Social Networking Throughout Your Career: What's All the Buzz About? Kindle Edition
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|Length: 108 pages||Word Wise: Enabled||
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Top Customer Reviews
April does an excellent job outlining how all of them - Linkedin, FaceBook, Twitter, etc - have their place and value and offers excellent suggestions on just what one needs to do in order to stay on top of them. It's all about developing an effective strategy and staying with it throughout one's career not just when one is unemployed. Too many of us stop networking once we land a job thinking that it is no longer necessary. You're wrong and this book tells you why.
There are some valuable lessons here for anyone that does not think that having a positive social media presence is important in these times - it is mission critical.
This book is an excellent reference that you can refer back to time and time again.
When I arrived at a local Starbucks, I found April already chatting with a gentleman that she obviously had met at some other time. Come to find out, it was a client of hers. Yes, these chance meetings at Starbucks coffee stores do happen. But I think it points to another fact: April is a networking pro who has learned how to establish and maintain valuable relationships. She even was able to leverage her network to find a new job within only a few short weeks after a massive corporate layoff. So writing a book about social networking is a natural fit for her.
April's book Social Networking Throughout Your Career is a quick and helpful introduction to the world of social media. I think it is especially suited for those folks who are barely on the on-ramp to these arenas. It discusses the pros and cons of the various networks such as LinkedIn, Twitter, YouTube, and Facebook in a non-overwhelming manner that should help those on the fringes want to make the leap online.
What I particularly liked about the book, and true to its title, was that it emphasized how to use these networks "throughout your career." Some networks and strategies are more appropriate to some life stages than others. Also unique to the book was the emphasis that one begin social networking for career purposes in high school. High school! That is a departure from the literature in this subject area which often does not address age issues. I think we do need to show teens how their online activities can enhance or detract from their future college and professional careers.
One of my favorite quotes from the book is, "It is not who you know. It is who you know knows." Building your social networking channel can help you tap into that second "who you know knows" tier of contacts.
goals-I was able to set up my own Linked In account after completing the book. I highly recommend this book to professionals who need to know more, who want "how to's" on where to go with social networking and who desire to market and build their business and career.
Written by Sheri Bland, Licensed Clnical Social Worker
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