- Series: Guided Innovation
- Paperback: 230 pages
- Publisher: Flywheel Effect Publishing (January 11, 2010)
- Language: English
- ISBN-10: 061532939X
- ISBN-13: 978-0615329390
- Product Dimensions: 6 x 0.5 x 9 inches
- Shipping Weight: 8.8 ounces (View shipping rates and policies)
- Average Customer Review: 27 customer reviews
- Amazon Best Sellers Rank: #755,738 in Books (See Top 100 in Books)
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Simplifying Innovation: Doubling speed to market and new product profits - with your existing resources (Guided Innovation)
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Dalton's innovative approach can help any company find the 80/20 spike needed to drive new product growth. --Richard Koch, bestselling author of The 80/20 Principle
A Theory of Constraints approach to the process of innovation was long overdue. Production, project management, supply chain, and policy constraint analysis have all been comprehensively addressed. But until now, no one has thought to examine the ramifications of constraint theory on the challenge of innovation. Michael Dalton's novel was worth waiting for. Simplifying Innovation synthesizes innovation best practices and the focusing step framework to create a powerful new application of TOC. Let it stimulate your imagination as it did mine. --H. William Dettmer, author of Strategic Navigation
Simplifying Innovation offers an elegant solution for any company trying to get more out of their R&D investment. A refreshingly original approach that is a must for any executive's library. --Matthew E. May, author of In Pursuit of Elegance and The Elegant Solution
Organic growth is hard work, but there is much you can learn from Mike Dalton's years of practical experience. If you are committed to maintaining the discipline required, Simplifying Innovation offers a refreshing, common sense approach for improving your new product results and creating profitable growth. I'd recommend it for any business leader's bookshelf. --Dr. James D. Hlavacek, Chairman of the Corporate Development Institute and author of Profitable Top Line Growth for Industrial Companies
Now that's innovative - a business book that's entertaining too. The powerful lessons that Dalton shares inside are like jet fuel for companies that want to propel their growth. --Ed Petkus, VP - New Products & Engineering,Hawker-Beechcraft Aviation
Inside a fascinating business novel, that I literally couldn't put down, Mike Dalton has created a hands-on field manual to extending the Theory of Constraints to innovation - I only wished I had the benefit of his insights during my days as an R&D leader in Bell Labs. --Dr. Matthew W. Sagal, co-author of The Strongest Link
I highly recommend that business leaders read Simplifying Innovation and am already looking at how to put Dalton's approach to project prioritization to work in my company. Just as Cash Machine and Release the Hostages did with sales and customer support, Simplifying Innovation brings a practical approach to effectively managing R&D with TOC. --Richard Klapholz, co-author of Cash Machine and Release the Hostages
After having spent much of his early career at a leader, like SC Johnson, it's no surprise that Dalton has come up with an innovative new way to simplify and drive improvements in the new product process. He hits the mark with an easy reading style and key pointers to focus the organization from top to bottom and deliver profitable, value-creating growth within your existing resources and budgets. --Robert F. Brands, author of Robert's Rules of Innovation
I wish that I had the benefit of Dalton's insights about innovation bottlenecks years ago. The book is fast paced, interesting, and gives us the key concepts in a well-written story. He also provides a great summary of the important Theory of Constraints in the last chapter-- more than worth the price of the whole book! --Vern Burkhardt, author of IdeaConnection.com
Simplifying Innovation distinguishes itself in the business category by being both incredibly informative, and extremely entertaining. The business novel format, if you haven't already, is one you should experience. And Mike Dalton does it as well as anyone out there with writing that's concise, intelligent and provocative. If innovation and product development is important to your livelihood, read this book. Not only will you gain keen insights - you'll enjoy the lessons immensely. --Keith Harmeyer, Principal, SmartStorming
About the Author
Mike Dalton is the Managing Director and Founder of Guided Innovation Group. His focus is on helping businesses eliminate delays and other new product issues, without throwing resources at it so they can uncover the hidden capacity they need to transform their performance and market position.
During his 24 year career within the $10 Billion SC Johnson & Son family of companies, he developed unique expertise in applying constraints based methodologies to new product innovation. Since then, he's worked with executive teams across a broad range of global industries to leverage these powerful strategies for breakthrough growth.
He is a sought after speaker for company events and industry associations and is also the author of Simplifying Innovation: Doubling speed to market and new product profits--with your existing resources and writes for leading publications such as Industry Week, CFO Magazine, and Research Technology Management.
Find out more at GuidedInnovation.com or join the conversation at GuidedInnovation.com/blog
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Top customer reviews
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Eli Goldratt's book Critical Chain was the first lift, the first circle in the rising thermal that is constraint management applied to projects.
Simplifying Innovation brings us to a higher altitude with insights from years of practice, learning and business improvement.
Catch the thermal. The view is great from this height. Read it now.
The book is a modern marketing brochure. If you're not aware, there are a lot of marketing books on how to write a book solely to drive business to your door. That's this book. It basically tells you that applying TOC to innovation is great, but doesn't tell you how to do it. It constantly refers you to its website (where the templates are not found).
Dalton and his team obviously know what they are doing and I hope they write a book that tells others how to do it. This one is not it.
He calls it a theory of constraints business model.
"Three Rules of Work: Out of clutter find simplicity; From discord find harmony; In the middle of difficulty lies opportunity" - Albert Einstein
This is one of those books that is written in storybook style. I'm not a big advocate of this type of writing, following fictitious people around and figuring out how they like their steak is not particularly interesting to me.
That said, the book is interesting and has a number of valid points. If you just wanted the business points of the book, you could quickly read through it and find the summaries which are italicized.
The theory of the book is that there are always bottlenecks in any innovation. The key is to identify those bottlenecks and figure out how to get through them more quickly.
One other part of the thesis is high focus pays and having less people on a project, spending more of their time on it, is likely to get better results than having more people spend less of their time.
As I'm reading the book, I'm thinking of how this plays with my Fail Often. Fail Fast. Fail Cheap. mantra that I often repeat. Where I think it's used slightly differently is the innovation the book is talking about is primarily development, not necessarily the pure research, or alternatively it's the execution or the implementation which is often a shortcoming in companies.
Fail Often. Fail Fast, Fail Cheap is one way to generate a lot of ideas, then figure out which ones are working and put more resources into the ones that are working.
The book did talk about DADS (Device Attention Deficit Syndrome), caused by Blackberries and cell phones. Ironically, even though I am a huge Blackberry user and a big advocate (and I sit on the board of RIM), I do see some validity to DADS. If DADS is a problem, it means the device is not being used as it should be used - as a productivity device.
"Simplicity is the final achievement. After one has played a vast quantity of notes and more notes, it is simplicity that emerges as the crowning reward of art."-Frederic Chopin
It's a good book, appropriate for anyone involved in the development of products.