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The Social Media Gospel: Sharing the Good News in New Ways Second Edition, Kindle Edition


If you are responsible for managing digital communications in your parish, staying current with trends in the rapidly changing world of social media can seem like an overwhelming task. Which social medium platforms make sense for your church community? How can you make them an effective tool for ministry?

As a veteran social media expert, author, and sociologist, Meredith Gould has helped answer these questions and more in her best-selling book The Social Media Gospel. In this second edition, Gould provides an easy-to-understand, step-by-step guide to digital ministry for those wishing to embrace new technologies to build community and deepen faith. In this expanded edition, Gould delivers new content with humor, helpful tips, and counsel anchored in practical experience. She focuses on key topics for effective church communication, including:

• Building and ministering to online communities
• Privacy and self-disclosure in the digital age
• Integrating communications across digital platforms
• Managing and monitoring social media
• Faith storytelling with visual social media
• Hashtag development and live-tweeting
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Editorial Reviews

Review

"I've continually looked to Meredith Gould as a role model for how to get Church social media 'right.' Packed with style, substance and spirit, The Social Media Gospel is the perfect primer for anyone looking to optimize their social media presence for evangelization, communication and community building. Meredith's advice is clear enough for the novice while challenging for those who have used these tools in the past."

--Lisa M. Hendey, Founder of CatholicMom.com and author of A Book of Saints for Catholic Moms

"For years, Meredith Gould guided and mentored me as I navigated social media. She has consistently modeled spiritual discipline, pastoral care and community building on Twitter. Now Meredith has taken her innovative practice along with our historic wisdom and distilled it. For those beginning to explore new technologies, those regularly engaging with social media, or for anyone who wants to communicate the good news to a new generation The Social Media Gospel is crucial."

--Carol Howard Merritt, author of Tribal Church and Reframing Hope

"Meredith Gould has poured her training as a sociologist, experience as a magazine writer, omnivorous appetite for social media and passion for the Gospel into a book that should appeal to just about anyone who thinks about digital ministry. Scholars will appreciate her grasp of research, practitioners will value her insights about choosing social media, and newcomers will be reassured by a comprehensive discussion of issues that arise when one becomes active in the online world. The Social Media Gospel is a valuable contribution from one of the best known thinkers in the field."

--Jim Naughton, editor of Episcopal Cafe and co-author of Speaking Faithfully: Communications as Evangelism in a Noisy World

"Meredith Gould makes it clear: Social media is an incredibly powerful tool for proclaiming the message of the gospel. We ignore it at our peril. For those who want a primer, this book lays out a plan for setting up a social media strategy in ministry."

--The Reverend Michael W. Rinehart, bishop, Texas-Louisiana Gulf Coast Synod Evangelical Lutheran Church in America

"In the world of social media where so many proclaim themselves as "how to" gurus, Meredith Gould breaks through the clutter and jargon. She uses simple language to help churches and pastors understand why social media is important and how to effectively use it as a tool for ministry. This book is for the beginner or those looking to go further with social media."

--Rev. Alan Rudnick, pastor, author, blogger, and social media practitioner

"The Word is active and alive via social media, connecting minds and hearts through shared faith. While some church leaders fear exploring the digital mission field, people like Meredith Gould write groundbreaking books like this one, fearlessly and wisely leading the way to a truly new evangelization."

--Fran Rossi Szpylczyn, Catholic writer and lay minister blogging at There Will Be Bread.

"Meredith Gould answers the questions many church leaders and ministers have about the use of social media for ministry in her new book, The Social Media Gospel. A ministry insider and experienced user of social media, Meredith overcomes objections and eases fears with knowledgeable insights, good humor and excellent end-of chapter reflection questions. The Social Media Gospel is a delightfully warm and welcoming invitation to share the Good News in new ways."

--Sister Susan Wolf, SND (@srsusan), Founder and President of Catholic Web Solutions

About the Author

Meredith Gould, PhD, is a sociologist, longtime spiritual seeker, online community manager, and digital communications professional. Her consulting experience spans all levels of church across denominations. Dr. Gould is nationally known as a passionate advocate of using digital tools for ministry and to encourage practical spirituality. Learn more at www.meredithgould.com.

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Meredith Gould
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I'm a sociologist, longtime spiritual seeker, mixed media artist, and award-winning author of 11 published books. I write about what I've studied, experienced, and need to understand in more depth. Here's a super-short video about all that: https://youtu.be/E2CvDDWpdVo

I used to say that I always had a book in the works but all that changed in 2016. I revived several core identities (e.g., Jew, artist) and moved to Albuquerque, NM. These days, I express my experience and insights through the visual arts.

BIG GOALS: making complex concepts easier to understand; encouraging readers to think a bit differently about, oh, everything; and providing actionable tips to build community and enhance spiritual life--while getting readers to laugh-snort at least once while reading.

Website: www.meredithgouldarts.com

Etsy Shop: www.etsy.com/shop/MeredithGouldArts

Writing about writing: www.medium.com/@meredithgould

Twitter: www.twitter.com/meredithgould

FB: www.facebook.com/meredith.gould

IG: www.instagram.com/themeredithgould.arts

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