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Self Made: Inspired by the Life of Madam C.J. Walker Paperback – Illustrated, March 24, 2020

4.6 out of 5 stars 145 ratings

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Now a Netflix series starring Octavia Spencer, Self Made (formerly titled On Her Own Ground) is the first full-scale biography of “one of the great success stories of American history” (The Philadelphia Inquirer), Madam C.J. Walker—the legendary African American entrepreneur and philanthropist—by her great-great-granddaughter, A’Lelia Bundles.

The daughter of formerly enslaved parents, Sarah Breedlove—who would become known as Madam C. J. Walker—was orphaned at seven, married at fourteen, and widowed at twenty. She spent the better part of the next two decades laboring as a washerwoman for $1.50 a week. Then—with the discovery of a revolutionary hair care formula for black women—everything changed. By her death in 1919, Walker managed to overcome astonishing odds: building a storied beauty empire from the ground up, amassing wealth unprecedented among black women, and devoting her life to philanthropy and social activism. Along the way, she formed friendships with great early-twentieth-century political figures such as Ida B. Wells, Mary McLeod Bethune, W.E.B. Du Bois, and Booker T. Washington.
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Editorial Reviews

Review

“A fascinating book about a fascinating woman.”
USA Today

“The life of Madam C. J. Walker is one of the great success stories of American history. . . . [This is] the first full-blown biography of an amazing woman.”
The Philadelphia Inquirer

“Well-paced and well-written . . . as much social history as biography, filled with the detail and texture of culture and politics.”
The New York Times

About the Author

A’Lelia Bundles is the author of New York Times Notable Book and bestseller On Her Own Ground: The Life and Times of Madam C. J. Walker.A former ABC News Washington, DC, deputy bureau chief and an Emmy Award–winning producer, she participated in residencies at Yaddo and MacDowell while writing Joy Goddess. Visit her website at ALeliaBundles.com or on Instagram at @ALeliaBundles.

Product details

  • Publisher ‏ : ‎ Scribner
  • Publication date ‏ : ‎ March 24, 2020
  • Edition ‏ : ‎ Media Tie-In
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 416 pages
  • ISBN-10 ‏ : ‎ 1982126671
  • ISBN-13 ‏ : ‎ 978-1982126674
  • Item Weight ‏ : ‎ 1 pounds
  • Dimensions ‏ : ‎ 6.13 x 1 x 9.25 inches
  • Best Sellers Rank: #803,873 in Books (See Top 100 in Books)
  • Customer Reviews:
    4.6 out of 5 stars 145 ratings

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A'Lelia Bundles
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A'Lelia Bundles's fifth book -- Joy Goddess: A'Lelia Walker and the Harlem Renaissance -- will be published by Scribner on June 10, 2025. This revealing new biography about Bundles's great-grandmother reframes the narrative of Walker's international travels, philanthropy, parties and friendships with some of the most famous musicians, writers, actors and artists of the 1920s. On Her Own Ground: The Life and Times of Madam C. J. Walker (Lisa Drew Books/Scribner) was a NY Times 2001 Notable Book, a Hurston-Wright/Borders Books Legacy Award finalist, a Black Caucus of the ALA honor book and received the Association of Black Women Historians 2001 Letitia Woods Brown Prize for the best book on black women's history.

On Her Own Ground is a work of non-fiction with carefully researched and documented facts about Walker's life. "Self Made," the four-part Netflix series that premiered on March 20, 2020, was "inspired by" On Her Own Ground but is a work of fiction.

Bundles has written two young adult biographies: All about Madam C. J. Walker (Cardinal Publishing/Blue River Press, 2018) and Madam C. J. Walker: Entrepreneur (Chelsea House, 1991), the first book length biography of Walker which received a 1992 American Book Award from the Before Columbus Foundation. Madam Walker Theatre Center: An Indianapolis Treasure (Arcadia 2013) tells the story of one of the two National Historic Landmarks associated with Walker's legacy. Bundles's essay, "The Armor We Still Need," is included in Rochelle Riley's The Burden: African Americans and the Enduring Impact of Slavery (Wayne State University Press, 2018).

Bundles is a former network television executive and producer, who enjoyed a 30 year career with ABC News and NBC News. She is a former chair of the National Archives Foundation board, a former vice chair of Columbia University's board of trustees, a member of several boards including Indiana Landmarks, the Schlesinger Library at the Harvard Radcliffe Institute for Advanced Study, the March On Festival and Columbia Global Reports.

