Enter your mobile number below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
Getting the download link through email is temporarily not available. Please check back later.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

Qty:1
  • List Price: $18.95
  • Save: $1.87 (10%)
FREE Shipping on orders with at least $25 of books.
Only 6 left in stock (more on the way).
Ships from and sold by Amazon.com. Gift-wrap available.
Seeing Red Cars: Driving ... has been added to your Cart
FREE Shipping on orders over $25.
Condition: Used: Very Good
Comment: Cover is clean and shows minimal shelf wear, binding is tight and intact, pages are clean and bright.
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 2 images

Seeing Red Cars: Driving Yourself, Your Team, and Your Organization to a Positive Future Paperback – February 7, 2011

4.8 out of 5 stars 18 customer reviews

See all 5 formats and editions Hide other formats and editions
Price
New from Used from
Kindle
"Please retry"
Paperback
"Please retry"
$17.08
$3.05 $0.01

SaneBox: Clean up your Inbox in minutes
Learns what email is important to you and filters out what isn't -- saving you hours. Try it FREE
$17.08 FREE Shipping on orders with at least $25 of books. Only 6 left in stock (more on the way). Ships from and sold by Amazon.com. Gift-wrap available.
click to open popover

Editorial Reviews

Review

“Provides the toolkit and the foundation for people to define their purpose and generate value with realistic and practical solutions.”
—Tony DeBlauwe, Senior HR Partner for a global technology organization; founder, HR4Change; and author of Tangling with Tyrants

“As the marketplace’s creative destruction grows ever more creative and destructive, it’s essential to keep your wits about you and direct your personal and professional energies where they are most effective. Goodrich gives you the tools and guidance to do just that.”
—Don Tapscott, coauthor of Wikinomics and Macrowikinomics; Chairman, nGenera Insight; and Adjunct Professor of Management, University of Toronto

“Utilizing Goodrich’s approach will set you on a road you may never have dreamed possible. Ready, go!
—Cali Ressler and Jody Thompson, coauthors of Why Work Sucks and How to Fix It and creators of the Results-Only Work Environment
 

About the Author

 

Laura Goodrich specializes in the field of workplace dynamics and relationships. She has twenty-five years of professional experience, fifteen of which she has spent as a corporate trainer, coach, consultant, and speaker. She has a degree in Training and Organizational Development from The University of Minnesota and has received coach training from both the Corporate Coach University and the Coaches Training Institute. Laura is co-owner of an integrated content company that specializes in authoring and producing videos, documentaries, television series, speaking and coaching. She is also an active member of the National Speakers Association and ASTD.

 

NO_CONTENT_IN_FEATURE

New York Times best sellers
Browse the New York Times best sellers in popular categories like Fiction, Nonfiction, Picture Books and more. See more

Product Details

  • Paperback: 192 pages
  • Publisher: Berrett-Koehler Publishers (February 7, 2011)
  • Language: English
  • ISBN-10: 1605097276
  • ISBN-13: 978-1605097275
  • Product Dimensions: 5.5 x 0.6 x 8.5 inches
  • Shipping Weight: 7 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Best Sellers Rank: #1,203,148 in Books (See Top 100 in Books)

Related Media

Customer Reviews

Top Customer Reviews

Format: Paperback
Laura Goodrich has written a small book with a big message (150 pages).

I'm not a fan of simplistic, "positive thinking," the approach that if you dream it you'll do it. The world is filled with dreamers that don't achieve. However, I believe, "Seeing Red Cars," provides rubber-hits-the-road strategies for creating AND achieving a vision driven life, team, and organization.

How to drive into a positive future?

Focus on what you want. It's likely you spend most of your life reacting rather than acting. Additionally, research shows that 70% of your thoughts are about what you don't want and what you'd like to avoid.

Can you, in this moment, name what you want? You can't get there if you can't name it. "Clarity is the most important motivator and predictor of future success. You get more of what you focus on."

