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Smile or Die: How Positive Thinking Fooled America and the World Paperback – January 1, 2010
- Print length235 pages
- LanguageEnglish
- PublisherGranta Books (UK)
- Publication dateJanuary 1, 2010
- Dimensions5.35 x 0.87 x 8.58 inches
- ISBN-101847081355
- ISBN-13978-1847081353
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Product details
- Publisher : Granta Books (UK); 1st Edition Thus. (January 1, 2010)
- Language : English
- Paperback : 235 pages
- ISBN-10 : 1847081355
- ISBN-13 : 978-1847081353
- Item Weight : 10.4 ounces
- Dimensions : 5.35 x 0.87 x 8.58 inches
- Best Sellers Rank: #2,339,186 in Books (See Top 100 in Books)
- #118,501 in Social Sciences (Books)
- Customer Reviews:
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About the author

BARBARA EHRENREICH is the author of fourteen books, including the bestselling Nickel and Dimed and Bait and Switch. She lives in Virginia, USA.
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Amongst comments from inept medical "professionals" that have infuriated me have been "No you're not attractive any more and never will be again, but you should see it as an opportunity to develop another aspect of your personality" from a plain as a pikestaff registrar who resembled a giant poodle and unbelievably worked as a specialist in reconstructing damaged faces. And from the Lead Clinician plastic surgeon who had been partly responsible for this situation: "You WILL feel happier about you face......I have patients who look like you who are happy to be seen in public"
I have looked at a number of facial disfigurement websites and found them sadly lacking, and in particular loathe some of the suggested strategies for dealing with disfigurement. One of the more inept suggested that disfigured people subjected to unwanted, intrusive and sometimes abusive attention from strangers should see it as an overture to making a new friend.
Hence I have bought a number of medical books from Amazon.
I absolutely loved Ehrenreich's approach, which is based on her own experiences of being force-fed "positive thinking" clap-trap and a standard approach of treating a patient (in her case, a cancer patient) as a dim-witted pink-loving jerk. Well, let's face it, the only point of such control is to make the lives of the medical profession easier. I myself was a qualified lawyer before this illness was visited on me by NHS incompetence, and would never have suggested to my clients that they should be cheerful about their problems. It absolutely seems to be an approach only from the medical profession, and one cannot help but think its sole purpose is to make their lives easier. After all, it is always going to be easier in any profession to deal with some smiling nincompoop instead of someone who is asking relevant, educated questions that they are incapable of answering.
It was also interesting to see how the author ties this silly "be jolly and always think positive" into other dangerous waters, such as the fall of the economy
After a brief introductory chapter, Barbara Ehrenreich's book starts with her experiences of the 'positive thinking' industry following her diagnosis of breast cancer. This was perhaps the aspect of the book that was highlighted most by the media when the book was first published but some of the stories are almost unbelievable. I know from the experience of my mother how infuriating it was to be told to "be positive" when she was angry about her disease and the fact that incompetence on the part of her GP meant she wasn't diagnosed until it was too late. The undercurrent that you have to look on the bright side, and see the positive, and that your recovery may be undermined by your own poor 'negative' attitude if you don't do so is pernicious. I was startled to discover that some cancer survivor groups have hounded out those whose cancer recurs lest association with such negativity might prove contagious. I frankly fear for the sanity of someone, as quoted in the Washington Post, who can say: "If I had to do it over, would I want breast cancer? Absolutely. ....".
Ehrenreich traces the origins of positive thinking to an aspect of Calvinist doctrine, later brought to the fore in the late nineteenth century by the Christian Scientist Mary Baker Eddy and others. She analyses the development of positive thinking through early self-help books promoting the idea that if you wish for something hard enough & believe that it will happen, then you will be rewarded to more recent, but no more sophisticated, motivational speakers and their books & DVD's. Some of the things she relates just sound barmy. This extends to the corporate training sessions that many of us will have experienced. She exposes the dangers to business of the cult of 'positive thinking' and the fact that all too often anyone who doesn't fully subscribe to the mantra is dismissed as 'negative' or having a bad attitude when they may just be more realistic. The final chapter of the book is devoted to the impact of unbridled positive thinking in creating the background for the recent financial crisis. Her analysis here I think over-states the position but it would nonetheless be difficult to ignore the impact of relentless positivity in creating irrational hubris in the financial markets.
There are certain parts of the book that are more a reflection of the US (indeed the sub-title of the book is "How Positive Thinking Fooled America & The World), for example the chapter dealing with positive thinking as manifested by US mega-churches. However the sections covering the application of 'positive thinking' to the business environment are just as applicable in the UK.






