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Sidetracked: Why Our Decisions Get Derailed, and How We Can Stick to the Plan Hardcover – February 26, 2013
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Thoroughly researched and informative, the book’s clarity and simplicity of structure are quite refreshing. Gino possesses a wealth of well-constructed research and experience both inside university labs and in the business world. This book is filled with carefully explained studies that have taken many years to collect and establish, as well as many insights from the business consulting world.” Business World magazine
For the general reader desiring to learn more about research studies on some human decision biases and their effects, this book can provide a valuable perspective.” Choice Magazine
a powerful survey outlining the entire decision-making process, how it gets derailed, and how to get it back on track.” Midwest Book Review
Worth reading in every respect [Sidetracked] distinguishes itself from other practical books in its substance and the relevance of its examples.” Personalwirtschaft (Germany)
What separates Sidetracked from some other books on decision making is an in-depth exploration of the human” obstacles as opposed to the organizational” obstacles that can inhibit sound decision-making processes.” Business Standard
If you have always yearned to feel more secure in your decision-making, or at the very least, understand better why even your best-laid plans often go awry, Sidetracked is a straight-forward examination of the forces that affect our decisions which can help raise your awareness and keep you from veering off course.” 800 CEO READ
an excellent book.” Biz India (bizindia.net)
ADVANCE PRAISE for Sidetracked:
Dan Ariely, Professor of Psychology and Behavioral Economics, Duke University; author of the New York Times bestsellers Predictably Irrational, The Upside of Irrationality, and The Honest Truth about Dishonesty
We are often unaware of the many forces that affect our decisionssometimes with devastating consequences. In Sidetracked, Francesca Gino identifies and illuminates many of these forces to help us all make decisions that we, our mothers, and our kids will be happier with.
Chip Heath, Professor of Organizational Behavior, Stanford Graduate School of Business; co-author, Made to Stick and Switch: How to Change Things When Change is Hard
Francesca Gino is one of the smartest and most insightful decision researchers in the field. Her clever research informs every page of this book and it will change the way you think about decision making.
Robert I. Sutton, Professor of Management Science and Engineering, Stanford Engineering School; author, Good Boss, Bad Boss and The No Asshole Rule
Sidetracked is a scary, remarkably useful, and delightful romp. Scary because it shows how our imperfect brains can mess-up our decisions and our lives. Remarkably useful because it shows us how to thrive and triumph despite these imperfections. Delightful because Francesca Gino’s wisdom, quirky charm, and world-class smarts enrich every page.
John Engates, Chief Technology Officer, Rackspace
Sidetracked is an indispensable guide for those interested in gaining insight into how we make decisions and the invisible forces that affect the process. Could our brains really be this susceptible to outside influence? The book reveals the truththrough example after example of carefully structured researchof just how easily influenced we are and concrete strategies for how to stay on track.
Daniel H. Pink, author, Drive: The Surprising Truth About What Motivates Us and A Whole New Mind
Why do so many of our decisions go awry? Francesca Gino says the answer might be staring at us in the mirror. In Sidetracked, she reveals the many forces that distract our attention, distort our reasoning, and ultimately lead us astray. Reading this rich mix of experimental evidence and lively stories will help you rethinkand improvehow you make decisions in your life.
Susan Cain, author, Quiet: The Power of Introverts in a World That Can't Stop Talking
This engaging, beautifully written, and thought-provoking book is a must read for anyone who wants a deep understanding of how decisions get so easily derailed, and advice on how to stick to well-thought out plans. A truly entertaining journey that will keep you turning pages through the very end.
About the Author
Top Customer Reviews
The book focuses on nine principles for which the reader is to work with when trying to improve their focus.
1. Raise your awareness
2. Take your emotional temperature
3. Zoom out
4. Take the other party's point of view
5. Question your bonds
6. Check your reference points
7. Consider the source
8. Investigate and question the frame
9 Make your standards shine
When reading this most of these items seemed like common sense. However, what is so powerful about this book is that through all the research how easily we are affected. Most people know to raise their awareness for example. I am trying to get back into shape as I right this review. I know I have to watch what I eat, how I exercise, how much sleep, etc. We know this. Reading all the research that is shared by the author I was not aware at how much we can be sidetracked. Letting our emotions get in the way, viewing ourselves as more of an expert than others to list a few. Once again we might think this is a no brainer. Read the book. Read the research. Be amazed by how much we can impacted by the small things. Things that I never realized. Things are a chain reaction. One little thing can really shift the path we take as our days, weeks, years progress.
I really connected with a Chinese parable that was shard about a cracked pot.Read more ›
A couple of weeks ago I was contacted by the author, Francesca Gino, and asked if I'd be willing to read her new book and write a review. Once I learned that her subject matter had to do with why we often get sidetracked in a decision executing process I was more than willing to accept the invitation. Much to my chagrin about 30 pages in I began to wonder about the manner in which the book had been written. The difficulty I was having was the feeling that I was reading a book that had been reverse engineered. Much like the chemistry experiments I conducted as a college freshman it seemed as though Professor Gino, who is a prolific researcher, especially with college students, had in mind a predetermined set of "tips" she was going to recommend for staying the course while executing decisions and force fit her research examples to support the pre-selected agenda. I remember running out of time while conducting those experiments, determining the ideal results from the back of the book and then plotting my results around the ideal curve. I got the assignments done but the learning was negligible. That's the feeling I came away with after reading `Sidetracked', I got done but the learning was negligible.
To be clear I have no issue with covering ground that has been covered by other authors, especially if there is a new twist added to the already existing body of knowledge. Unfortunately I did not feel I was being exposed to anything new by way of provocative perspectives being put forward.Read more ›
If there is one overriding lesson to be gleaned from "Sidetracked" it is that just about all of us have an inaccurate view of ourselves. We tend to believe that we are smarter, more honest and more accomplished than the person sitting next to us. We often resist advice that could help us with the task at hand. This was clearly illustrated in a number of the studies conducted by the author over the years. We also believe that we are largely immune to outside forces that tend to color our decisions. Once again, the studies indicate that nothing could be further from the truth. Very subtle changes in the lighting in a room or the facial expression of a colleague at work can have a profound influence on an important decision that you are about to make. So too can the psychological closeness we have to another individual color our judgment.Read more ›
Most Recent Customer Reviews
Francesca Gino is a true expert (not another self-promoted "genius" offering one more dreary how-to business book). Read morePublished 10 months ago by Nonprofit Pro
One of my favourite quotes from the prolific ad man David Ogilvy is "if each of us hires people who are bigger than we are, we shall become a company of giants. Read morePublished 20 months ago by Rohit Bhargava - Author | Speaker | Nice Guy
Interesting studies but pretty dry writing. Tons of overlap with other books in the genre (e.g., books by Dan Ariely, but lacking his humor).Published 20 months ago by James Mason
What a terrific set of explanations, current research, and suggestions for improving or adjusting to time management issues!Published 21 months ago by Barbara Jordano
Rather adorably, we humans see ourselves as rational animals. Sure, we do more reasoning than a plant or a card table, but in general, research shows us to be frequently irrational... Read morePublished 23 months ago by Amy Alkon
This book is awful and very long winded for no reason. The premise of the book was supposed to be about being sidetracked from plans and that causes them. Read morePublished 23 months ago by Anthony T Newsom
Great book, really interesting! If you are a fan of emotions and decision making, definitely pick up this book. Dr. Read morePublished on July 21, 2014 by sss10819
That is the question...why do our decisions (that at times seem to take an insurmountable amount of time to make) seem to go off course? Read morePublished on June 27, 2014 by Hardy Bowen