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The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary Hardcover – October 5, 2006
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Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From the Back Cover
“Keen insight on the transformational power of Starbucks.”-Dr. Jackie Freiberg, bestselling coauthor, Guts! and Nuts!
“Practical, proven ideas and strategies that you can apply immediately.”-Brian Tracy, bestselling author of Million Dollar Habits
How did Starbucks turn a cup of coffee into a worldwide business phenomenon? With unique access to Starbucks personnel and resources, Joseph Michelli isolated the 5 key leadership principles that transformed an ordinary idea into an extraordinary experience.
- Principle 1: Make It Your Own
- Principle 2: Everything Matters
- Principle 3: Surprise and Delight
- Principle 4: Embrace Resistance
- Principle 5: Leave Your Mark
Top Customer Reviews
(I probably should mention here that although I live in Seattle, I don't work for Starbucks. I am, however, a fan of theirs.)
What "The Starbucks Experience" is, is a very interesting inside look at the approach to business that has made Starbucks not only a commercial, but also a cultural, phenomenon. As William C. Taylor and Polly LaBarre explained in their recent and important book "Mavericks at Work," Starbucks is an exemplar of the values-driven business model that will set apart the next generation of business leaders. Joseph Michelli has taken us deeper inside that business model and pointed out some important ways that all of us, whatever our job or station in life, can adopt and adapt "the Starbucks experience" for our own uses.
I call this a "half-caf" business book because unlike many other writers in this genre, Michelli doesn't pound away at "life applications" or "key learnings" (awful phrase). Much of the book, in fact, is pretty straightforward storytelling with some "Ideas to Sip On" at the end of each chapter. It's up to the reader to decide how much of this is relevant and useful, and what the important lessons may be.
I think the attentive reader will come away with many worthwhile ideas.Read more ›
A long time ago, far, far away, the Pike Fish Market was the neighbor to... Starbucks, the early version.
I can envision the energy in the Pike Fish Market influencing the Starbuck philosophy. I don't know if that really happened, but Starbucks IS the coffee equivalent of that fish throwing, shouting, and entertaining place.
Or, according to Joseph Michelli, it should be.
There are almost as many "Principles for Success" books written by the Fortune 500 as there are Fortune 500 (guess a number here). Why is this one anything special?
I'd say this book reads not as a pat on their own back, and not as a book written for MBA students. There is a level of energy, the Pike Fish Market-type energy, throughout. The principles are:
* Make it Your Own
* Everything Matters
* Surprise and Delight
* Embrace Resistance
* Leave Your Mark
These translate into customer friendly, employee empowering, creativity rewarding, and relationship forming principles. The energy comes top-down AND bottom-up.
This book is worthy of a second reading after the first. Let the concepts sink in, and see how they apply to the world. Then read again. Pick and choose what may work for you. Do you "see" REI? Costco? Powell's Books?
This well-written book is worthy of a look-see.
It's an AMAZING STORY
It's one of those stories where you say to yourself, this was a NATURAL. Why didn't someone think about doing this? Home Depot, McDonald's, Duncan Donuts, Bed, Bath, & Beyond, all of these operations were naturals, so natural in fact that you would think that someone else would have thought of doing it first.
Starbucks is in a class by itself
Had you invested $10,000 in the Starbucks IPO in 1992, you would be sitting on $650,000 today. If you had been one of the 100 employees with the company in 1987, and had you stayed with them, you would be looking at 100,000 fellow employees today. Who else has had growth like this?
How do you replicate the customer experience every day successfully among 11,000 stores? How do you do it in such a way, that if a customer travels from NYC to Miami, to Detroit, and then on to Chicago, and LA, and into San Diego, you can count on CONSISTENCY in each Starbucks that you would enter?
This is such an extraordinarily difficult thing to do, that you will immediately realize how many other great companies including Home Depot along the way, have STUMBLED, when it came to maintaining that unique CUSTOMER EXPERIENCE.Read more ›
Most Recent Customer Reviews
Great book to teach a person the different ways to excel in business.Published 2 months ago by landoniandeux
I thought the book in sum was about numerous rehashed customer service stories. After the first couple, you get the idea--know your customer's name and what he or she is going... Read morePublished 2 months ago by Amazon Customer
Held my interest from beginning to end. Love the business model.Published 4 months ago by Faline A Waggoner
Read it over flight and may wanna use some material in corporate presentation.
I was looking for more - how the culture came about
~ KUNAL Grover
This is a book that inspired me to learn much more about Starbucks, and how good businesses are generally run (and marketed). A+Published 8 months ago by That Guy Who's Awesome
An excellent read and overall-- an eye-opener about how it is that a company--or an idea, can be taught throughout many different cultures. Read morePublished 8 months ago by OERA1