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Social Media Marketing Workbook: 2017 Edition - How to Use Social Media for Business Paperback – October 17, 2016
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About the Author
Author Jason McDonald has been active on the Internet since 1994 and has taught SEO, AdWords, and Social Media since 2009 – online, at Stanford University Continuing Studies, at both AcademyX and the Bay Area Video Coalition in San Francisco, at workshops, and in corporate trainings across these United States. His passion is to take complex marketing topics such as social media marketing and make them easy-to-understand for small business owners and marketers. His style is practical, hands-on, and fun. He received his Ph.D. in 1992 from the University of California, Berkeley, and his B.A. from Harvard University in 1985. When he’s not surfing the Internet, Jason can be found being trained by his black Lab, Buddy, across the highways and byways of the San Francisco Bay Area.
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Top customer reviews
If you don't want to waste time sorting through all the dubious advice of the thousands of SEO "gurus," and you want to avoid getting tainted advice that could get you BANNED from Google, YouTube, Amazon, and other essential platforms, then gift yourself a copy of this book and get signed up for Dr. Jason McDonald's webinars. He also has a special web page for purchasers of the book where you can download tons of free, and valuable SEO tools, worksheets, and more.
If you follow my reviews on Amazon, you know that I am generally very hard-nosed. I want my readers to get the best value for their hard-earned dollar. This review community has saved me from wasting money on many occasions, and I always seek to do likewise for others. Be careful when you see the ONE STAR WONDERS and other detractors. Jason McDonald and the JM Internet Group are an established, authoritative source for social media marketing, SEO, and related topics. To state otherwise is simply disingenuous.
This book will be an invaluable asset to anyone seeking to learn and deploy the latest and greatest SEO techniques.
The book is only the basics
The book does not dive into how to make money using social media, just how to use it. For example, it talks about Pinterest, but not how you make money doing the things you're told to do. (At least not in great detail)
The how to use it is limited to one central idea. (For example, LinkedIn is all about building a profile, but nothing about advertising)
This book is very well organized - things that I wouldn't have even considered have been included in the guide and every bit of advice and guidance is relevant to what I am trying to achieve.
I really like the face that you receive a permanent link to the PDF of the book as well as access to various worksheets to truly customize your experience in social media marketing.
I would HIGHLY recommend this book to anyone who is trying to dip their toes in the social media marketing field and looking to dig deeper as you get more comfortable in what you are doing as well as how you are doing it.