Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Seeing the Big Picture: Business Acumen to Build Your Credibility, Career, and Company Hardcover – March 6, 2012
|New from||Used from|
Frequently Bought Together
Customers Who Bought This Item Also Bought
About the Author
Top Customer Reviews
Kevin Cope, the author of Seeing the Big Picture has written an easy to read but sufficiently detailed guide for anyone to develop a much better understanding of any company.
According to Mr. Cope, there are five drivers that will allow you to see the big picture of any company. These drivers are: Assets, Profits, Growth, People and Cash. They are inter-connected, each driver influences all the others. If you understand these drivers, you will have a much better understanding of how the company works, how each employee/department contributes toward the overall goal of the company. By understanding the drivers, you can know when one is lagging and have a good idea about where to start looking for solutions.
The book is divided into two parts. Part one focuses on a detail discussion of each of the key drivers of any business. Part two focuses on explaining what goes into the financial statements of any business and how to read and understand the financial statements.
Mr. Cope explains the concepts and then uses a fictional company, Austin's Cycle Shop to illustrate the concepts. Austin's grows from a start-up company to a publicly traded company. He walks the reader through the various decision points, how and why each decision is made. This should help the average reader see more clearly the big picture, what data is necessary to make decisions and where that data comes from.
Part two - the explanation of the financial statements - is intended for those not trained in the preparation and/or reading of financial statements. If you have a good working knowledge of financial statements, you can probably skip this.
The book is intended for those readers who have never been exposed to or trained in looking at the big picture. For those readers, this is a highly valuable resource.
1. The most effective employees and leaders act in the interest of the big picture.
2. Company leadership will entrust decision making power to employees who can see the big picture.
The book is couched in plain, simple language and is perfectly organised. I wouldn’t change a thing. I also genuinely appreciated the absence of rubbish. I didn’t have to suffer the author’s ego for even a second. I could learn without friction or frustration.
The only danger is that a reader may mistake this simplicity for a lack of depth and read without thinking. The upside is that the book is so short and simple that a slow, in-depth reading is still possible in good time.
The second half on financial statements is slightly more tedious. However, the author is well aware of this and offers quick run downs (e.g. The Income Statement in a Matter of Minutes) followed by optional in-depth explorations (e.g. The Income Statement in About 30 Minutes). The second half of the book could even be left as a reference for when actually attempting to read financial statements.
All in all, the clarity, conciseness and low price add up to an incredible return on time and money spent for non-finance readers. The author suggests to continue learning about business after reading the book. I have been reading and taking courses on corporate finance. This book has provided an excellent basis for learning the principles of accounting and finance. It is the best place to start. In fact, learning from other sources just makes me appreciate this exceptionally clear book even more.