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Spin Your Web: How to Brand Yourself for Successful Online Dating Paperback – February 1, 2013

4.8 out of 5 stars 17 customer reviews

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  • Spin Your Web: How to Brand Yourself for Successful Online Dating
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Editorial Reviews

About the Author

Damona Hoffman, aka “Dear Mrs D”, was an early adopter of the online dating trend in 2001. At the time she was working in television casting for CBS and teaching courses at night for actors on auditioning and marketing techniques. The classes were focused on personal branding and making a good impression in an audition room. She began applying her techniques for actors towards her own online dating “career” and realized that the better her branding was and the more prepared she was to make the first impression, the better her results. In 2003, she met the man who would later become her husband on a dating site. She then began sharing her unconventional strategies with others and they have led to many marriages, children and happy relationships over the last 10 years. Dear Mrs D runs her website DearMrsD.com, coaches private clients in both online and offline dating, and holds regular seminars and mixers. This year, she also joined forces with Match.com to provide this service for their members. In addition to writing for The Huffington Post, Damona Hoffman pens a bi-monthly column on JDate, and hosts a radio program, Dates & Mates with Dear Mrs D on the new UBN radio. Mrs. Hoffman holds a B.S. in Communications from Northwestern University and a Graduate Certificate from UCLA.
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Product Details

  • Paperback: 102 pages
  • Publisher: Waterfront Digital Press (February 1, 2013)
  • Language: English
  • ISBN-10: 1939116163
  • ISBN-13: 978-1939116161
  • Product Dimensions: 5.5 x 0.2 x 8 inches
  • Shipping Weight: 6.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Best Sellers Rank: #1,547,539 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Kindle Edition Verified Purchase
I liked it! It was a good read. If you are a new to the world of online dating, then this is for you. If you are not then it will still help you out. Gave me some good tips. I would buy this book again. I would recommend to a friend. If you found my review helpful, please click below.
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Format: Paperback
I bought this book thinking it was about self-branding, not realizing it was related to online dating and relationships. As a person who considers themselves to be naive in the world of dating "rules," Spin Your Web breaks down the reasons why some dates work and others don't, as well as why what I'm putting out into the ether of love matters on a subconscious level. Plus, it had the self-marketing techniques I was seeking in the first place!
Great book with unexpected information for a low, low price!

Thanks Dear Mrs D!
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Format: Kindle Edition
This is the most helpful dating book I've ever read.

I'm a shy guy who was never very good at meeting women at bars, so online dating always appealed to me. Mrs. D's common sense advice has transformed the way I approach it. Thinking about what my "brand" is has helped me focus my profile and narrow my searches. And her ideas work. Since I read her book, I've gotten a whole lot more dates than I did before.

If you're serious about being a more successful online dater, I can't recommend this book highly enough.
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Format: Paperback Verified Purchase
Damona is amazing in zeroing in on the need to personalize yourself in online dating to find what you are seeking and to save yourself time! I recommend it to my clients who are in this phase of their life.
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Format: Paperback
With so many people looking for that special someone the proper message and presentation is necessary to make sure you are putting your best self forward. In Damona Hoffman's (aka "Dear Mrs D") new book SPIN YOUR WEB the reader is given the tools necessary to make sure they are making the best impression possible.

For me personally I think what made the book so appealing for me is that it mirrored thoughts that I have about business and finding the right position for yourself in the workplace. Just as you want to make sure that the presentation matches the person, the same fits those who are looking to get to know someone a little better.

The book is focused primarily on online dating, and breaks down everything from the dos and don'ts of a dating profile to what information to include and what to save until there is some interaction with a prospective date.Covering everything from your profile pictures to how much information is too much, Hoffman gives you a concise way to being using the internet safely to find, communicate and get to know individuals who could become that special someone.
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Format: Paperback Verified Purchase
Spin Your Web is a great book. I like the beginning because it explain how to brand themselves for dating online by presenting
yourself as a product. Spin Your Web shows you how to equip yourself with the right pictures, and it gives you pointers from choosing a great screen name, to writing a great profile, what to wear, to going out on that first date. The worksheets are also great for keeping up with your progress. I would recommed this book to anyone who is considering dating on line.
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Format: Kindle Edition
I am beginning to read this book and LOVE the fact it' an informative, easy read. The first chapter already puts me at ease, knowing I will understand and relate to what is to come. I know the author personally and can attest to her professional demeanor, yet friendly vibe. She does not come off as a know-it-all and neither does her reading. I'm really looking forward to continue reading it and may even be re-inspired to go online dating again after a year of going on 365 dates. Ahh dating.. At least there is an expert who can relate it all and help us improve upon it.
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Format: Paperback
I had the pleasure of meeting Mrs. Damona when she first started giving advice about online dating - back when many people still thought meeting someone online was a stigma filled secret. Now it seems that the stigma is gone and everyone is online. So how do you navigate web dating when the pool is crowded and you want to put your best virtual foot forward? I'd turn to the woman who has been doing this for years with a lot of success. Damona shows you how to market yourself - your true self - and how to make the most of your online experience.
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