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Start Your Own Specialty Food Business: Your Step-By-Step Startup Guide to Success (StartUp Series) Paperback – February 9, 2016

by The Staff of Entrepreneur Media (Author), Cheryl Kimball (Author)

4.4 22 ratings

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Bring Your Fresh Ideas to Market and Profit
Fueled by growing consumer demand for new tastes, cleaner ingredients, health benefits, and more convenient ways to shop and eat, the business of specialty food is taking off at full speed. This step-by-step guide arms entrepreneurial foodies like yourself with an industry overview of market trends, useful research for your marketing plan, and insight from practicing specialty food business owners. Determine your key growth drivers, opportunities, and how you can differentiate from other food businesses.

Discover how to:

Find the right avenue for your specialty food business: home-based, retail shop, production, wholesale, or distribution
Create a solid business plan, get funded, and get the essential equipment
Get the right licenses, codes, permits, insurance for your operations
Gain a competitive edge using market and product research
Find a profitable location, partnerships, and in-store shelf space
Promote your business, products, and services online and offline
Attract new and loyal customers using social media platforms to build your community of foodie fans.
Manage daily operations, costs, and employees

Plus, get valuable resource lists, sample business plans, checklists, and worksheets

Print length

162 pages
Language

English
Publisher

Entrepreneur Press
Publication date

February 9, 2016
Dimensions

6.8 x 0.4 x 8.9 inches
ISBN-10

1599185830
ISBN-13

978-1599185835
See all details

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Start Your Own Specialty Food Business: Your Step-By-Step Startup Guide to Success (StartUp Series)

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Food Business Secrets: Specialty Food Maker Reveals how to Reach Six Figures in Sales with Retail and Farmer's Markets

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Editorial Reviews

About the Author

Entrepreneur Media is the premier content provider for and about entrepreneurs. For more than 30 years, Entrepreneur Media has been setting the course for small business success. From startup to retirement, millions of entrepreneurs and small business owners trust the Entrepreneur Media family ― Entrepreneur magazine, Entrepreneur.com, Entrepreneur Press, and our industry partners ― to point them in the right direction.

Product details

Publisher ‏ : ‎ Entrepreneur Press (February 9, 2016)
Language ‏ : ‎ English
Paperback ‏ : ‎ 162 pages
ISBN-10 ‏ : ‎ 1599185830
ISBN-13 ‏ : ‎ 978-1599185835
Item Weight ‏ : ‎ 9.5 ounces
Dimensions ‏ : ‎ 6.8 x 0.4 x 8.9 inches

Best Sellers Rank: #640,826 in Books (See Top 100 in Books)
- #197 in Restaurant & Food Industry (Books)
- #670 in Hospitality, Travel & Tourism (Books)
- #4,026 in Entrepreneurship (Books)

Customer Reviews:
4.4 22 ratings

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The Staff of Entrepreneur Media
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For more than 30 years, Entrepreneur Media, Inc. has set the course for success for millions of entrepreneurs and small business owners. We’ll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.
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Cheryl Kimball
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Customer reviews

4.4 out of 5

22 global ratings

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Don’t waste your money

Reviewed in the United States on January 19, 2023

Verified Purchase

Completely copy and paste from the internet. Shameful that they would try to sell this. Use instead google.

Reviewed in the United States on April 30, 2016

This is a clearly a specialist book, aimed at helping people jump on a trend to set up their own speciality food business. There is growing demand for locally produced, specialist food and drink products and a book like this may help spark an idea and help actualise its development.

Clearly this is written with a U.S. audience in mind, although a lot of the advice will still be the same regardless of where you are in the world. It is just that you may need to check the legal and regulatory side of things by yourself. In any case, the book gives a quite sensible, calm and focussed look at the various steps involved in setting up a speciality food business, without resort to hyperbole, so you clearly understand it is not an easy undertaking but it can potentially be a worthwhile one.

Despite being a focussed, specialist read it managed to hit the right spot and get this reviewer thinking or daydreaming. Now, there is no way that one will knowingly set up a specialist food business but never say never… The regulatory climate local to this reviewer is not overly welcoming towards the smaller guy having a go, yet things are changing and many are already setting out and trying to carve a niche for themselves in an otherwise large sea of mediocrity delivered by the major chains and the big brands.

Even if you have a vague idea, this book could help you stress-test your thoughts. Its low price would be a good investment and it may save your sanity and finances if you don’t go forward with a half-baked plan. If you are still convinced that there is a market waiting for you, then the book’s advice will be golden and pay for itself many times over in a blink of an eye.

It could even be a good read for the curious, general reader; providing a little insight to a sector that many think is easy (it is just cooking, right?) but in reality it can be very challenging, frustrating and features a lot of hard work.

5 people found this helpful

Helpful

Janet K Hoadley

good overview

Reviewed in the United States on June 13, 2016

This is a good start if you're at the stage of considering what needs to happen for taking something to a business level. There are many business books out there covering consideration of attorneys, brick vs online, accounting etc. This covers those as well. Touching on website and social media brings more factors. If you have already read starting business books this doesn't offer much new. If you're making gifts for people and thinking about a food business, this can save you time, money and headaches.

Better suggestions specific to food business issues would have been good.

One person found this helpful

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