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Social Media: Strategies To Mastering Your Brand- Facebook, Instagram, Twitter and Snapchat Paperback – August 25, 2016
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This book is one of those that breaks it down very simply. There are so many social media formats out there now and this book helps break them down and what their application for different use would be. There were some that I had never even thought of using in my work that this book has really opened my eyes to.
I have told people when they depend only on Facebook to promote their buisness or events that they are not reaching everyone that they need to. This book supported that idea. Social media is a tool, but not a catch all for all things that you would need for a buisness.
I defiantly suggest anyone that wants to make the most out of their social media they should defiantly get this book and use it.
I found this book to be quite basic, but in a good way. If you really are completely new to social media or struggling to keep up it’s a quick read that will tell you the strategies of each of the major social media sites and a step by step how to set up each. However, if you even have a personal Facebook account it becomes a little repetitive quickly, and the grammar was awkward at points, even by online standards. But I really appreciated the refresher and the reminder that it’s not all about Facebook.
I use social every day for work and blog promotion. I haven't heard of all of the programs featured. From what I understood our company uses different programs to achieve the same results.Using social media to help promote your business is free and available to everyone equally. If you are a business owner who isn't yet utilizing social media this book will give you a clear, basic understanding of how and why to begin.
Good suggestions about businesses platforms and missions were outlined.
This book was helpful. Some things, just as a general user I already knew but there were some things in the book that were very helpful, new things I have not tried yet.
I would say that if you are new to the social media scene then this book will help you immensely. But even if you are familiar with these sites, there are some good hints and tips to get your advertising off the ground. The chapters are well put together and very well explained so anyone can understand. I would say give this book a chance and see where it gets you.
The book isn't too long but is long enough to give enough information to set someone on the right track to successfully marketing their business, or brand. I read it in a day, which included actually trying out a few of his suggestions. I did highlight a few sections to go back to later.
For someone who's just getting started, or someone struggling with reaching their ideal audience, this would be a good book for them to read and implement suggestions from.