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SmartTribes: How Teams Become Brilliant Together Hardcover – May 30, 2013

4.2 out of 5 stars 46 ratings

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Frequently bought together

  • SmartTribes: How Teams Become Brilliant Together
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  • Power Your Tribe: Create Resilient Teams in Turbulent Times
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  • Start with Why: How Great Leaders Inspire Everyone to Take Action
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Editorial Reviews

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*Starred Review* Impressively, Rules for Renegades (2007) author and consultant Comaford creates a concrete plan for corporate change (and growth and performance) without mentioning the actual word change. That is a good thing, since more than half of initiatives labeled “change” just don’t hit their mark. The author’s selling point is the use of neuroscience, or what are called “meta-programs,” to influence and guide teams emotionally, psychologically, motivationally in order to move people from the “Critter State” (of fear) to the “Smart State” of innovation and high performance. Before she begins to explain how to step into another individual’s “Maps” (that is, behavior and attitudes), she presents an important section on the five qualities that define top-performing teams (or “Smart Tribes”): focus, clarity, accountability, influence, and sustainable results. There are three essential keys to starting your Smart Tribe, four factors of a sustainable team, six meta-programs that affect outcomes, and so on. What makes her presentation so contemporary are her sidebars, anecdotes, and end notes covering “Stuck Spots” (one where no one understood the CEO’s vision) and when employees no longer care about customers’ experiences. --Barbara Jacobs

Review

"We all want to build deeper connections and more trust with our teams, colleagues, and clients. Comaford makes this easy by providing a proven play-book for increasing engagement, alignment, and results in "SmartTribes"."
--Marc Benioff, CEO, Salesforce.com

"How do you become known for impeccable service? By being a leader who inspires others to "want "to provide it. That's what I love about "SmartTribes" it will show you what truly motivates employees to excel to 'their' true limits and do so with a high degree of energy and enthusiasm. The result? You'll engage them in a way that fulfills and motivates like never before."
--Thomas Klein, Regional Vice President, California, Fairmont Hotels & Resorts

"All great companies are driven by great people. That's what "SmartTribes "is all about. Its groundbreaking neuroscience techniques help you hire the right people, put them in roles where they can excel, and tap into their true potential. With it, you can build a company culture where full employee engagement is the norm, and when that's true, your company can't be stopped."
--Ron Storn, Recruiting Manager, Facebook

""SmartTribes "helps leaders get the brains of their teams firing on all fronts. With Comaford's brilliant guidance, they'll be able to leverage these 'aha' moments in a way that wins them a seat at the strategic table. This book will change the way you think about how you work and live."
--Kim Stevenson, CIO, Intel

"Comaford's incredible insights on how to create an environment of inclusive-ness, trust, and clear communication are why I recommend this book to my peers. "SmartTribes "shows leaders how to consistently outperform by capitalizing on the same basic need that has made social enterprises take off in the first place: our need to belong. Read this book. Share what you've learned. Be better "together"."
--Vala Afshar, CMO and Chief Customer Officer, Enterasys Networks

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4.2 out of 5 stars
4.2 out of 5
46 customer ratings
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Reviewed in the United States on August 29, 2013
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1.0 out of 5 stars I strongly believe the presentations by the author are much better performed than what's written in the book
Reviewed in Canada on June 18, 2018
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John Beaton
5.0 out of 5 stars Great Job
Reviewed in Canada on November 5, 2016
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