First, this is a very good IEM. Bright sounding, balanced with good, not superior, bass. Soundmagic aims for the wow factor, much like 'special effects' in ear. Everything is forward, some sound depth but not the blow away type. Crystal clear sounding with excellent volume. A slight, MINOR drag in the sound; understandable with the multiple sound effects going on.
Reminds me of a smaller, in ear version of the SONY MDR-7506 over ear headphone. High praise, but this 9mm driver cannot outperform the 40mm driver over ear. The more modern tech reminds me of that headphone, so I classify the sound as 'old school'. And old school in this case is very, very good.
Build quality is excellent. Soundmagic sticks one of the headphones into the styrofoam holder, so it must be pushed out from the back as opposed to pulling on the wire.
In summation, Crystal clear, balanced sound with smooth bass, not sub-bass drop; a mix of dynamic and reference. Highly appealing to the most people, but not focused on the sound addicts.
Update: With a high quality Dac/Amp, these earphones are extraordinary. It took some break in, and I switched the source of my music output. These earphones sound like high quality over the ear headphones, with sub~bass drop. Bottom line is my music has come alive with seductive, accurate sounds. Very pleased at the improvement over the e10c, and I hope for long lasting durability.
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