Focus on what you can control. Life's frustrations center on things you can't control. Trying to control them drains you. You'll go farther by playing to your strengths and controlling what you can control.

Here's a brief sampling of principles that Laura offers.

Six strategies that help you get there:

1. Jump into social media. Twitter is the most powerful tool available for establishing new connections.
2. Follow your intuition. When was the last time you did some soul-searching?
3. Engage in many conversations. One significant conversation can change your life.
4. Utilize supporters. Let others help.
5, Utilize doubters. Prove the: can't, don't, and won't people wrong.
6. Deal effectively with weaknesses by linking with the strengths of others.

If you can't state what you want, describe your plan, and define a time-line for getting there, "Seeing Red Cars," is for you.

Highly Recommended

Dan Rockwell
Leadership Freak
Comment 6 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
Format: Paperback
Seeing Red Cars is all about seeing what you want in life, not what you don't want. Unfortunately, most of us have been trained to be overly cautious and wary of what might go wrong or not work out for us. As a consequence, we spend most of our time thinking about what we don't want, what we want to avoid, and what we don't like about the situations we find ourselves in. In Seeing Red Cars, author Laura Goodrich explains the importance of focusing, instead, on what we do want, using our "wants" to keep us motivated toward our goals.

With a heavy focus on using this Seeing Red Cars mindset (the idea that if you start thinking about red cars, you will automatically see more red cars...your mind being drawn toward what you think about) in the business world, Goodrich still offers plenty of anecdotal examples of how this can be used in real life.

There are many worksheets included in the book to develop your own bucket list of "wants" as well as trackable sheets to help you decide what to do to reach those goals and keep you on target. The is emphasis is on balance in all areas of life, because dissatisfaction in any area of life will affect other areas. Goodrich offers ways to find the imbalances and how to focus more on what brings joy and happiness. Be prepared to do some soul-searching about what is important in your life and how to get it. This is a fabulous book for any organization, team, or workplace looking to change focus and work toward more employee satisfaction, creativity, and cooperation.
Comment 4 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
Format: Kindle Edition Verified Purchase
I have the opportunity to choose books for our company to hand out to employees so that we can read and have a starting point for conversations. I read some business book reviews and this book really stood out to me. I ordered the book and read it completely and will be very comfortable handing it out to all of our employees. The toolkit that you get to download really helped to bring it all together. I will use this book to continue my professional development as well.
Comment One person found this helpful. Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
Format: Paperback
In both my Fortune 100 corporate executive and entrepreneurial careers, I've seen many individuals fritter away days, weeks, months and even years waiting for something to happen, as they were unclear on where they wanted to go and what they wanted to do with their personal and professional lives.

David Mahoney, executive, writes, "There comes a moment when you have to stop revving up the car and shove it into gear." Laura Goodrich's Seeing Red Cars provides a practical toolkit and roadmap for bridging the gulf between wishing and doing. If you have the motivation to shift gears in your life and focus on what's important to you and/or your organization, Seeing Red Cars and its website toolkit provide a multitude of easy-to-understand and easy-to-use tools to do so.

Some authors write about identifying one's purpose in life. Laura calls this step crafting personal "I wants." Whatever the nomenclature, this identification exercise is foundational to life and business mastery. Laura offers visual, auditory and tactile triggers, tips and techniques for keeping one's focus clearly in view.

"Even if you're on the right track, you'll get run over if you just sit there," cautions Will Rogers. Seeing Red Cars can serve as one's personal GPS to point the way in getting - and staying - focused on what you want to do with your life.

Jane Perdue
CEO, Braithwaite Innovation Group and Get Your BIG On!
Comment 2 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse

Most Recent Customer Reviews

Set up an Amazon Giveaway

Seeing Red Cars: Driving Yourself, Your Team, and Your Organization to a Positive Future
Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway
This item: Seeing Red Cars: Driving Yourself, Your Team, and Your Organization to a Positive Future