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Seventh Generation
Try New Seventh Generation Laundry Packs EPA Safer Choice Certified Learn more

Seventh Generation Powder Laundry Concentrated, Free and Clear, 112-Ounce (Packaging May Vary)

4.2 out of 5 stars 245 customer reviews
| 23 answered questions
About the Product
  • Fast acting enzymes and oxygen-based bleach remove even your toughest stains
  • A biodegradable formula free of optical brighteners, dyes, & synthetic fragrances
  • Super-concentrated: use less, same cleaning power
  • Fast acting triple-enzyme formula
  • Detergent designed for standard and HE machines


Product Description

Scent Name: Free and Clear

Product Description

Life throws a lot of things at your laundry. With Seventh Generation's NEW Natural Powder Laundry Concentrate in your Standard or High Efficiency machine, you can use less and still see super-concentrated cleaning power. This biodegradable, plant-derived formula effectively removes dirt and grease without optical brighteners. Scented with whole essential oils & botanical extracts, or available in an unscented Free & Clear version.

From the Manufacturer

laundry

Laundry powder that’s filled with good things! This biodegradable, natural laundry detergent formula powers out tough stains, dirt and grease with a unique combination of enzymes and oxygen-based bleach.

What are Optical Brighteners and Why Does Seventh Generation Not Use Them?

Optical brighteners are synthetic chemicals that make fabrics appear brighter in the presence of ultraviolet light. They don't have anything to do with getting things clean -- they’re an optical illusion that makes our laundry seem brighter and whiter than it really is.

Designed to intentionally remain behind on our clothes and linens, optical brighteners can rub off on our skin where they may cause a reaction that looks like sunburn.

They're no fun for the environment either. Optical brighteners washed down our drains frequently survive wastewater treatment and escape into our lakes, rivers, and streams. Once there, they don't completely biodegrade and instead accumulate in fish.


works
works
works
Seventh Generation's Promise to You

It works: Unique concentrated formula removes stubborn stains, dirt and grease. Works great even in cold water.


It's natural: USDA certified 71% biobased concentrated laundry detergent. Fragranced with essential oils and botanical extracts.

We care: Plant based cleaning agents and enzymes work without dyes, synthetic fragrances or optical brighteners.

Natural Laundry Detergent:
  • Laundry powder designed for standard and HE machines
  • Concentrated laundry detergent powder
  • Free of optical brighteners and synthetic fragrances
  • Contains enzymes and oxygen-based bleach
  • Cloth diaper safe
  • Biodegradable laundry detergent formula
  • Recycled paperboard, made with minimum 35% post-consumer content
  • Available in two varieties: Free & Clear and Real Citrus and Wild Lavender

About Seventh Generation

Seventh Generation is one of the nation's leading natural brands of household and personal care products. The company lives its commitment to "caring today for seven generations of tomorrows," with products formulated to provide mindful solutions for human health, air, surfaces, fabrics, pets and people within your home -- and for the community and environment outside of it.


Other Seventh Generation Products You'll Love

Free & Clear Natural Fabric Softener Sheets

Free & Clear Natural Oxy Stain Remover

Free & Clear Natural Laundry Detergent Packs

Free & Clear Natural Laundry Stain Remover

Free & Clear Natural Fabric Softener



Product Details

Scent Name: Free and Clear
  • Product Dimensions: 8.5 x 4.3 x 8.5 inches
  • Shipping Weight: 6.2 pounds (View shipping rates and policies)
  • Domestic Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with the manufacturer regarding warranty and support issues.
  • International Shipping: This item can be shipped to select countries outside of the U.S. Learn More
  • ASIN: B004KQ9JRU
  • UPC: 641438434076 642125261166 823019787027 800188008344 800011416247 795186190699 804993636150 794628209104 801593373157 809302156428 732913228249
  • Item model number: SeventhGeneration 22824
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (245 customer reviews)
  • Amazon Best Sellers Rank: #1,379 in Health & Personal Care (See Top 100 in Health & Personal Care)

Important Information

Safety Warning
Caution: Eye Irritant, Harmful if swallowed

Ingredients
sodium carbonate (mineral water softener and alkalinity builder), laureth-6 (plant-based cleaning agent), sodium aluminosilicate (mineral water softener), sodium citrate (plant-derived water softener), sodium silicate (mineral alkalinity builder), sodium percarbonate (mineral- and oxygen-based stain removal agent), magnesium sulfate (mineral cleaning enhancer), sodium bicarbonate (mineral pH adjuster), lauryl polyglucose (plant-derived cleaning agent), cocos nucifera oil (anti-foaming agent), sodium carboxymethyl inulin (plant-based water softener and soil dispersant), protease and amylase (plant-derived enzyme soil removers), sodium carboxymethylcellulose (plant-based anti-redeposition agent).

