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Secrets of Power Negotiating, 15th Anniversary Edition: Inside Secrets from a Master Negotiator Paperback – October 20, 2010
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"I can't believe it! Here's a book that is packed with wisdom that will help anyone improve their life and yet it is easy and fun to read! Amazing!"
--Og Mandino, author of The Greatest Salesman in the World
"A fast, entertaining read that should be required reading for anyone who deals with people. Highly recommended."
--Ken Blanchard, coauthor of The One Minute Manager
"Roger Dawson's great book will help you create and expand one of the most critical skills to life-long success."
--Anthony Robbins, author of Unlimited Power and Awaken the Giant Within
About the Author
Roger Dawson is the founder of the Power Negotiation Institute and one of the country's top experts on the art of negotiating--SUCCESS Magazine calls him "America's Premier Business Negotiator." As a full-time speaker since 1982, Roger has travelled the world to teach business leaders how to improve their profits using his Power Negotiating techniques. He has trained executives at some of the world's largest companies, including General Foods, General Motors, Xerox, IBM, and Harvard Medical School, and conducted seminars around the world. He resides in La Habra Heights, California.
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I purchased Roger's book "The Secrets of Power Negotitating" because a blogger I follow ( Ramit Sethi) highly recommended it. It was very interesting to read how people negotiated, I just couldn't put the book down.
I run a kids clothing boutique on etsy:
Because all my sales and purchases are online, there is not much scope of applying many of the techniques Roger taught in his book ( or so I thought). However, when one of my dresses sold after reading this book, I recalled one of the chapters - The best time to upsell something to a customer is right after they have made a purchase...a light bulb went off.
I immediately sent my customer an email thanking them for the purchase and asking them if she would like to buy an accessory to go with the dress...and lo and behold! she said yes!
I couldn't believe it!
Since then I have sold many accessories just by writing an email after the purchase. I made back the price of the book within 2 sales. I can't even imagine what people who are in a direct sales business would be doing with this book.
For those who are not born negotiators I think that it will take a few readings of this book to implement all the strategies covered. To improve any skill takes practice and this book gives you the guidance on the techniques to practice. Conversely, the book will also help you understand when these techniques are being implemented by opponents, which again will certainly give you a leg up.
The book is easy to read, comprehensive and most important enjoyable. If you want to improve your negotiating skills with practical tips and strategies then this book is certainly worthwhile. However, given the breath of material covered it is probably something that you are going to need to keep studying to assimilate all the techniques outlined by the author.
This is one of the best if not the best book on negotiating I have read. It's a book that I would be reviewing from time to time. Using the techniques, tools and skills I have learnt to make win win situations for my business and life. It can do the same for you.
The book you don't read, won't help. Invest in this book today, you will be glad you did. You certainly don't want be less skilled negotiator in a business deal.
Go negotiate with power!
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