Customer reviews

4.6 out of 5 stars
145 global ratings

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1 out of 5 stars
Book arrived damaged.
The book came damaged. The Amazon box had no damage. Just the book. Super disappointed as I bought it because I thought this beautiful book would look great on my coffee table, & I have only watched it on Netflix like 100 times. It's my favorite movie. When I buy something I expect it to come in perfect condition. I will be sending this one back for a replacement, & I absolutely would not recommend buying from this store at all...
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Top reviews from the United States

  • Reviewed in the United States on June 17, 2020
    Our Bookclub, Black Girls Think & Grow Rich, wanted to separate fact from fiction regarding the ” movie “SELF MADE”.

    The mini series was “inspired” by the original book “On Her Own Ground” penned by Author, Ms. A'Lelia Bundles . A’Lelia (Madam C.J. Walker’s Great-Great Grand-Daughter) shares the FACTS about Madam and answers so many questions that we have always had about Madam in this book.

    This is a well written book. I prefer audio books, but I bought the paperback as well because it is FULL of historical facts and GREAT photos and deserves a special space on my bookshelf. It’s a book I want my Grandchildren to read when they’re old enough. As an African American woman in the natural hair business, reading THIS book about the first Black woman Millionaire has caused me to not only focus on my business model, but has created an urgency in me to learn more about the women in my own family.

    The overall consensus of the Bookclub was a DEFINITE 5 Star Book! ⭐️⭐️⭐️⭐️⭐️

    Bravo, Ms. Bundles!!! I hope we can get another movie that is more factually based on Madam’s amazing journey and contributions.
    7 people found this helpful
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  • Reviewed in the United States on June 24, 2020
    Very well written, loved it better than the movie. I always wanted to know more about Madam C. J. Walker than what we learned in school. I purchased on audibles and loved how her great great granddaughter told the story.
    One person found this helpful
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  • Reviewed in the United States on June 24, 2021
    Excellent and very inspiring!
  • Reviewed in the United States on April 4, 2020
    Came fast. Excited to read
  • Reviewed in the United States on February 9, 2021
    Love it. Thanks.
  • Reviewed in the United States on July 23, 2024
    There's nothing wrong with anything else besides the fact the book came clearly used with creases and tears. I don't mind it much but would've preferred it came new when I ordered new
  • Reviewed in the United States on May 16, 2021
    Could not put the book down. Fascinated by Madam's determination. Her rise from daughter of slaves, marriage, motherhood, and widowed while a teen, menial jobs to the wealthiest African American businesswoman in the USA . Madam's story is the American dream come true. Looking forward to Ms. Bundles book about Madam's daughter coming in 2022.
  • Reviewed in the United States on July 9, 2020
    Excellent info about Madam and the growth of her business in the US. Also, very interesting history on the development of the black businesses in the US.

Top reviews from other countries

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  • Caroline Rodrigues de Souza
    3.0 out of 5 stars Frágil, porém válido
    Reviewed in Brazil on January 30, 2023
    Sempre tenho problemas com as edições em língua inglesa mais acessíveis no Brasil devido à fragilidade do papel e das capas. Mesmo ao fim da leitura mais cuidadosa a capa está marcada e descascada, e, em dois ou três anos, as páginas já estão manchadas e amareladas. Apesar dessaa edições serem quase produtos descartáveis, pelo preço não se pode exigir tanto. Comprei para treinar a leitura em inglês e está bem válido para essa finalidade, mas não se é uma edição durável e de muita qualidade.
    Customer image
    Caroline Rodrigues de Souza
    3.0 out of 5 stars
    Frágil, porém válido

    Reviewed in Brazil on January 30, 2023
    Sempre tenho problemas com as edições em língua inglesa mais acessíveis no Brasil devido à fragilidade do papel e das capas. Mesmo ao fim da leitura mais cuidadosa a capa está marcada e descascada, e, em dois ou três anos, as páginas já estão manchadas e amareladas. Apesar dessaa edições serem quase produtos descartáveis, pelo preço não se pode exigir tanto. Comprei para treinar a leitura em inglês e está bem válido para essa finalidade, mas não se é uma edição durável e de muita qualidade.
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