Legal Disclaimer
Actual product packaging and materials may contain more and different information than what is shown on our website. We recommend that you do not rely solely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. Please see our full disclaimer below.

Customer Questions & Answers

Customer Reviews

Top Customer Reviews

By Chad Cunningham on March 21, 2013
Scent Name: Free and Clear Verified Purchase
I like Seventh Generation products but if you wash in cold water (as everyone tells you to do these days) this is not the detergent you want. And now I'm stuck with a big container of it. While it cleans well and on a cost per load basis is a good deal (especially for a 'natural' product), I end up having to dissolve the powder in some hot water first and then add that to the cold wash. Otherwise, I end up with clumps of powder on my clothes or the bottom of the washer.
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Scent Name: Free and Clear Verified Purchase
This is a wonderful product. I would use nothing else, BUT -- I had a subscription for this item, and this is the second shipment in a row that has arrived with powdered detergent leaking from the cartons. This is not acceptable. It is messy, wasteful, and a possible hazard. I have cancelled my subscription. I hope Amazon does something about containment during shipping.

[...]

Update, July 2012
The boxes now come sealed in plastic. Problem resolved.
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Scent Name: Free and Clear Verified Purchase
Seventh Generation laundry soap works very well. Yes the box stinks, but it is greener than using plastic, and there are some reviews that mention soap doesn't fully dissolve in cold water. I have experienced this, but as a resolution I start cold water loads with warm water just fill enough to dissolve then switch to cold which fixes the dissolving issue. My sons eczema has gone away using this product and it scores a 10 with EWG so I'll continue to use.
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Scent Name: Free and Clear Verified Purchase
This detergent is the best clean I have found. Not perfumed and infused with toxins, just fresh and truly clean. It gets out everything...for the tough spots just soak for a bit before washing.
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Scent Name: Free and Clear
This is a very good detergent!

I like
1) It cleans well (as well as Tide and Kirkland brand I have used in recent past)
2) It does not add any scent of its own (my beef with Kirkland and Tide is that they add a perfume scent)
3) Does not have brighteners (some studies show they are not good for our skins)
4) It is biodegradable (good for environment)
5) Reasonable cost

I don't like
1) Nothing at all!

Ali Julia review
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Scent Name: Free and Clear Verified Purchase
I tend to use too much liquid detergent, so wanted to try powdered because it helps me measure out better and use less. The first couple times, yes, the detergent didn't dissolve and clumped. After that I started slowly sprinkling in the powder while the washer was filling up, and have never had a problem or clump since. And I ALWAYS use cold water. Anyways, this is awesome! We have two newborns and a toddler, and my husband works in the medical field so we wash his clothes after every shift...basically we do LOTS of laundry. This box lasted us two months. That is how concentrated and awesome it is. It hasn't damaged anything, faded anything, etc... It is great detergent. Not sure why others would be having such problems...however after being a college student learned that many people don't know how to wash their clothes correctly.
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Scent Name: Free and Clear Verified Purchase
I like this because it it unscented and I have not experienced any allergies or itchiness...and I also feel like it's better for the environment (I just feel better).

The only downside is that there is NO SCOOP included in it and from my multiple attempts to read the box... I cannot for the life of me, find out how much powder I should use in ONE LOAD? Does anyone know?!? I just dump it from the box and guess-timate about 2 tablespoons per load. Hopefully the ratio is okay...

UPDATE 10/2014: After using half of the detergent, I found the scoop! You may have to rifle through a lot of powder to find the tiny scoop included in there!
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Scent Name: Free and Clear Verified Purchase
It seems to be working fine. I like the scent and dye free aspect of it; that's the only way to go. I have always had good luck with Seventh Generation products. I have used their liquid detergent for years and it's good too, but they were out, so I ordered these powders. It disintegrates well, so you don't pull your clothes out of the washer with little gobs of matted detergent powder in the creases.
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Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.