Valuable Information

Reviewed in the United States on April 10, 2007

Verified Purchase

In Secrets of a Freelance Writer, Third Edition, Bob Bly does a tremendous job sharing information about starting out as a freelance writer. I liked that he has updated the information so it's valid and applicable to the 2000s (first decade). Although it's an advanced read - long chapters and sections - it's filled with tremendous amounts of information. I feel I got my money's worth and will gladly take on the challenge of other Bly books, knowing I'll have bundles of reference information in my collection.

16 people found this helpful

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Top reviews from other countries

ACG

The best book on the subject

Reviewed in the United Kingdom on January 9, 2020

Verified Purchase

Excellent, detailed, practical advice from the master of freelance copywriting.

JOSEPH

Very useful information that will make a writers work easier

Reviewed in India on October 30, 2017

Verified Purchase

Very useful information that will make a writers work easier. Also tips on how to do your research for writing keep archives etc.

Chad Baker

Four Stars

Reviewed in Canada on May 2, 2018

Verified Purchase

Good book - informative

ARoleModelDotCom

This book is full of great information and very interesting

Reviewed in Canada on August 24, 2016

Verified Purchase

This book is full of great information and very interesting. But it is also severely outdated. In a chapter on "Setting Up Your Office" Bly says the writer needs a computer with a floppy disk drive. When was this chapter last updated? Supposedly 2006. Floppy disk drives were irrelevant in.. 94? The major problem here is that I now have no confidence in the remainder of the book. Is it all outdated? I didn't buy this book in the 1993, I don't expect information from 1993. And even though I like a lot of this book, that one chapter makes me wonder whether the whole thing is as outdated and outmoded as Bly's floppy disk drive.

2 people found this helpful

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